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Startups need dual theories on distribution and product/market fit. One is not enough

Andrew Chen

It’s hard to be a product without a strong theory of distribution Here’s a common startup situation. A team busts their ass for months building the first version of their product. Now a big question emerges — how do you get the first people to use your product? It’s almost done.

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The Best 2D Animation Production Companies

The Product Coalition

Do you want to make your brand stand out from the competition in the modern digital market? Today, businesses starting from small startups to large enterprises create 2D animated commercials and explainer videos to boost their marketing campaigns. 2D animation video production is an exciting and super-creative process.

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Product-market fit–and other innovation observations for product managers June 8, 2018

Product Innovation Educators

Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes. Product-market fit case studies. Product-market fit is about finding an area where value is created for a group of customers – a market.

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The Top Mobile In-App Feedback Tools of 2022

Alchemer Mobile

We think we’re pretty great – and so do many leading enterprise brands such as CNN, WeatherBug , FanDuel , Capital One, JetBlue, Dunkin’, Zillow, Norwegian Cruise Lines, Safeway, Alaska Airlines, and more. Apptentive integrates with it to help product managers work faster and more collaboratively. We all know and love Slack.

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Insight From Marty Cagan’s Coach the Coaches Workshop (Part 1)

The Product Coalition

The Israeli Perspective In London, I felt that Israel truly is the startup nation. They are not even Amazon and Google which were born as tech product companies and are now large corporates (that have major product centers in Israel as well). This is where again I saw the startup nation in action?—?in for good and bad.

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Benn Stancil, founder of Mode, on how data science can help us make better decisions

Intercom, Inc.

Liam: Was it challenging to get to this point with Mode in the startup journey? Every startup is going to be a challenge, and Mode is no different. Liam: For startups out there, how can data be used to drive growth? It was a collaborative, kind of a Slack-type product that was mobile-focused. Benn: For sure.

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Branding: The Other Half of Your Go-To-Market Journey

Pragmatic Marketing

And that bad marketing or branding could sabotage the success of your products? Product/market fit defines the degree to which your product could be successful. Marc Andreessen famously claimed, “The only thing that matters is getting to product/market fit.”