Lenny Rachitsky

FEBRUARY 25, 2025

At Headspace back in 2016, we had established our product roadmap and success metrics and our mission and vision, but teams were still confused about why we were working on the projects we chose. product marketing, user research, content design, etc.). Both should be included in this analysis.

Strategy 120

Strategy Technical Review Product Strategy Product Research 120

Userpilot

AUGUST 8, 2024

Crafting a winning product strategy is crucial for SaaS success, and finding the right product strategy example can provide all the inspiration you need. This article provides concrete examples of different product strategies employed by SaaS companies. There are 11 main product strategy examples in SaaS today.

Analytic Tools 105

Analytic Tools Feedback Software Research Software Product Strategy 105

Userpilot

JULY 13, 2021

The UI of your SaaS needs to leave a lasting impression on your users, which is why we’ve compiled a list of 11 top UI designers for you. The list is based on what SaaS owners are recommending in several popular Facebook groups. It takes just one clunky UI element to drive someone away from your site or app. 2: Hatchly. #3:

Research Software 98

Research Software Feedback Software Data Visualization Reporting Tools 98

Mind the Product

AUGUST 30, 2018

Mastering the Problem Space for Product/Market Fit by Dan Olsen. Quantifying Qualitative Research by Leisa Reichelt. Critical Thinking for Product Teams by Teresa Torres. Great Design for Great Digital Products by Jane Austin. How Calm Technology Can Help Us Be More Human by Amber Case. Marty Cagan.

Research Software 188

Research Software User Testing Customer Experience Product Research 188

Good Product Manager

JANUARY 11, 2016

Improving Product Management in 2016: Strategy vs. Technique. In my new SiriusDecisions blog post Improving Product Management in 2016: Strategy vs. Technique I talk about the key strategic behaviors for product managers, the importance of focusing on them, and how to quickly assess this as an area of focus for 2016.

Product Manager 94

Product Manager Product Management Management Management 94

Userpilot

AUGUST 3, 2022

Solid messaging strategies are the key to grabbing your audience’s attention and nurturing their interest in your product. But how you can create a really good messaging strategy that will support your product marketing goals? Product Manager user persona example by Userpilot. Pipedrive value proposition.

Research Software 98

Research Software Feedback Software Messaging Reporting Tools 98

Sachin Rekhi

FEBRUARY 16, 2020

Much of the literature that defines the role as the intersection of business, technology, and user experience isn't particularly helpful for practitioners who are left wondering what skills they need to learn versus the fine people they work closely with in actual business, technology, and user experience roles.

Data Visualization 218

Data Visualization Product Research User Testing Reporting Tools 218

Userpilot

DECEMBER 17, 2021

Choosing between the multiple SaaS pricing models is an essential step that every business needs to take to drive product growth. SaaS pricing strategies differ from traditional products because most businesses use a subscription-based SaaS pricing model. How is SaaS pricing different? Easier marketing.

Research Software 98

Research Software User Testing Strategy Customer Experience 98

Intercom, Inc.

FEBRUARY 1, 2018

In August of 2016, Rachel Hepworth embarked on a unique challenge: start a growth marketing team at one of the most successful startups of this generation – one that had long relied heavily on word of mouth. Adam: Rachel, you’re leading growth marketing at one of the fastest growing software companies of this generation.

User Testing 174

User Testing Marketing Research Software Feedback Software 174

Userpilot

APRIL 30, 2021

If you’re looking to scale up your SaaS business , you may have considered hiring a marketing agency. Rather than hiring a bunch of marketing people in-house and figuring out a process from scratch, it can sometimes be more cost-efficient to hire an agency, plug your business model into their existing systems, and press play.

Research Software 98

Research Software Marketing Technical Advisors Customer Experience 98

Good Product Manager

JUNE 9, 2016

SiriusDecisions 2016 Summit Recap. We had 2500+ sales, marketing and product leaders together for 4 days of sharing of new research, practitioner case studies, lots of networking and some fantastic evening events. 10 Serious Decisions We Made After #SDSummit 2016. — Jeff Lash (@jefflash) June 1, 2016.

Product Research 60

Product Research Research Software User Testing Presentation 60

Good Product Manager

JUNE 9, 2016

SiriusDecisions 2016 Summit Recap. We had 2500+ sales, marketing and product leaders together for 4 days of sharing of new research, practitioner case studies, lots of networking and some fantastic evening events. 10 Serious Decisions We Made After #SDSummit 2016. — Jeff Lash (@jefflash) June 1, 2016.

Product Research 60

Product Research Research Software User Testing Presentation 60

Intercom, Inc.

