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When 2 Become 1: The Roles of Product Manager and Product Owner

bpma ProductHub

By Jennifer Gridley – As we approach Valentine’s Day, some may be enjoying The Spice Girls’ 1996 hit for its romantic message. Understands customers, the problems the product solves, why the product is winning or losing, competitive differentiation, etc. And we’re not alone. Communicates the voice of the customer.

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How customer support can keep up with customer expectations

Intercom, Inc.

Tristan received an automated transaction message: his credit card was just used at a convenience store 20 mins away! A 2017 Fortune article, “Those Annoying Chatbots Can Save Business Billions,” highlighted research findings that chatbots could help customer service teams save more than $8 billion by the year 2022.

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Emojis mean business: The characters transforming business messaging

Intercom, Inc.

And when typing a message, there is a lot more room for ambiguity and misunderstanding, even when the interlocutors know each other well. Together, they’ll talk about the evolution of emojis, recent trends in business messaging, and how organizations can use emojis to build better relationships with their customers. Enter the emoji.

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What Do Industry Analysts Think About Software Analytics?

Revulytics

Gartner first included software usage analytics in its Hype Cycles in 2017 and defines it as “the detailed tracking and analysis of users’ interactions within a software application. Growth respondents were significantly more likely to invest in systems and tools than nongrowth respondents (73.9% vs. 55.3%).

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4 Steps to Improving Your App’s Security

Alty

If your app has places for users to leave comments, send messages, or otherwise input text, hackers may attempt to inject damaging code. It will help your app automatically differentiate between a harmless comment posted by a user and text that contains commands that could hurt your business. Secure your app’s input fields.

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Top 9 Digital Design Agencies in 2023

UX Studio: Product Management

These leave an exceptional first impression and differentiate our clients from competitors. Founded in 2017 by Vlad and Yana Hrynchuk, Masterly Digital specializes in helping clients in FinTech, Web3, and DeFi elevate their brands and products through exceptional digital design.

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How Sprout Social increased retention with customer-centric marketing

Intercom, Inc.

Tara joined the company in 2017 and has been instrumental in helping the company scale and retain more customers through a unique customer-centric approach to marketing. . I really recommend it, because the biggest differentiator we saw is that in a persona-driven world, you’re really thinking about that fictional character.