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Building What Customers Need: The Ultimate Recipe

The Product Coalition

And this is a terrifying and disturbing thought because startups and entrepreneurs invest tons of money to build these products. Why do products fail, and what can the teams do to build products that customers need? And these have helped his team to understand what to build and, more importantly, what not to build for the customers.

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HubSpot’s Michael Redbord on staying in touch with your customers as you scale

Intercom, Inc.

In a company’s early days as a lean, mean, business machine, it’s fairly easy for leadership to stay in sync with their users. You might say it’s one of the strongest advantages a startup has. It becomes harder for the folks running things to make time to be inside their customers’ minds. Speak the customer’s language.

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5 Machine Learning Lessons for Product Managers

Mind the Product

According to Crunchbase, in 2018 there were 5,000 startups relying on machine learning for their main and ancillary applications, products, and services. From my experience, the problems that ML can help to solve usually fall into one of these buckets below: Could we make the user experience more tailored and personalised?

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5 Costly Branding Mistakes

UX Planet

For startups and product owners, the stakes are high, and the path is treacherous. More importantly, we’ll provide you with the insights to navigate these treacherous waters successfully. This belief makes you disregard market research because you feel you already know everything customers want. Yet, it’s a double-edged sword.

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Technology Transformation – Adobe Lightroom

The Product Bistro

Lightroom (LR), or its official name, “Photoshop Lightroom” began as a public beta of a Mac only software in early 2006, was a response to Apple’s “Aperture” program targeted at professional photographers. Or, do you focus on the casual user, and make their lives easier? The Origins. The major changes.

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Making Meta | Andrew ‘Boz’ Bosworth (CTO)

Lenny Rachitsky

Boz joined Facebook in 2006 as their approximately 10th engineer, and in his 18-year tenure he built the original News Feed, Messenger, and Groups, as well as many early anti-abuse and infrastructure systems. While Boz celebrates startup culture, he also acknowledges its challenges.

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The State of Customer Development

Sachin Rekhi

A decade ago Steve Blank authored the book The Four Steps to the Epiphany: Successful Strategies for Products that Win to share with the world his philosophy for building winning products: customer development. Customer Development Maturity. So why is that? I wanted to share my two theories for why this is the case.