bpma ProductHub

APRIL 30, 2017

It’s the expectation of a positive outcome”. But how do you develop the confidence required to lead a team of stakeholders to a positive outcome? Such a trait is crucial to Product Management roles if you want sales, marketing and engineering to trust and follow your direction.

Development 150

Development Product Management Product Manager Management 150

The Product Coalition

NOVEMBER 19, 2020

TL; DR: The Scrum Guide 2020 The Scrum Guide 2020 is available now: Change is coming to make Scrum more accessible and inclusive beyond software development. How Scrum Changes with the Scrum Guide 2020 Scrum has witnessed many applications beyond its origins of software development over recent years.

Software Review 92

Software Review Research Software Download User Testing 92

Product Management Unpacked

JULY 19, 2018

I have led or been a major contributor to two of the most successful software companies in the world. I have worked in 14 startups, founded four, and have held executive positions for better than two-thirds of my career. What’s equally rewarding is seeing the visibility and impact that product managers have in the market today.

Reporting Tools 109

Reporting Tools Technical Review User Testing Research Software 109

bpma ProductHub

JANUARY 3, 2017

Kicking off the 2017 BPMA calendar is Alyssa Dver on using Neuroscience to build confidence. Product Management was still figuring out if it’s a necessary discipline in software companies. Such a trait is crucial to Product Management roles if you want Sales, Marketing and Engineering to trust and follow your direction.

Product Management 105

Product Management Product Manager Management Management 105

Mind the Product

MAY 25, 2018

The output from a product in a box game, where we imagined how we would position the product if it was on sale in a supermarket. And to test it, we ran user testing almost every week to get rapid feedback on mocked-up and coded prototypes, and reported back to the business every Friday on our progress and what we’d learned.

User Testing 111

User Testing Weak Development Team Onboarding KPIs Customer Experience 111

UX Studio: Product Management

JULY 5, 2021

As an expert and an opinion leader in the UX field, we’ve reviewed the competency, portfolio, and former projects of New York design agencies to define the best user experience design agencies in New York , based on our judgment. . Over 80 employees shared their gratitude and positive experiences on Glassdoor. Digital Silk.

Research Software 81

Research Software Analytic Tools Feedback Software User Testing 81

Sachin Rekhi

JUNE 25, 2017

A compelling strategy details exactly how you'll dominate your market and is constantly refined until you find product/market fit. Spool Babe Ruth and Feature Lists - Ken Norton Using The Kano Model To Prioritize Product Development - Martin Eriksson Position, Position, Position!

Product Research 167

Product Research User Testing Analytic Tools Product Management 167

Userpilot

JULY 12, 2021

Segmenting users helps uncover the most valuable segments of your customer base and focus marketing efforts where they have the highest return. Harvard Business Review reports that “acquiring a new customer is anywhere from five to 25 times more expensive than retaining an existing one."

Analytic Tools 97

Analytic Tools Data Visualization Customer Experience Research Software 97

Userpilot

JULY 30, 2021

Adjacent roles (customer success, design, product marketing, etc.). This often involves working with adjacent teams (marketing, sales, customer support) and bridging any gaps to make sure everything can be delivered in time. The number of product manager roles in the US increased by 32% from 2017 to 2019. Evaluating ideas.

Feedback Software 98

Feedback Software Research Software Reporting Tools Product Research 98

UX Studio

JUNE 30, 2023

USA; Europe $70 – $90 / hr Website design, UI/UX design, Research, Website Audit, Mobile App Design, Consulting, Expert Review Studio 22 Design Studio 22 Design is a creative design firm located in the San Francisco Bay area. Our shorter services are Expert Review , UX Audit , and Product Discovery.

Research Software 60

Research Software Feedback Software Analytic Tools Reporting Tools 60

Intercom, Inc.

MAY 8, 2019

What does this have to do with marketing? Well, in this day and age, the world of marketing can also seem similarly mysterious, except that new tactics and spaces are emerging every year instead of every 100. By building a nimble, swashbuckling team that relishes tackling new challenges on the high seas of marketing.

User Testing 116

User Testing Customer Experience Inbound Research Software 116

Intercom, Inc.

SEPTEMBER 30, 2021

Rebecca has a background in astrophysics and computer science and spent many of her formative years looking at gamma-ray bursts and supernovas, but eventually, eager to get into software and product design, she moved to San Francisco. I had already decided to leave my position at the Chan Zuckerberg Initiative. Rebecca: Yeah.

