Mind the Product

DECEMBER 15, 2017

In this illuminating talk from Mind the Product San Francisco 2017 Janna Bastow, Co-Founder of Mind the Product and Co-Founder and CEO of ProdPad, shares her own stories of dealing with people, and how she handles the toughest part of the job. People are unpredictable, they have strong opinions and unconscious biases.

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Research Software Product Research Data Visualization User Testing 0

The Product Guy

OCTOBER 9, 2018

However, this is a naïve analysis that overlooks lost market share due to poor strategic thinking, or the demoralizing effect on engineers having to repeatedly rewrite code because of poor product-market fit. Don’t hesitate to show your strategy documents to your most trusted customers for early feedback.

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Weak Development Team Product Strategy Strategy Development 326

Alchemer Mobile

APRIL 9, 2020

See actionable strategies for engaging with customers during this difficult time here. So, what can these brands do to capture, analyze, and act on these changing customer behaviors? This is our fifth consecutive year conducting this research. Mobile Customer Sentiment. Here are some of those key benchmarks.

Research Software 246

Research Software Feedback Software Data Visualization User Testing 246

Mind the Product

NOVEMBER 13, 2022

This week’s Sunday Rewind takes us back to 2017 and a talk from Dan Olsen to ProductTank San Francisco that shares advice from his Lean Product Playbook on achieving product-market fit. Dan first runs through the five layers of his Product-Market Fit Pyramid framework. At the base of the pyramid is the target customer.

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Alchemer Mobile

MAY 14, 2020

So, what can these brands do to capture, analyze, and act on these changing customer behaviors? The report is meant to serve as a yardstick for companies seeking to understand how their customer feedback and engagement metrics stack up against the market. This is our fifth consecutive year conducting this research.

Research Software 208

Research Software Feedback Software User Testing Customer Feedback 208

Mind the Product

SEPTEMBER 10, 2017

The process is based around Research, Design, Prototype and Testing, but it also needs a focus – what Blade calls a “centreline experience”. This centreline experience is the thing that your users can’t do without, and they won’t engage with you unless you have it. Compare and Contrast. Quality Design. Being Human.

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Research Software Product Research Data Visualization User Testing 172

Alchemer Mobile

FEBRUARY 21, 2019

Customer centricity and customer experience management are the hot topics of this year’s business conversations. They need to be able to understand the analytics behind customer interaction and response rates so they can make data-driven decisions. 20% more customer feedback and a 91% response rate. Wrapping it up.

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Data Visualization Reporting Tools User Testing Customer Experience 204

Product Innovation Educators

JULY 4, 2022

How product managers can get customer insights from a community to create a competitive advantage. I wanted to learn how this company creates competitive products, differentiating on cost while offering comparative capabilities that equates to much higher value for customers. The leading brand cost about $150.

Artificial Inteligence 284

Artificial Inteligence User Testing Feedback Software Customer Feedback 284

Product Innovation Educators

AUGUST 25, 2017

Tips for conducting consumer and market research for new products. What you can learn from user behavior to improve aspects of products. Too often applications ask users to do more than is really needed. Each “ask” is another hurdle for customers. Discover where DT fits and where it doesn’t in this article [link].

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User Testing Market Research Product Research Research Software 120

Mind the Product

JANUARY 4, 2018

But when it comes to customer loyalty, millennials are different. Research has shown that they are less influenced by advertising than other generations, so companies have been struggling to engage with them. Find the user’s pain points with existing solutions, and figure out the deep root of the problems.

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User Testing Customer Experience User Experience Customer Feedback 158

Product Talk

JUNE 21, 2017

The feedback was great and I left encouraged to highlight the opportunity solution tree in my upcoming Mind the Product London talk. I believe deep knowledge about our customers is the best competitive advantage we have and it’s critical to do the work to share this knowledge across our teams. Are your users really using your product?

Product Research 168

Product Research Customer Feedback Artificial Inteligence Feedback Software 168

Intercom, Inc.

OCTOBER 29, 2019

At some inflection point of growth, it becomes impossible to intuitively know your customers, let alone decide which ones to focus on. As Intercom’s business grew rapidly in 2017, we found ourselves at this exact crossroads. We could no longer assume all our customers had uniform needs and could be reached the same way.

