Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

Revulytics

FEBRUARY 5, 2019

When TechSmith rolled out new features for the 2019 release of its award-winning screen capture and screen recording software Snagit, it wanted to make sure users recognized the value of the upgrade and moved to quickly adopt it. Users would see, for instance, an in-app banner with an embedded thumbnail video. Who’s using them?

Analytic Tools 71

Analytic Tools Reporting Tools Data Visualization Customer Experience 71

Userpilot

JANUARY 30, 2023

Product adoption is crucial for the success of SaaS companies because it secures users to be long-term customers. That's why we've compiled multiple examples of successful companies nailing product adoption across the entire user journey. Searching for more information to see if it fits user needs. Evaluation.

User Testing 98

User Testing Feedback Software Research Software Onboarding KPIs 98

Intercom, Inc.

APRIL 22, 2019

Some think customers will see the advent of AI as a welcome way to get self-help quickly and get back to their task. Others worry that AI will worsen the customer experience as more and more companies use it to save costs. He joined me for a conversation on tackling issues that come up as you scale your customer experience.

Customer Experience 156

Customer Experience User Testing Analytic Tools Feedback Software 156

Revulytics

FEBRUARY 5, 2019

When TechSmith rolled out new features for the 2019 release of its award-winning screen capture and screen recording software Snagit, it wanted to make sure users recognized the value of the upgrade and moved to quickly adopt it. Users would see, for instance, an in-app banner with an embedded thumbnail video. Who’s using them?

Analytic Tools 48

Analytic Tools Reporting Tools Data Visualization Customer Experience 48

Roman Pichler

AUGUST 13, 2019

Over time, products can serve an increasingly heterogeneous market and provide a large number of different features, some of which may not be used by all users. The company unbundled the messaging functionality originally included in its Facebook mobile app and made it available as a stand-alone product. Hide the Details.

Roadmap 198

Roadmap Customer Experience Messaging Product Goals 198

Gainsight

OCTOBER 5, 2021

Across decades, in any industry, business leaders have obsessed over their customers. Whether a business serves five or 500,000 people, the opinion and experience of those customers are critical to the longevity of that business. . Today’s leadership also obsesses over their customers with one key difference.

Customer Experience 45

Customer Experience Technical Review Software Review Leadership 45

Roman Pichler

JUNE 14, 2016

I view a product as something that creates specific value for a group of people, the customers and users, and to the organisation that develops and provides it, as the picture below shows. A project is successful if the new release is deployed on time and budget, and if it delivers the agreed scope. Features and Components.

User Testing 210

User Testing Customer Experience Product Research Agile 210

Roman Pichler

JUNE 6, 2017

Both development steps require effort, time, and money. The first mistake is focussing too much on cash cows and stars and neglecting question marks and new product development initiatives, something particularly bigger companies are prone to in my experience. Keeping Pets for too Long. Clinging to Question Marks.

Customer Experience 168

Customer Experience Data Visualization Branding Development 168

UX Studio: Product Management

OCTOBER 2, 2023

They play an essential role in creating fascinating websites that engage users and appealing branding that leaves a lasting impression. To help you find the perfect web design partner more easily, we’ve compiled a list of the top 9 digital design agencies that are leading the way in redefining digital experiences.

Research Software 65

Research Software Data Visualization User Testing Technical Review 65

Mind the Product

APRIL 20, 2017

One of the most innovative Chinese apps is WeChat, and for a long time it’s had a number of the features that Messenger has just recently launched. It has 889 million monthly active users, according to parent company Tencent. According to China Network Information Center, only 44% of Chinese internet users use an email application.

Development 147

Development Data Visualization Transportation Customer Feedback 147

SidsAvenue

DECEMBER 27, 2013

The number of first time voter in General elections 2014 stands at whopping 149.36 Majority of the first-time voters consists of youth considering that 50% of Indians population is below 25 years of age. Foundation of Strategy for Mobilizing the Youth There is a famous quote "We are creator or emotions and not logic".

Advertising 40

Advertising Transportation Customer Experience Messaging 40

Mind the Product

MAY 25, 2018

We ran through various exercises in the first week to give us direction, including user journey mapping , product in a box , and the speedboat game. From there we put together a basic roadmap and started writing user stories. 2014 – Testing and Growing the Team. One of many tweets from users about the thank-you cards.

User Testing 120

User Testing Weak Development Team Onboarding KPIs Customer Experience 120

Intercom, Inc.

