The Product Guy

NOVEMBER 9, 2017

Lastly, to make the most out of this framework, it’s best if your organization has already implemented some variation of the Agile Methodology. To maximize their potential, tie deadlines to meaningful business events that help market your product to its intended Target Audience. Enough talking. Show me the money. Milestones.

Framework 345

Framework Agile User Testing Research Software 345

Productside

MARCH 18, 2025

Scaling a product isnt just about selling moreits about refining product-market fit, unlocking the right growth levers, and making sure your go-to-market strategy actually aligns with what your customers need. In this thought-provoking episode, youll gain: A framework for refining product-market fit without unnecessary pivots.

User Testing 177

User Testing Product Marketing Marketing Customer Experience 177

Product Innovation Educators

JUNE 29, 2020

Leaders of product management need agility, influence, trust, empathy, and motivating vision. 2:00] What is agile product management? Agile product management is product management infused or enriched by agile practices and principles. 2:00] What is agile product management?

Agile 276

Agile Product Manager Product Management Workshop 276

Product Innovation Educators

MAY 30, 2022

When to use Agile and when to consider other options – for product managers. Today we are talking about when to use or not to use Agile for your product projects. Is Agile the answer? He has seen the conditions needed for Agile to work well and when it doesn’t. Agile works well when there’s uncertainty.

Agile 253

Agile Framework Customer Experience User Testing 253

Mind the Product

JULY 24, 2024

Discover how agile road mapping and flexible go-to-market strategies are essential for the success of machine learning-based products in this comprehensive guid Read more » The post Why ML-based products require an agile approach to road mapping appeared first on Mind the Product.

Agile 218

Agile Artificial Inteligence Strategy Marketing 218

Product Innovation Educators

DECEMBER 5, 2022

This speaker spoke on The Key to Successful Voice of the Customer (VOC) in Agile Teams. Agile teams need to know what they are developing, and VOC is a tool for understanding what customers need. We’ll discuss how to get more benefits from VOC in Agile teams. 7:34] Tell us about the three pillars of using VOC with Agile.

Agile 243

Agile Data Visualization User Testing Customer Feedback 243

The Product Coalition

NOVEMBER 29, 2021

In the previous article, I discussed in detail about Agile Product Life Cycle and its different phases and outcomes that allow an organization to function end to end in an agile product life cycle. In image 1 I have listed some practices in sticky notes below each of the phases to drive the Agile product life cycle.

Data Visualization 195

Data Visualization Feedback Software Agile Product Research 195

Product Innovation Educators

JANUARY 20, 2025

This outcome-focused approach helps teams stay aligned on what truly matters while maintaining the agility to adjust their approach based on real results. For example, if a key result depends on both marketing and IT, assign two names to that key result. How could you align OKR cycles with major product milestones or market events?

Systems Review 282

Systems Review Framework Customer Experience Technical Review 282

Product Management University

NOVEMBER 14, 2024

The AI fueled product manager also gives product management leaders and executives their long-awaited wish of having a team with stronger market savvy that consistently operates more strategically and does it with a high degree of consistency. It’s going to make you a better product manager than you ever imagined. Be sure to verify sources!

Product Manager 147

Product Manager Product Management Product Research Management 147

The Product Guy

JANUARY 8, 2019

We had built a platform tailored to the specific needs of the local market to connect small businesses with their customers – for restaurants to reach out to potential diners, for hairdressers to find people who want a haircut and so on. Let’s go Agile! Agile is sometimes seen as a panacea to all product development problems.

Product Research 354

Product Research Customer Experience Weak Development Team Agile 354

Product Innovation Educators

MARCH 4, 2025

How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.

Artificial Inteligence 235

Artificial Inteligence Research Software Product Research User Testing 235

Productside

MAY 27, 2025

As the wellness market grows more competitive, WellNests product managers are under increasing pressure to deliver features requested by sales, executives, and enterprise clientsoften with little time to step back and assess strategic impact. But its product management journey has been far from smooth.

