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Bought-in and paid for: how Atlassian bridge the gap from freemium to enterprise sales

Intercom, Inc.

Kristen joined Atlassian when it acquired Trello in 2017, where she is now Global Head of EDR Sales. Right off the bat, Kristen acknowledges that the freemium model isn’t a universal cheat code for winning sales. For comparison, she reaches for an example outside the software world: car manufacturer, Tesla.

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How engineers can make an impact outside the code editor

Intercom, Inc.

Yes, the code that you write and the systems that you build are major contributing factors to the success and growth of a business. Our engineering focused event, Building Intercom, at Vicar Street in Dublin, Ireland, November 2017. Who reviews my code?” “How It’s fast, cheap and short. Knowledge sharing.

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Even More Amazing Speakers for #mtpcon London 2017

Mind the Product

Mind the Product London 2017 on September 8 will be better than ever, with more workshops, more networking, and more fun than ever. Lea was responsible for the product vision and strategy of the Creative Cloud, transforming Adobe from boxed software to one of the most successful SaaS services in the industry.

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Why Accessibility Matters in a Post-Pandemic, Majority-Digital World?

The Product Coalition

A practical look at how and why software designers can ensure digital services can be used by everyone. Thanks to the coronavirus pandemic, making software accessible is arguably a common struggle around the globe. A new emphasis has been placed on access to software for everyone. What do we mean by accessibility?

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How to Develop, Articulate, and Sell Product Strategy

The Product Guy

This sort of hand-waving has been most prevalent in software companies, where the supposed price of strategy missteps is seen as low. However, this is a naïve analysis that overlooks lost market share due to poor strategic thinking, or the demoralizing effect on engineers having to repeatedly rewrite code because of poor product-market fit.

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Product Manager Role – Everything You Need to Know

Userpilot

They must rally a team around a product’s vision and make sure the solution is viable from a business perspective. At the heart of it, a product manager is responsible for defining a product’s vision and the strategy for achieving that vision. Once the product vision and strategy are set, it’s time to build a product roadmap.

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Top 75+ Resources for Product Managers

Sachin Rekhi

I then break down the resources into the way I think about what a product manager does, which is drive the vision, strategy, design, and execution of their product. One of the key responsibilities of a product manager is to define, articulate, and evangelize the vision for their product.