MARCH 7, 2018

With this formula you can see that each time the number of people in the group doubles, the number of connections roughly increases fourfold. Instead, cities are complex adaptive systems that evolve and change over time like an organism. Why was WhatsApp successful when there were other similar messaging platforms?

Reporting Tools 208

Reporting Tools Transportation Customer Experience Technology 208

Intercom, Inc.

FEBRUARY 7, 2019

Short on time? At Intercom, it’s that businesses should be able to talk to their users as humans. Timing has been everything from Coda. I went to MIT, out in Massachusetts, a long time ago. Then I left Google in 2014 to start Coda. Here are five quick takeaways: Identifying your simple thesis is paramount.

Feedback Software 171

Feedback Software Reporting Tools User Testing Data Visualization 171

Modus Create

JUNE 23, 2021

Transformational leadership puts change at the center of business strategy. Around 2012, Hasbro’s CEO Brian Goldner realized that it was time for a change. . This was also the time when cloud-based B2B SaaS and MarTech tools had started emerging. Businesses now had unprecedented access to their customers’ buying behaviors.

Leadership 95

Leadership Technical Review Data Visualization Vision 95

Gainsight

JULY 7, 2021

Back then, I was still six months away from launching my own SaaS company, but I was already encumbered with the industry and curious about this up-and-coming category called “Customer Success.”. And that they, too, would come full-circle nine years later at Pulse Everywhere 2021 – this time in front of more than 20,000 professionals.

Feedback Software 45

Feedback Software Customer Experience Technical Review User Testing 45

Intercom, Inc.

JULY 1, 2019

At Collision , I spoke about the new techniques that product owners and marketers will need to navigate the world of customer relationships. And that changes a lot: how we think about marketing, how we think about what our product is and how we think about what customer success actually is. You never choose razor blades again.

User Testing 223

User Testing Customer Experience Onboarding KPIs Magazine 223

Intercom, Inc.

SEPTEMBER 28, 2021

As Intercom grows, we’re moving into new markets and serving new customers. For product managers, this means evolving to build for upmarket companies while ensuring Intercom’s long-standing customers remain at the center of what we do. But one thing is consistent across every product management role – a deep focus on the customer. .

Feedback Software 249

Feedback Software Product Management Product Manager User Testing 249

Intercom, Inc.

DECEMBER 18, 2018

Email is one of the most effective channels that a business can use to reach its customers. You might think we’re all about live chat here at Intercom, but we’re true believers in building relationships with users no matter the medium. Plain and simple, email marketing is the tactic of sending marketing messages via email.

User Testing 150

User Testing Analytic Tools Customer Experience Research Software 150

ProductPlan

APRIL 12, 2022

Slack’s product strategy put it on a trajectory for success. In just a few short years, the business messaging app Slack established itself as a communication hub. In fact, Slack became the fastest growing SaaS of all time, which led to a Salesforce acquisition. Product strategy: slip into the customers’ shoes.

Feedback Software 52

Feedback Software Analytic Tools Research Software Product Strategy 52

Mind the Product

OCTOBER 27, 2016

It’s a common-sense approach, but customer attitudes are shifting significantly, which means there’s a growing need for both teams to get each other’s backs in order to effectively deliver a seamless customer experience. To quote Adaptive Path co-founder Peter Merholz from this blog: “The experience is the product.”.

Customer Experience 165

Customer Experience User Testing Customer Feedback Weak Development Team 165

Mixpanel

MAY 5, 2021

Teams are praised whenever they release a new feature (or product) to their customers. Even the most experienced product managers have little to no experience and craft in reverting decisions after a feature has already made it live into production. Our biases, and several other reasons, encourage us to keep things.

Technical Review 144

Technical Review Analytic Tools Customer Experience Software Review 144

Usersnap

NOVEMBER 4, 2021

Check out these engaging pop-up examples to help you reach more of your users. A good SaaS team knows that every design choice stems from one place — user feedback. Silent users are a bit of a mystery. You know the type: they quietly use your product — maybe for years — without revealing anything about their experience.

Customer Feedback 52

Customer Feedback User Testing Feedback Software Customer Experience 52

Userpilot

SEPTEMBER 15, 2023

In this article, we’ll go over some concept testing examples from some of the best B2B and B2C brands to help you get started with your strategy. Concept testing helps to build customer relationships, understand customer needs , and gather market research data to drive decision-making. Book a demo and get started!