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User Testing Data Visualization Customer Experience Customer Feedback 184

Product Talk

MARCH 16, 2022

From there, an effective team is doing two key research activities week over week. They are interviewing to discover opportunities and they are assumption testing to discover the best solutions. Assumption testing is evaluative. And assumption testing is the best way to do that. Assumption testing is evaluative.

Research Software 314

Research Software Product Research User Testing Data Visualization 314

Mind the Product

APRIL 6, 2018

For years I’ve helped my clients create new digital products and services for their customers. We threw terms like product/market fit around, without ever really giving a thought to what they meant. Reality bit in January 2017 when I quit my job to start my own venture. Where better to start my research?

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User Testing Product Marketing Research Software Marketing 157

Alchemer Mobile

AUGUST 22, 2019

They provide social proof and are responsible for making the first impression on a customer when they encounter your app in the app store. Most telling, ninety percent of consumers consider star ratings to be an essential part of their evaluation of a new app. Ratings and reviews are the lifeblood of the mobile app world.

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Feedback Software Research Software User Testing Customer Feedback 131

Intercom, Inc.

OCTOBER 13, 2020

We are at the start of a revolution in customer communication, powered by machine learning and artificial intelligence. Our Custom Bots and Resolution Bot already work for thousands of businesses every day. Resolution Bot is a product that automatically answers the repetitive questions faced by customer support teams.

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Alchemer Mobile

MAY 21, 2020

The data in the report is from FY 2019 and serves as a yardstick to help app publishers measure customer emotion and understand what’s changed. This is our fifth consecutive year conducting this research. Data from our 2016, 2017, 2018, and 2019 reports is included to show shifts in brand focus and engagement over time.

Finance 147

Finance User Testing Feedback Software Research Software 147

Product Talk

JANUARY 31, 2024

Describing the early phase of her discovery journey, Leann says, “Thinking back to where we started, it was in two areas—doing more interviews with our users and focusing on opportunities instead of solutions.” We started continuous discovery in two areas—doing more interviews with our users and focusing on opportunities instead of solutions.

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Product Research Reporting Tools Feedback Software Customer Communications 310

The Product Guy

SEPTEMBER 21, 2017

Get great at doing research and customer development. If you aren’t used to talk with people and doing research for your product you are more likely to just be a project manager. I would say that getting great at research, really any/all types, is a key skill as the industry moves forward. More to Come.

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Intercom, Inc.

APRIL 5, 2018

If users don’t stick around, they won’t learn and inevitably won’t share Duolingo with their friends. As VP of Marketing and Growth at Duolingo through 2017, improving retention was the top priority of Gina Gotthilf. In her five years there, she helped take Duolingo from 3 million users to more than 200 million.

Customer Experience 223

Customer Experience User Testing Customer Feedback Analytic Tools 223

Product Innovation Educators

OCTOBER 20, 2017

6 steps to product-market fit. (1) 1) Determining your target customer, (2) Identifying underserved customer needs, (3) Defining your value proposition, (4) Specifying your Minimum Viable Product (MVP) feature set, (5) Creating your MVP prototype, and (6) Testing your MVP with customers. More at [link].

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Product Talk

FEBRUARY 21, 2024

When you start interviewing customers every week, it’s easy to get overwhelmed by how much you are learning. When we use our customer interviews to collect specific stories about past behavior, every conversation can uncover dozens of unmet customer needs, pain points, and desires (AKA opportunities).

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User Friction Customer Experience Customer Feedback Analytic Tools 309

Mind the Product

SEPTEMBER 27, 2017

For the recently-formed group-wide product team at Tes, our first major excursion as a group was to MTP 2017 – Europe’s largest gathering of product managers with more than 1,500 attendees. So we reached out to our friends at Mind the Product, who were happy to share honest feedback from real product managers.

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User Testing Customer Experience Feedback Software Education 110

UX Planet

FEBRUARY 2, 2024

The potential of quantum computing and artificial intelligence to enhance user research User research is crucial for the human-centered design of digital products and services. By deeply understanding users’ needs, desires, and contexts, companies can create meaningful solutions that address real human problems.

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User Testing Research Software Product Research Data Visualization 98

The Product Guy

JUNE 5, 2017

The Modern Product Manager from researcher to motivator. Please submit your nominations for 2017’s great product management candidates @ [link] ! Filed under: events , product management Tagged: event , hackerati , jobs , meetup , mentor , modern product manager , product management , The Product Group , TPGroup , user value.

