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Understanding User Psychology: Thinking Like a Game Designer

Sachin Rekhi

[This is the third post in my Understanding User Psychology series. If you haven't already, make sure to check out Meet Your Happy Chemicals and The Psychology of Persuasion.]. Game design always starts with an understanding of player motivation. Motivation. Player Types.

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Mastering the Mind Game: How Priming Shapes Your Online Experience

UX Planet

Introduction Priming, a psychological phenomenon with profound implications in UX design, involves the subconscious activation of specific concepts or mental representations, influencing subsequent behavior or perception. Iconography: Icons can act as powerful primes, conveying meaning and facilitating user interaction.

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Behavioural Design Case Study: Headspace

The Product Coalition

Image courtesy: www.boldbusiness.com While Consumer App Designers have begun to increasingly use the understanding of human psychology to make their Apps more ‘effective’ in achieving their goals, its ultimate impact on users’ life is debatable. A pioneer in the literature related to Habit-forming products.

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The Two Crucial Steps for Successful Mobile User Engagement

The Product Coalition

Getting mobile app communications right can uplift your user engagement and conversions. This kind of engagement is measured with user activity metrics such as DAU, MAU, and stickiness rate. Before arriving at these points, a user has absorbed the educational information you delivered and seen the value of your app in theory.

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Ear-Opening – The 7 Most Insightful Podcasts for UX Researchers in 2023

UX Studio

With podcasts, you can multitask like a boss, learn on the go while commuting to work, cleaning up the dishes or walking your dog. It is designed by researchers – so they do not waste time on topics that are irrelevant to us. Listening to this podcast is like eavesdropping on a fascinating conversation between UX experts.

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Personas: A Waste Of Money And Time

The Product Coalition

There’s going to be a lot of designers, marketers, and product managers reading this and thinking to themselves, ‘what the hell is he talking about?’, The issue here is enterprise organisations should understand the market, just like wider society, is a fluid organism that constantly ebbs and flows like water.

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“Everyone has a part to play” Interview with Naomi Williams, UX Researcher at William Hill

Userzoom

UX at William Hill is all about understanding the psychology behind customer decisions and designing products that enhance their experience. After I finished my psychology degree, I worked in marketing, PR and events for a few years. I think UX should be at the core of every digital business and product.