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BI vs. product analytics: Key differentiators

Mixpanel

In 2019, industry-leading Business Intelligence (BI) tools, Looker and Tableau, were acquired by Google and Salesforce for over $18 billion combined. More recently in 2020, cloud-based data warehouse Snowflake went public at an eye-popping market capitalization of $70 billion. But there are two significant drawbacks to BI.

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Data-Informed Retrospectives

The Product Coalition

TL; DR: Data-Informed Retrospectives In their book Agile Retrospectives , Esther Derby and Diana Larsen popularized the idea that a Sprint Retrospect comprises five stages. The second stage refers to gathering data so that the Scrum Team can have data-informed Retrospectives. Source : Scrum Guide 2020.

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5 Questions Indicative Helps Gaming Marketers Answer

Indicative

Analysts predict that lockdown measures will yield higher consumer spending on games, with a 13.3% year-over-year growth in 2020. If you’re on a marketing team at a gaming company, you need to prepare for this shift with insight into your full customer lifecycle from acquisition to product engagement.

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January Product Update

Indicative

Here is our January recap of the latest product releases : Scheduled Reports. Thanks to customer feedback we have a lot of exciting features in the pipeline, that’s why we’d love if you shared your feedback (good or bad) here through our two-question survey ! Scheduled Reports. Easily move dashboard widgets between dashboards.

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16 Product Management Tools You Don’t Want to Miss in 2020

Userpilot

2020 is set to be a big year for SaaS. Hopefully, the product management tools we’re going to cover will help you out! We’ve split the tools into different categories, so feel free to jump ahead to whichever kind of product you need. The categories of product management tools are: Prototyping and UX (Userpilot, InVision, iRise).

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Drata’s CEO Adam Markowitz on creating a culture of cyber security

Intercom, Inc.

There are enough stories of data breaches and cyber attacks to chill even the savviest security engineer to the core. After working on NASA’s Space Shuttle Main Engine, he went on to develop Portfolium, a social networking platform that allows students and graduates to showcase skills beyond the traditional resume to potential employers.

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How Amplitude Uses Amplitude to Drive Impact

Amplitude

Our tool is fundamental to every stage of our product development process. In this post, we hone in on three of the most important levels: finding your North Star Metric, product development, and customer success. At Amplitude, we’re big believers in aligning product teams to a standard North Star Metric.