Product Strategy 199

Product Strategy Strategy Product Research Weak Development Team 199

The Product Guy

JANUARY 24, 2025

Adapting with Agility: The importance of simplicity and collaboration over complex systems. Common Pitfalls in Product Teams: How teams can fall into delivery or process traps. Customer Insights vs. Assumptions: How to ensure true customer obsession drives decisions.

Data Visualization 195

Data Visualization Customer Feedback Agile Customer Experience 195

The Product Guy

DECEMBER 15, 2019

In this role, Gaudio drives the strategy behind roadmap management, agile product development, and cross-functional communication. Prior to Vydia, Gaudio built and managed the marketing team at video Ad Tech company, Yashi, which was successfully acquired in 2015 for $33M cash by Nexstar Media Group.

Technical Advisors 370

Technical Advisors Analytic Tools Product Manager Product Management 370

Gocious Blog

JANUARY 16, 2025

In todays world of constant flux, product managers face the formidable challenge of navigating volatile markets. Whether its shifting consumer preferences, unexpected policy changes, or disruptions in regional markets, agility has become the cornerstone of successful product management.

Agile 52

Agile Marketing Product Manager Product Management 52

Product Innovation Educators

FEBRUARY 27, 2023

How product managers can get market-driven data to make product decisions quickly This episode is sponsored by PDMA, the Product Development and Management Association. This speaker spoke on the Three ways to escape gut-feeling and boost innovation rapidly to markets. It’s a method for market-driven analysis.

Feedback Software 267

Feedback Software Marketing Customer Experience Data Visualization 267

The Product Coalition

AUGUST 25, 2023

Agile antipatterns or scrum antipatterns are (poor) practices that are utilized to enhance a process. Nonetheless, they impede your efforts and slow your progress towards attaining Agile objectives, thereby achieving the opposite effect. List of destructive agile antipatterns and how to avoid them 1.

Agile 147

Agile Feedback Software Weak Development Team Technical Review 147

Melissa Perri

JANUARY 4, 2020

We still haven't quite gotten down "outcomes over outputs" yet, but it's moving in a better direction. -- 2013: "What is this Agile thing? 2019: "If someone says 'that's not agile' one more time I'm going to quit" We took some things a little too far, without really understanding them. It sounds like something we should be doing."

User Testing 386

User Testing Data Visualization Research Software Feedback Software 386

Roman Pichler

MAY 11, 2021

While internal stakeholders such as marketing, sales, and support play an important role in successfully offering a product, it would be wrong to try to please them and to say yes to all their ideas and requests. But the situation is different for product owners in the agile scaling framework SAFe.

Weak Development Team 362

Weak Development Team Product Research User Testing Customer Experience 362

Product Talk

NOVEMBER 6, 2024

“I soon noticed that while many companies have embraced agile execution, fewer have adopted a truly continuous approach to product discovery. While many companies have embraced agile execution, fewer have adopted a truly continuous approach to product discovery. I’ve always been fascinated by the discovery aspect of product management.

Product Research 223

Product Research Research Software Feedback Software User Testing 223

Roman Pichler

MAY 4, 2022

Scrum is a popular agile framework. You might not know, for example, which marketing strategy is most appropriate or which sales channels are most effective. Consequently, you’ll benefit from the input of a marketer and a sales rep. I believe that the first definition is more helpful, especially in an agile context.

Product Research 346

Product Research Agile User Testing Framework 346

Roman Pichler

MAY 5, 2020

But you can think of the product owner as an agile product manager, as I explain in the article “ Product Manager vs. Product Owner ”. In the agile scaling framework LeSS, the role is referred to as “ Area Product Owner “ A component owner owns an architecture building block like a user-interface layer or a payment service.

Feedback Software 392

Feedback Software Product Research Weak Development Team User Testing 392

The Product Coalition

OCTOBER 13, 2022

Here are 10 great product books on pre-product market fit (pre-PMF)! ?? Work with engineers: “Agile Product Management with Scrum” (Roman Pichler) There are zillions ways to apply scrum. Eventually they run out of cash and shut down. If only books on product management had labels that say “pre-PMF” or “post-PMF”. Are any books missing?