Research Software 223

Research Software Feedback Software Data Visualization Artificial Inteligence 223

Mironov Consulting

JULY 5, 2016

I’ve recently talked with several companies that are spending $1M/year or more to build generic software that is very similar to commercially available products. A quick review of commercial (off-the-shelf) partner/reseller SaaS apps confirms that our needs are truly special, and our unique requirement is too important to ignore.

Software Review 78

Software Review User Testing Weak Development Team Customer Experience 78

UX Studio: Product Management

OCTOBER 2, 2023

They also provide expertise in brand naming, go-to-market strategies, and campaign development. Founded in 2017 by Vlad and Yana Hrynchuk, Masterly Digital specializes in helping clients in FinTech, Web3, and DeFi elevate their brands and products through exceptional digital design.

Research Software 65

Research Software Data Visualization User Testing Technical Review 65

UX Studio

APRIL 6, 2023

They provide custom web design services that help clients achieve their brand and digital marketing objectives. Although Parachute can be described as a web design company, they also offer development and digital marketing services. DigitalDesign.NYC focused on tech and software until they launched their new division DD.NYC.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

UX Studio

APRIL 6, 2023

They provide custom web design services that help clients achieve their brand and digital marketing objectives. Although Parachute can be described as a web design company, they also offer development and digital marketing services. DigitalDesign.NYC focused on tech and software until they launched their new division DD.NYC.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

Bryce York

NOVEMBER 27, 2016

Sean also popularized the term product/market fit and coined the term growth hacking. The days of traditional interruption marketing are dead. Universities mightn’t have noticed, but marketing success isn’t measured by impressions and exposure anymore. Let’s make 2017 a year of massive growth in your business!

Research Software 52

Research Software Analytic Tools Reporting Tools Onboarding KPIs 52

Userpilot

APRIL 7, 2021

Source: Google Playtime EMEA 2017. Source: Google Playtime EMEA 2017. You can find your user engagement metrics by figuring out the positive and negative behavior in your product, benchmarking this behavior with your power users and power features, then measuring it through cohorts and your product analytics tool.

Onboarding KPIs 64

Onboarding KPIs User Testing Customer Experience Customer Feedback 64

Intercom, Inc.

JULY 11, 2019

Michael: Most people listening probably think of HubSpot as this inbound marketing company. We coined the term way back in 2006 when we founded the company, and a lot of our story, historically speaking, has been around marketing. Then a few years back we started building a CRM, which has done really well in the market.

Customer Experience 188

Customer Experience User Testing Customer Feedback Research Software 188

Nulab

JULY 18, 2019

But while a decrease in unemployment is an overall positive experience, there are downsides. For example, finding qualified employees for available positions has become increasingly difficult. For some businesses, there simply might not be a market for what is offered. There is no denying that the U.S.

Reporting Tools 47

Reporting Tools Data Visualization Construction Technical Review 47

Alchemer Mobile

OCTOBER 9, 2018

Panelists included: Daniel McCone, Digital Marketing & Innovation Manager at Dunkin’ Brands. Ashley Ettwein, Director of Product Marketing at ADT. We have people kind of in a broad range of different positions, gathering feedback, implementing feedback, so we’re going to spend some time talking about that.

User Testing 150

User Testing Customer Feedback Customer Experience Feedback Software 150

Alty

FEBRUARY 16, 2017

But if you already did some solid market research, that’s awesome! Android vs. iOS Development: Trends for 2017 (here we talk about advantages and disadvantages of pursuing each platform). Though if coding isn’t your strong side, don’t fret over comparing different tech stacks. Rating/reviews for a ride.

Research Software 50

Research Software User Testing Technical Review Data Visualization 50

Intercom, Inc.

DECEMBER 12, 2018

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

Analytic Tools 223

Analytic Tools Research Software Feedback Software Reporting Tools 223

The Product Coalition

FEBRUARY 15, 2021

Six Fallacies that Prevent Startups from Adopting Agile Successfully From 2010 to 2017, I worked several years in three Berlin-based, fast-growing startups in my capacity as Scrum Master, agile coach, and Product Owner. And just relabeling the positions of the old middle management rarely works. Participation is free.)

Agile 177

Agile Startups Technical Review Software Review 177

The Product Coalition

AUGUST 24, 2021

venture capital investments, 1995–2017: [link] The burst of the bubble (also known as the dot-com crash ), took place in the early 2000s and was a critical turning point for the technology industry. Enterprises such as Qualcomm and Cisco lost some portion of their market share, while Amazon and eBay had declines in their company valuations.