APRIL 4, 2019

The fastest growing software companies in recent years all have something in common – they started with little to no sales team. They relied on a great product, with a passionate userbase that helped kickstart an organic growth engine which sold the product for them. The first stage is building an organic growth engine.

Weak Development Team 162

Weak Development Team Outbound User Testing Research Software 162

Mind the Product

APRIL 18, 2017

Before becoming an investor Josh spent 15 years in product and engineering roles at leading companies in social, commerce, and media. He was the product lead for growth and relevance at Twitter, growing Twitter’s active user base by nearly 10x. Nate then became the Chief of Research and Innovation at Tanner Labs, where he built O.C.

Research Software 87

Research Software User Testing Customer Experience Workshop 87

The Product Coalition

MARCH 11, 2021

By focussing primarily on idea generation, teams can fall into the trap of building solutions that don’t actually solve customer problems. Purely selecting ideas based on ICE scores also prevents the use of coherent product strategy, which typically can release more value over time. Having more ideas does not mean having more success.

Product Research 166

Product Research User Testing Customer Experience Data Visualization 166

Mind the Product

MARCH 16, 2017

Before becoming an investor Josh spent 15 years in product and engineering roles at leading companies in social, commerce, and media. He was the product lead for growth and relevance at Twitter, growing Twitter’s active user base by nearly 10x. Nate then became the Chief of Research and Innovation at Tanner Labs, where he built O.C.

Research Software 79

Research Software User Testing Product Research Workshop 79

Melissa Perri

MAY 5, 2016

He wanted to implement a Twitter-like feed so that the celebrities, who sold products on our site, could also post about their lives. It was so ripe with assumptions: “Do our customers want to hear about what are celebrities are up to directly in our platform? Is an MVP a product, a subset of a product, or just an experiment?

User Testing 120

User Testing Feedback Software Customer Experience Research Software 120

Good Product Manager

JANUARY 11, 2016

Improving Product Management in 2016: Strategy vs. Technique. In my new SiriusDecisions blog post Improving Product Management in 2016: Strategy vs. Technique I talk about the key strategic behaviors for product managers, the importance of focusing on them, and how to quickly assess this as an area of focus for 2016.

Product Manager 60

Product Manager Product Management Management Management 60

Good Product Manager

OCTOBER 30, 2016

Three Tips for Aligning Product Management and Product Marketing. In this post on the SiriusDecisions blog — Three Tips for Aligning Product Management and Product Marketing — I share three practical tips for aligning product management and product marketing that came up in these sessions.

Product Marketing 60

Product Marketing Product Research Research Software Marketing 60

Mind the Product

JUNE 13, 2018

Ivy is currently the Vice President of Design for the Hardware Product Area at Google, which was officially formed in 2016. In 2017, she and her team launched a family of consumer hardware products ranging from smartphones to smart speakers, earning 26 different design awards. Get your workshop tickets. Leadership Forum.

User Testing 133

User Testing Data Visualization Workshop Product Research 133

Mind the Product

APRIL 11, 2017

Teresa is a product discovery coach who helps teams adopt user-centered, hypothesis-driven product development practices. She works with companies of all sizes on integrating user research, experimentation, and the right analytics into the product development process resulting in better product decisions.

Research Software 70

Research Software Analytic Tools User Testing Product Research 70

Userpilot

JUNE 25, 2021

And that’s because of the Product Adoption Curve. The Product Adoption Curve shows how a product is adopted through multiple segments of the market. Understanding this lets you craft a product marketing strategy for every stage of product adoption. The best Product Adoption tools.

Analytic Tools 59

Analytic Tools Feedback Software Research Software User Testing 59

Good Product Manager

MARCH 6, 2016

One of the most important things that product managers need to do is understand customer needs in order to drive new products and enhance existing offerings. However, we know that that’s often a major area where companies and product teams struggle. SiriusDecisions 2016 Summit. Recent Product Management Interviews.

User Testing 79

User Testing Leadership Customer Feedback Product Research 79

Good Product Manager

FEBRUARY 8, 2016

Upcoming Events: Spring 2016. Product Marketing Community: The Toronto Conference (Friday, April 22): I’m very excited to be a keynote speaker and panelist at this first-ever conference, where I’ll be speaking on “Sorting Out Product Marketing and Product Management” and other product marketing related topics.

Research Software 60

Research Software Data Visualization Events User Testing 60

Good Product Manager

FEBRUARY 8, 2016

Upcoming Events: Spring 2016. Product Marketing Community: The Toronto Conference (Friday, April 22): I’m very excited to be a keynote speaker and panelist at this first-ever conference, where I’ll be speaking on “Sorting Out Product Marketing and Product Management” and other product marketing related topics.

