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TEI 307: Introduction to the PDMA Body of Knowledge for product managers and innovators – with Allan Anderson, PhD

Product Innovation Educators

Discover the smorgasbord of tools for product managers and innovators. In 2007 I sat in a small conference room with 12 other people. We were there to prepare for the New Product Development Professional certification from PDMA, the Product Development and Management Association. Market Research.

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How to break into Silicon Valley

Andrew Chen

This is advice I’ve been giving to people for years, and it’s shaped by my own experience — after all, I moved to the Bay Area in 2007 and it completely changed my life. I met tons of incredible people, some of whom went on to create major products and found unicorn companies. And Burning Man people.

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How To Build Your Audience Well Before Launching Your Product

Sachin Rekhi

Most entrepreneurs assume that the marketing and audience building phase of their startup begins post product launch. They’ve been able to do this by investing heavily in building out a blog with independent value separate from their product yet designed to attract the target audience that their product will eventually serve.

Finance 108
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Communicate Your Vision with an Internal Roadmap

The Product Coalition

Participants: Senior Leadership (required), Product Manager (required), Product Owner (optional) Guiding Question: What is the purpose of this platform and how does it support company goals? Let’s use an existing product launch to illustrate how to apply this framework. Instead, a smart person asked a hard question.

Vision 155
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Surviving Economic Uncertainty by Prioritizing Customer Experience

Centercode

Everyone’s under a lot of stress — and unsurprisingly, the companies producing new products are experiencing parallel challenges to the customers they’re serving. The full economic toll of COVID-19 in the foreseeable future is a magnet for uncertainty around new product launches and releases.

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Top Product Design Companies to Work With in 2021

UX Studio: Product Management

Think Company is a privately held product design firm established in 2007 in the Greater Philadelphia region. Instead, it offers a wide range of services from digital strategy, user testing, research, consulting to product design, software, and CRM development. The company does not have a strong service focus.

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My top essays/tweetstorms in 2019 on product/market fit, investing, KPIs, YouTubers, and more

Andrew Chen

The iPhone comes out in 2007 and changes the camera industry. Makes you ask- What’s the next product where this will happen? The product launch. And why we love X for Y startups. I turned this from a tweetstorm into a much longer discussion, and wanted to share it there! Here’s the link. Cameras versus smartphones.