Remove 2015 Remove Product Marketing Remove User Testing
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In Search of a Better way to Measure Product/Market fit

Mind the Product

Tech billionaire Marc Andreessen has been credited with bringing the term “product/market fit” into the mainstream lexicon in 2007. During my dealings with investors and product veterans, I’ve often heard that you can always feel when product/market fit is happening. Repeat Usage and Engagement.

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The Testing Mindset – How to Find Product/Market fit

Mind the Product

You have to invest skillfully to test these assumptions. The smarter your investment in testing, the better your chances of product success. Here’s what we’ve learned based on our experience of adopting a testing mindset and seeing your way through innovative product development. Chaos Report 2015.

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More Than Great Products: A Journey to Product/Market Fit

Mind the Product

Once upon a time I believed that to be a successful product manager, I simply had to create great products. For years I’ve helped my clients create new digital products and services for their customers. We threw terms like product/market fit around, without ever really giving a thought to what they meant.

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How to Develop, Articulate, and Sell Product Strategy

The Product Guy

However, this is a naïve analysis that overlooks lost market share due to poor strategic thinking, or the demoralizing effect on engineers having to repeatedly rewrite code because of poor product-market fit. Don’t hesitate to show your strategy documents to your most trusted customers for early feedback.

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The Product Market Fit Engine | Rahul Vohra, CEO, Superhuman | BoS USA 2018

Business of Software Conference

This will change the way that a lot of people think about product market fit, BS metrics, understanding the needs of the people that really matter. Video, Slides, Transcript and Rahul’s blog about this follow… Understanding Customers. “How would you feel if you could no longer use this product?”

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Five Habits of Highly-Effective Product Teams

Mind the Product

“If you build it, they will come” is not an effective philosophy in product development, but time and again I’ve seen and been on teams where we spend months building a product without ever talking to a customer to validate or refine our idea. This focuses on answering three questions: Who is the customer?

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Choosing the Right Planning Horizon for Your Product

Roman Pichler

In the product planning model above, the vision describes the ultimate purpose for creating the product; the product strategy states how the vision will be realised; and the product roadmap states how the strategy will be implemented. Similarly, larger roadmap changes can cause product strategy adjustments.