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Product Manager Product Management Product Research Management 257

Intercom, Inc.

NOVEMBER 21, 2019

One of our mantras here at Intercom is that customer retention is the new conversion. In an era when more and more businesses adopt a subscription model, strong customer retention is the key to sustainable long-term growth and requires a laser-like focus. . How Jobs-to-be-Done unlocks customer empathy.

Customer Experience 34

Customer Experience User Testing Customer Feedback User Friction 34

Intercom, Inc.

MARCH 28, 2018

The prevailing view of customer support is that it’s a cost center, and that companies are always looking to lower those costs. At Intercom, we have learned that investing in real-time support, with response times under 5 minutes, can actually turn customer support into a revenue driver. Putting real-time support to the test.

Customer Experience 213

Customer Experience User Testing Product Research Reporting Tools 213

Melissa Perri

JUNE 29, 2017

You are teaching us to talk to users, but I am a Product Owner. The Product Manager talks to all the users and tells us what the requirements are. I spend all my time writing user stories out of these and working with the team to execute on the solution. I’m confused.” This is where the Product Management comes in.

Product Manager 325

Product Manager Product Management Product Research Customer Experience 325

Intercom, Inc.

JUNE 18, 2018

A few years ago, we had a seemingly simple problem to solve: our customers needed an easy way to set realistic expectations around their response times to conversations in our Messenger. That tiny, seemingly obvious improvement turned out to be the most upvoted update we shipped in 2017. The whole process took a while.

User Testing 222

User Testing Research Software Customer Experience Product Research 222

Intercom, Inc.

NOVEMBER 5, 2018

A great customer experience today is about meeting people where they already are. And today, there’s one channel where more potential customers are than any place else: messaging and live chat. A recent study from Twilio showed that nine out of ten consumers said they want to be able to use messaging to talk to businesses.

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Reporting Tools User Testing Data Visualization Customer Experience 239

Alchemer Mobile

APRIL 21, 2020

This information is critical for most product managers and mobile marketers to optimize the mobile customer experience. We published six new research reports today – each industry-specific guide reveals exclusive benchmark data gathered from more than 800 mobile apps with 5,000+ active users. Retail & Shopping.

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Alchemer Mobile

APRIL 24, 2018

In late 2017, my team launched instant transfer on Venmo. With increased competition in the p2p space, we felt that this was the right time to launch the feature, especially because we knew our users would find it valuable. Sellers have to think of new ways to target customers with meaningful content.

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User Testing Customer Experience Artificial Inteligence Naming 203

Intercom, Inc.

DECEMBER 12, 2018

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. To summarize: Martech isn’t about making your strategy fit to the technology you want to use. Strategy first, technology second.

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Analytic Tools Feedback Software Research Software Reporting Tools 223

The Product Coalition

AUGUST 24, 2021

venture capital investments, 1995–2017: [link] The burst of the bubble (also known as the dot-com crash ), took place in the early 2000s and was a critical turning point for the technology industry. Many of those companies would spend that money on building their software without sufficiently interacting with their customers.

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User Testing Customer Experience Development Customer Feedback 158

Product Innovation Educators

OCTOBER 27, 2017

Products outside the norms of a category create anxiety for consumers. Researchers found that consumers are curious when products are different from what they expect, but if they are too far from the norm, they will resist it. Test-driven product management. Read about testing from a Farmstead product manager… [link].

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User Testing Customer Feedback Product Research Product Manager 120

The Product Coalition

JANUARY 5, 2021

No longer just activities of fringe groups who are perpetually looking for an opportunity to lecture you about composting, mindfulness has now become a commonplace word, lauded by research, celebrities, and companies alike. Short, consumable stories Stories typically hover around 30–45 minutes. In 2016, Sleep Stories was born.

Customer Experience 153

Customer Experience User Testing Research Software Data Visualization 153

Mind the Product

FEBRUARY 1, 2018

Consumer adoption of voice-based products has grown to the point where businesses need to understand what voice-based experiences can mean to them. The test-and-learn approach my colleagues at Moonshot and I use is an adaptation of the Design Sprint. challenge by offering a test-and-learn approach that minimizes risk.

User Testing 156

User Testing Research Software Analytic Tools Product Research 156