ProductPlan

MARCH 17, 2020

A strategic product manager (PM) is responsible for shaping and sharing a strategic vision for a product, and yet—oddly enough—finding time for strategic activities can be a very real challenge. How can you take responsibility for the vision and shape the future of your product when you don’t control strategy at the corporate level?”.

Outbound 74

Outbound Product Management Product Manager Inbound 74

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines how you are planning to realize the product vision. Be in charge of the product vision.

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

B2B Product Management

DECEMBER 6, 2016

In this article, we will explore the two broad categories of the Product Manager role. As you can see in the picture, these categories are inbound and outbound Product Management. This division between inbound and outbound PM duties is much more pronounced at larger companies. This is not contradictory but rather complimentary.

Analytic Tools 45

Analytic Tools Outbound Inbound Research Software 45

Dear Strategy

AUGUST 27, 2018

This usually exists at a business or business unit level and covers the high-level vision, objectives, and strategic initiatives for the overall company. Inbound and Outbound Marketing. You can still find that article by clicking here. Most companies that I work with have three layers of strategy. So, let’s give that a whirl.

Strategy 53

Strategy Outbound Inbound Marketing 53

Bain Public

JANUARY 11, 2022

In the next two articles, we’ll look at what it means to be a product-led organization and how a product-led growth process, product lifecycle management, the implementation of feature parking lots as well as the elements of the product-led organization pyramid can all play a part in achieving product success. Book a demo here.

Onboarding KPIs 52

Onboarding KPIs Weak Development Team User Friction Customer Experience 52

Userpilot

APRIL 8, 2022

You can watch the full interview on Finding Product-Market fit here , or read this article for a summary of the key points. We haven’t done any outbound marketing such as cold leads,” she says, letting us know that you don’t have to utilize every marketing variation. The vision for the product hasn’t changed,” Joanna tells us. “We

User Testing 98

User Testing Feedback Software Research Software Product Marketing 98

Bain Public

NOVEMBER 4, 2018

Product Managers translate between the need to support the effectiveness of outbound activities (Sales, Marketing, Customer support) and the need for efficiency in internal ones (Strategy, Engineering, UX). People need to buy into your vision. Also, if you have any feedback or criticism about this article then shoot me an email.

User Testing 40

User Testing Feedback Software Customer Experience Customer Feedback 40

Intercom, Inc.

JULY 29, 2021

We’ve gathered a list of articles, videos, and podcasts you can check out: Planning for hypergrowth in EMEA with Mark Rudden of Browserstack. Kieron: I know you started there in January 2020, just enough time to get settled into the role, understand the product, understand, I suppose, the vision for the future, and then the pandemic hit.

Feedback Software 223

Feedback Software Reporting Tools Customer Experience Weak Development Team 223

Intercom, Inc.

AUGUST 1, 2019

What made you trust the founder’s vision and make that jump? “When you’re really small, it’s hard to get branding right because people want to have these grand visions, but you’re three people in a room hoping to get some traction” Michael: Right. Michael: I was really aligned. for the first time.

Strategy 36

Strategy Data Visualization Analytic Tools Startups 36

Intercom, Inc.

JUNE 23, 2020

In today’s very special bonus episode, we’re joined by leaders from our Product and Support teams to hear about the new Conversational Support Funnel – why we built it, how we use it, and our vision for the future. We’re joined by. “That’s like Groundhog Day stuff for the support team.

Reporting Tools 118

Reporting Tools Customer Experience User Testing Data Visualization 118

Userpilot

NOVEMBER 20, 2022

This article dives into what a marketing roadmap is and how you can build yours effectively. For instance, you might have a team focus on customer acquisition using inbound and outbound projects. A high-level strategic plan is the life force of a successful product marketing campaign. But where do you begin?

Onboarding KPIs 98

Onboarding KPIs Roadmap Marketing Feedback Software 98

Intercom, Inc.

JULY 9, 2020

In addition to this, our conversation also covers his time at Altassian and contrasts this with his G2 role, his thoughts on Google updates and how they impact his industry and his vision for the future of SEO. Atlassian does not have an outbound sales team. If you’re short on time, here’s some quick takeaways.

Analytic Tools 199

Analytic Tools Research Software Data Visualization Technical Review 199

The Product Coalition

JANUARY 25, 2019

Like many, I’ve read the articles and seen the videos of the ten or so genius tech founders we all hear about repeatedly. That article focused on how to expand your skills, and use your existing company connections to get your foot in the door (because you’re already on the inside of that particular door).

Weak Development Team 60

Weak Development Team Product Management Product Manager User Testing 60