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A simple approach puts you on the fast track to positioning success

Messages that Matter

Note to the reader: This was written to complement an AIPMM webcast series: Positioning simplified. The fast track to positioning success How much time will you spend debating what to say in your next marketing campaign or what your new position should be? Does […]

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17 UX Design Principles to Follow for Creating a Great User Experience

Userpilot

Functionality is a must when it comes to attracting customers, but it’s user experience that helps you retain them. By following the principles, you can increase customer satisfaction, loyalty, and retention. Keep user interfaces simple and intuitive to reduce cognitive load. Let’s dive right in! Book the demo!

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Balancing support efficiency with a great customer experience

Intercom, Inc.

This poses a real challenge – how can you increase the efficiency of your support team, while still maintaining the high quality experience your customers want and deserve? Today, customers expect fast, efficient, and personal help. Today, customers expect fast, efficient, and personal help.

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Moving from reactive to proactive customer support

Intercom, Inc.

A proactive customer support approach is the key to regaining control. But this approach not only overwhelms your team, it also means customers frequently have to wait hours or even days to get the help they need. With proactive support , you can pre-emptively address known questions before they ever arise and become issues.

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Help desk metrics: Elevate your customer support with the right insights

Intercom, Inc.

To provide this, you must understand how your customer experience stacks up against these expectations. But with so much data to consider, how can you define the help desk metrics that matter for your team? As Seth Godin once put it: “Don’t measure anything unless the data helps you make a better decision or change your actions.”

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CRO Analytics Guide For SaaS: How to Leverage Data For Growth

Userpilot

This helps you identify opportunities to improve conversion rates. To figure out your conversion rate , you need to divide the number of conversions by the total number of visitors – then multiply the result by 100 to get a percentage figure. But how do you leverage the best insights with CRO analytics?

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Motives To Be Met: An Introduction

The Product Coalition

It seems so simple! Jobs To Be Done has given us a better way to approach customer development. How do we figure out what to spend our time building and what we can put off for later, or even skip entirely? How do we figure out what to spend our time building and what we can put off for later, or even skip entirely?