User Testing 147

User Testing Development Customer Experience Product Research 147

Business of Software Conference

MARCH 27, 2019

Scott Berkun, author of The Dance Of The Possible, spoke at Business of Software Conference USA 2017 about how to unlock your creativity and pursue it in your workplace. Scott Berkun The Dance of the Possible BoS2017 from Business of Software Conference. We talk about building software – that comes from building.

Feedback Software 40

Feedback Software Research Software Weak Development Team Technical Review 40

Business of Software Conference

NOVEMBER 26, 2018

This will change the way that a lot of people think about product market fit, BS metrics, understanding the needs of the people that really matter. Jared Spool’s excoriation of the use of NPS by marketing departments had struck a chord earlier in the week. So I’m going to talk about Product-Market Fit. Transcript.

User Testing 103

User Testing Product Marketing Engineering Feedback Software 103

Business of Software Conference

JANUARY 30, 2020

At every Business of Software Conference we record all the speakers’ presentations so that you can learn from the array of talks on offer to our attendees. Listen now on Apple Podcasts, Spotify, Anchor.fm, and more – don’t forget to leave a review on Apple Podcasts recommending us to the world! Marketing & Sales.

Software Review 40

Software Review Technical Review Fractional CTO Data Visualization 40

Userpilot

AUGUST 25, 2021

Then, test and implement the hypothesis, and review and repeat the results. Here's what you can decipher from the cohort analysis table above: In the rows (going from top to bottom), you can see the start dates (months) for each cohort, e.g., a cohort of users who signed up in October 2017 vs. a cohort of users who signed up in May 2018.

Analytic Tools 98

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 98

BrainMates

OCTOBER 30, 2022

In reality, most companies are reviewing and failing ideas several orders of magnitude less than this. In 2017, when a Bloomberg article showed the packets could be more effectively squeezed by hand rather than with the $400 machine, this was the last blow in a 4-year journey that saw investors lose over $200 million to this failure point. #2

Development 59

Development Transportation Research Software Product Research 59

Intercom, Inc.

OCTOBER 29, 2020

Frequent touch points and positive interactions will create strong relationships and build customer loyalty. I had wanted to be in tech because I’d done a bunch of coding undergrad and engineering undergrad, and as tech started to take off in the mid to late nineties, I knew that I wanted to be in the Bay Area, in Silicon Valley.

Feedback Software 209

Feedback Software Research Software Reporting Tools User Testing 209

BrainMates

NOVEMBER 1, 2021

Most companies are in reality reviewing and failing several orders of magnitude less ideas than this. In other words, this is a target market equalling “everyone who moves”. Failure Point #3 – No clear differentiation in the market. Juicero is a widely mocked example of a product that provides no benefit.

Weak Development Team 105

Weak Development Team Product Research Development Research Software 105

Intercom, Inc.

JULY 21, 2022

Along the way, we’ve interviewed trailblazers, business leaders, makers and doers to share their experience and insights on all things startup strategy, product management, design, marketing, customer experience, and much, much more. Rachel Hepworth: Introducing growth marketing to Slack. That just blows my mind. Here’s Rachel.

Download 215

Download Feedback Software Data Visualization Customer Experience 215

Intercom, Inc.

AUGUST 26, 2021

The loyalty comes from the positive overall product experience, but also customer experience. We realized all businesses need a positive customer experience, and the tooling just wasn’t there. Ciaran says they had a problem with their software. Des Traynor: All businesses ultimately depend on some form of loyalty.

Feedback Software 223

Feedback Software Analytic Tools Customer Communications Data Visualization 223

Userpilot

JULY 23, 2020

You’re leaving cash on the table for your competitors to sweep up if you don’t have a strategy for retention marketing. My marketing is working.”. What is Retention Marketing? Retention Marketing after the First Month. Retention Marketing after the First Month. What is Retention Marketing? Congratulations!

Research Software 67

Research Software Feedback Software Strategy Marketing 67

ProductPlan

SEPTEMBER 8, 2021

Amazon has been a subtle disrupter to spaces, markets, and basic daily life routines — significantly transforming how, where, and when we consume. Amazon also owns over 40 subsidiaries, including IMDb, Zappos, Twitch, Audible, Ring, Whole Foods Market, AbeBooks, Goodreads, and, of course, Amazon Web Services. Britannica.com ).

Product Strategy 64

Product Strategy User Testing Strategy Technical Review 64

Business of Software Conference

MAY 21, 2020

Prior to joining Simprints, I’ve worked mostly at the intersection of education and code. Having worked at Google and Code Academy and having founded a startup on my own that has taught web development to over 20,000 entrepreneurs. You will notice that the very first stage is a combination of a CV screen and a coding challenge.

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52