Agile Marketing Sales Training 
Pragmatic Marketing
AUGUST 20, 2019
“Adversaries’ offensive tactics evolve more rapidly than the majority of security technologies on the market today,” said Stephen Moore, chief security strategist at Exabeam. What’s odd, though, is that only 23% of companies consider their current sales training programs to be effective.
Pragmatic Marketing
AUGUST 20, 2019
“Adversaries’ offensive tactics evolve more rapidly than the majority of security technologies on the market today,” said Stephen Moore, chief security strategist at Exabeam. What’s odd, though, is that only 23% of companies consider their current sales training programs to be effective.
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The Product Coalition
FEBRUARY 26, 2022
They rarely focus on testing ideas through experimentation, finding market opportunities or learning what customers want, but instead, drown in bureaucratic meetings, arguing with stakeholders (instead of actually engaging in meaningful dialogue with them) and justifying backlog decisions (instead of reporting on outcomes from those choices).
Johanna Rothman
MARCH 22, 2023
Now that we are close, Sales, Training, Marketing all need much more detail and information about how to use Nova and when they can expect it. I will also work with all the people in Sales, Marketing, Training, and anyone else who wants to see the demos and data to make sure they understand what they see.
Amplitude
MARCH 11, 2020
Product managers and their teams almost always inform their roadmaps based on various data, market and user insights. You can create sales training and prepare go-to-market plans for upcoming feature launches months in advance. We have a similar tool on our marketing site. Planned work shows disappointing results.
Pragmatic Marketing
AUGUST 3, 2018
One stunning statistic drives this point home: there are 6,829 marketing technology solutions tracked on Scott Brinker’s Marketing Technology Landscape Supergraphic. Small, confident companies learn the hard way that much of the market looks to big, established, stable leaders to buy products from. Big and Rich Matters.
Pragmatic Marketing
AUGUST 3, 2018
One stunning statistic drives this point home: there are 6,829 marketing technology solutions tracked on Scott Brinker’s Marketing Technology Landscape Supergraphic. Small, confident companies learn the hard way that much of the market looks to big, established, stable leaders to buy products from. Big and Rich Matters.
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