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Obsessing Over Customer Success, Demo Techniques and Web Lead Generation: The B2B Product Manager Magazine, March 2017

Product Management University

The B2B Product Manager Magazine March 2017 is now available. We also throw in a few tips for improving feature adoption, product demos, product planning and win-loss analysis. View the March 2017 Issue. In This Issue: Blog: High-Octane Product Management. View the March 2017 Issue.

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Obsessing Over Customer Success, Demo Techniques and Web Lead Generation: The B2B Product Manager Magazine, March 2017

Product Management University

The March 2017 Issue of The B2B Product Manager Magazine is now available. We also throw in a few tips for improving feature adoption, product demos, product planning and win-loss analysis. View the March 2017 Issue. View the March 2017 Issue. Product Demo Techniques: Telling Versus Selling.

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The Hidden Value a Product Manager Brings to the Product Team

The Product Coalition

Even as product managers (PMs) have grown in popularity over the past decade, the same issue looms across the industry: it’s hard to define the aforementioned value up-front when asked for. Product managers are important and their growth only rises According to Zippia, there are over 41k PMs, just in the US alone.

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Answering the “Product Vision” Questions With Something…Visionary

Product Management University

What’s our product vision?” If you’re the head of products or strategy in a B2B organization, you’re constantly fielding the “product vision and strategic roadmap” questions. The narrative for your product vision and strategic portfolio roadmap should be customer-centric, not product-centric.

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Product Manager vs. Product Owner

Melissa Perri

“What is the difference between a Product Owner and a Product Manager?”. Honestly, I did very little of what I teach as Product Management now either. I wasn’t called a Product Manager until I bailed out of that and landed in a startup. You are teaching us to talk to users, but I am a Product Owner.

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Top 10 Product Guest Posts of 2017

Mind the Product

Mind the Product is above all a community of product managers who strive to push our craft of product management forward by sharing our insights, lessons learned, and pitfalls to avoid. Hiring a Product Manager: A Little Clarity Goes a Long way. It’s all about setting and managing expectations.

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Top 75+ Resources for Product Managers

Sachin Rekhi

I'm often asked what's the best way for a new product manager to learn the fundamentals of the role or for an experienced product manager to continue to master their craft. I've organized this collection into several sections, starting with product management 101.