Research Software 60

Research Software Data Visualization Events User Testing 60

Andrew Chen

JULY 20, 2020

To learn more from Bangaly, Elena, and Fareed check out the upcoming Career Accelerator Programs like Product Strategy , Marketing Strategy , and Retention + Engagement Deep Dive. When I joined Instagram in 2016, the product had over 400 million users, but the growth rate had slowed. Personas Are The Wrong Tool.

User Testing 145

User Testing Customer Experience Customer Feedback Research Software 145

Product Innovation Educators

MAY 23, 2016

Rebecca is the Vice President of Marketing for Pragmatic Marketing. Prior to joining Pragmatic Marketing, Rebecca managed product management and marketing teams at a variety of software companies. Practices and Ideas for Product Managers and Innovators. Pragmatic Marketing. Innovation Quote.

Product Research 124

Product Research Customer Experience Product Manager Product Management 124

Mind the Product

JANUARY 23, 2017

Aparna has over 15 years of experience in the tech industry, as a computer scientist, engineer, and product leader, starting with helping build the world’s first content delivery services at Akamai technologies. Nate then became the Chief of Research and Innovation at Tanner Labs, where he built O.C.

Research Software 70

Research Software User Testing Customer Experience Workshop 70

Balsamiq

APRIL 23, 2018

First off, they created the User Centered Design Canvas , a powerful tool for analyzing product/market fit, value proposition, brand strategy, and more in a single document. One of Alina's mobile app projects. One of Alina's web app projects. What else sets you apart from other UX agencies?

User Testing 73

User Testing UX Data Visualization Research Software 73

UX Studio: Product Management

SEPTEMBER 16, 2021

Imagine you would like to design a new mobile app interface in Berlin. Perhaps, you’ll start looking for Berlin design freelancers or product design studios in Berlin. . We are ready to help you with any design and research challenges you might have. . An award-winning product design studio in the heart of Europe.

Research Software 59

Research Software User Testing Analytic Tools Feedback Software 59

Userpilot

JANUARY 12, 2024

TL;DR Funnel charts are excellent tools for visualizing how data flows through a funnel. It is also a great tool for finding outliers. Bar charts are excellent numeric comparison tools, with bar sizes revealing the relative difference in sizes. Its use cases include: Comparing products or categories. A vertical bar chart.

Data Visualization 105

Data Visualization Analytic Tools Onboarding KPIs Research Software 105

Good Product Manager

MARCH 6, 2016

One of the most important things that product managers need to do is understand customer needs in order to drive new products and enhance existing offerings. However, we know that that’s often a major area where companies and product teams struggle. SiriusDecisions 2016 Summit. Recent Product Management Interviews.

User Testing 60

User Testing Leadership Customer Feedback Product Research 60

Business of Software Conference

AUGUST 1, 2019

This September there are 7 returning speakers at Business of Software. Read on below to find great talks about: Optimising for Product-Market Fit. Want us to let you know about new talk videos, speaker AMAs, Business of Software Conference and other event updates? Proven ways to increase your sales. Unsubscribe anytime.

Feedback Software 8

Feedback Software Research Software User Testing Product Research 8

The Product Coalition

OCTOBER 11, 2019

I understand that few developers ever want to hear people criticize their apps, but if you want your product to sell, you’ll have to accept what’s coming at you. While you’ll be hiding out in the bushes, some other team will be improving their product and making more money from it. However, there’s one little problem with that.

User Testing 60

User Testing Customer Feedback Customer Experience Feedback Software 60

Balsamiq

APRIL 23, 2018

First off, they created the User Centered Design Canvas , a powerful tool for analyzing product/market fit, value proposition, brand strategy, and more in a single document. One of Alina's mobile app projects. One of Alina's web app projects. What else sets you apart from other UX agencies?

User Testing 40

User Testing UX Data Visualization Research Software 40

Andrew Chen

JULY 20, 2020

To learn more from Bangaly, Elena, and Fareed check out the upcoming Career Accelerator Programs like Product Strategy , Marketing Strategy , and Retention + Engagement Deep Dive. When I joined Instagram in 2016, the product had over 400 million users, but the growth rate had slowed. Personas Are The Wrong Tool.

User Testing 59

User Testing Customer Experience Customer Feedback Research Software 59

Business of Software Conference

OCTOBER 23, 2019

Bruce McCarthy (Founder, Product Culture) – Prioritization: Saying No To Good Ideas from Business of Software Conference. Want us to let you know about new talk videos, speaker AMAs, Business of Software Conference and other event updates? It’s also worth prioritizing entirely new product ideas.

Customer Experience 61

Customer Experience User Testing Onboarding KPIs Product Research 61