User Testing 105

User Testing Feedback Software Product Research Analytic Tools 105

Product Talk

AUGUST 12, 2020

Sonja shares how her cross-functional team has changed their approach to defining their desired outcome over time. What does tails.com do and who are your main customers? It’s a monthly subscription service, and our blend will change over time as the dog ages, responding to their specific needs. You can find them here.

Product Research 200

Product Research Onboarding KPIs User Testing Data Visualization 200

Intercom, Inc.

JANUARY 25, 2023

Product-led growth (PLG) has been embraced by SaaS companies of all sizes as a scalable approach to growing a business, but it is especially appealing in times of economic uncertainty and soaring acquisition costs like we’re experiencing today. Most touchpoints of the customer journey will be inside the product.

Analytic Tools 118

Analytic Tools Customer Experience B2B User Testing 118

The Product Coalition

FEBRUARY 6, 2020

A/B tests, multichannel CJMs and customized content: everyone starts doing it Source: State of Digital Marketing 2019 (by Altimeter) This report provides an update on how companies use digital marketing to drive growth, what goals they set, what practices, metrics, platforms, frameworks they use, and what challenges they face.

Data Visualization 78

Data Visualization Research Software Reporting Tools Analytic Tools 78

svpg

SEPTEMBER 30, 2016

There are three main reasons for this: First, even though I personally spend a good deal of my time writing and coaching and teaching about product management, there’s little question that there remains considerable confusion about this role. At the time, Word for Mac was a relatively small market.

Reporting Tools 160

Reporting Tools Analytic Tools Customer Experience Technical Review 160

Intercom, Inc.

FEBRUARY 1, 2018

It was what I later learned was the classic startup experience of really smart founders and founding team have an idea that’s really clever, don’t validate it at all in the market, build a product, build out a team, realize they don’t have product-market fit, and just freak out and don’t know what to do.

User Testing 174

User Testing Marketing Research Software Feedback Software 174

Intercom, Inc.

JULY 4, 2018

One of the lures when I joined Intercom in 2014 was that it sold itself as a product-first company. At a glimpse, this actually makes sense – if customers are willing to shell out cash, surely that’s a great way to ensure you build only valuable stuff. This still happens all the time. We thump our chests when we say that.

Marketing 191

Marketing User Testing Customer Experience Messaging 191

Intercom, Inc.

JULY 4, 2018

One of the lures when I joined Intercom in 2014 was that it sold itself as a product-first company. At a glimpse, this actually makes sense – if customers are willing to shell out cash, surely that’s a great way to ensure you build only valuable stuff. This still happens all the time. We thump our chests when we say that.

Marketing 165

Marketing User Testing Customer Experience Messaging 165

freshtrax

SEPTEMBER 17, 2019

However, we also take note of the various localization marketing methods she implemented as part of her business strategy. ?Related Essentials of Localization: Recreate the Experience with Imagination, Creativity, and Expertise. In 2014, Kondo’s book was translated into English. For one, the KonMari method solved real problems.

Marketing 93

Marketing Branding Advertising Reporting Tools 93

Business of Software Conference

JULY 26, 2016

Shawn Anderson & Shane Corellian: Alternative Marketing, or “Oops I Did A Marketing” Ayat Shukairy: Why “Customer First” Fails & What To Do About It. Claire Suellentrop: Get Out Of The Echo Chamber: How To Use JTBD To Perfect Your Product’s Messaging. Isa Watson: Making Workplaces Work For Humans.

Weak Development Team 70

Weak Development Team Data Visualization Customer Feedback User Testing 70

Revulytics

JULY 6, 2017

In order to bolster its reputation as a global economic leader, India wants to shed the reputation of being a top user of pirated software. As such, India's software piracy rate has steadily been on the decline – from 2005, when 74 percent of all software use was pirated software, to 63 percent in 2011, to 60 percent in 2014.

Research Software 48

Research Software Analytic Tools Data Visualization Customer Experience 48

freshtrax

AUGUST 27, 2019

In this age of technology, social media has become a very powerful and popular marketing tool that can reach a large population and a variety of users. However, it’s important to remember that each social media platform caters to a different demographic and creates a unique experience for its users.

Research Software 96

Research Software User Testing Data Visualization Magazine 96

Business of Software Conference

MARCH 30, 2021

So you’ve come in and you’ve been running annual conferences since 2007, and then bi annual conferences since 2014, when you launched the EU as well as the US conference. I know that I know some of your BoS conferences can seem like children with the amount of time and care and you’ve put into nurturing them.

Weak Development Team 52

Weak Development Team Feedback Software Events Customer Experience 52