User Testing 166

User Testing Books Product Marketing Marketing 166

The Product Guy

SEPTEMBER 27, 2016

He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients. Amanda Ralph Product Management Consultant.

Research Software 370

Research Software User Testing Analytic Tools Product Research 370

Lenny Rachitsky

OCTOBER 10, 2024

”: [link] • AI Podcast Hosts Discover They’re AI, Not Human — NotebookLM: [link] Production and marketing by [link]. This allows them to move faster and iterate quickly, much like a startup. Often, powerful technology is already available; the magic lies in how you interact with it. Is Mastering Language.

User Testing 134

User Testing Data Visualization Embedded Analytics Product Research 134

Roman Pichler

FEBRUARY 14, 2023

This includes interviewing and observing users, using key performance indicators (KPIs) to track the value of the current product version, keeping an eye on the competition, and monitoring market trends. [2] For example, can it be effectively marketed, sold, and serviced? But like any tool, Scrum has its benefits and limitations.

Product Research 382

Product Research Feedback Software Research Software User Testing 382

Roman Pichler

OCTOBER 6, 2020

Which market and market segment should the product address? Whenever you create a brand-new product or when you make bigger changes to an existing one, like taking it to a new market , you will benefit from using a dedicated, timeboxed product discovery period. What problem should it solve, or which benefit should it create?

Product Research 293

Product Research Technical Review Feedback Software Research Software 293

The Product Guy

OCTOBER 25, 2016

He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients. Amanda Ralph Product Management Consultant.

Analytic Tools 356

Analytic Tools Research Software CTO Coach Fractional CTO 356

Product Talk

FEBRUARY 5, 2025

Next, he worked with a team of product managers and a product marketing manager to build an outreach campaign. They reached out to around 5,000 users from HiveMQs free plan, as well as several hundred marketing qualified leads (MQLs) from inbound leads. But that only got us so far, says Yury. And thats not a bad thing.

Product Research 223

Product Research User Testing Customer Experience Framework 223

Product Innovation Educators

APRIL 8, 2019

Many of the companies I have worked with this year want to make their product development and management capability more agile. They sometimes express their current process is too linear, rigid, and heavy as well as not providing the shorter time-to-market they want. However, it does mean adopting agile philosophy and processes.

Agile 267

Agile Analytic Tools Software Development Software Developers 267

Johanna Rothman

NOVEMBER 9, 2023

Does that sound like an agile team to you? However, managers don't create features as agile teams do. Agile teams don't assume they make a final product the first time out. Agile teams don't assume they make a final product the first time out. How can managers work as agile teams do, so they can change direction?

Agile 129

Agile Product Research Feedback Loop Consulting 129

Roman Pichler

SEPTEMBER 11, 2023

This includes a sound understanding of the market, the user and customer needs, and the competition as well as solid product management skills such as the ability to develop an effective product strategy and an actionable product roadmap (as I explain in more detail in the article The T-Shaped Product Professional ).

Reporting Tools 386

Reporting Tools User Testing Customer Experience Product Research 386

Roman Pichler

MARCH 11, 2020

You rely on them to design, implement, market, sell, and support the product. The stakeholders come from different business units, for example, marketing, sales, support, and service for a commercial product. Agile Process Constraints. In other words, you are not their boss. At the same time, you depend on the individuals.

Leadership 282

Leadership Product Research Customer Experience Agile 282

Roman Pichler

MARCH 11, 2020

You rely on them to design, implement, market, sell, and support the product. The stakeholders come from different business units, for example, marketing, sales, support, and service for a commercial product. Agile Process Constraints. In other words, you are not their boss. At the same time, you depend on the individuals.

Leadership 282

Leadership Product Research Customer Experience Agile 282

The Product Guy

JULY 4, 2019

When the stock market would close at a high there would be a 50% increase in calls to request fund transfers. As Product Manager for a scrappy startup, I led agile sprints, collaborated with leadership and engineers, created user stories, and managed Jira. Once the project was complete, my team and I discussed the lessons learned.

Research Software 384

Research Software Product Manager Product Management Systems Review 384