Intercom, Inc.

JUNE 21, 2018

We’ve evolved into the leading resource for B2B salespeople who are trying to figure out how to innovate, evolve and modernize their sales processes. Is it transitioning from inbound to outbound sales? Max: For the most part, it’s outbound efficiency. Are you doing outbound? Is it getting their stack right?

Outbound 183

Outbound Technical Advisors Weak Development Team Product Research 183

Intercom, Inc.

NOVEMBER 20, 2018

Choose one, ensuring it can easily connect to any data sources you have (be that lead generation forms, or existing data sets) and also ensure that it can integrate with any outbound marketing tools you may have like MailChimp. Do you lead with “Get Started,” “Request Demo” or “Sign Up”? Only now is it time to demo!

Feedback Software 178

Feedback Software Research Software Startups Product Research 178

BrainMates

SEPTEMBER 4, 2023

Sales-led growth depends on the sales team doing outbound and product demos to acquire customers, business reviews and customer-success outreach for retention and sales deals to convert. Marketing and sales both have a more traditional funnel approach and generally a higher cost of acquisition.

Data Visualization 52

Data Visualization Onboarding KPIs Customer Experience Customer Feedback 52

Usersnap

FEBRUARY 14, 2023

Whether you have a B2B SaaS go-to-market strategy or a B2C SaaS GMT plan, developing a detailed strategy can make the difference between failure and success. Product-led go-to-market SaaS strategies typically offer free trials or demos so users can test the software and determine if they want to buy the product.

Research Software 52

Research Software Feedback Software User Testing Product launches 52

The Product Coalition

JULY 8, 2019

A new customer would receive a lot of sales attention (with demos and discussions) and once acquired, would transition to the onboarding/training and support teams (until renewal time). Product Marketing vs. Sales Enablement Sales enablement is crucial in B2B organizations to equip the sales teams with the necessary resources to succeed.

Data Visualization 60

Data Visualization Definition Product Marketing Reporting Tools 60

Intercom, Inc.

OCTOBER 13, 2022

When we talk to you, our customers, we hear you talk about the same challenges across B2B and B2C companies and industries. Create different news feeds for different audiences, share content across many news feeds and reuse news in your outbound post messages as embedded content. Tooltips for contextual, non-disruptive information.

Feedback Software 118

Feedback Software Events Data Visualization Customer Communications 118

Intercom, Inc.

JANUARY 11, 2023

For Francis Brero , co-founder and CPO of MadKudu , a platform that helps B2B businesses qualify and engage with their leads, PLG doesn’t work in a vacuum. There are people that are going to sign up for the product, and there are people that you’re going to reach out to through outbound. Francis: Yeah, absolutely. Francis: Right.

Customer Experience 118

Customer Experience Inbound User Testing B2B 118

Intercom, Inc.

NOVEMBER 5, 2019

To Derek’s point, I think a lot of walls get broken down in selling B2B software these days. We sell into every single line of business, so we do a lot of personalized presentations and demos. It would somehow do a lot of the research for them and then spit out a beautiful presentation deck and demo within a couple of minutes.

Research Software 139

Research Software User Testing Analytic Tools Reporting Tools 139

Userpilot

JUNE 19, 2023

There’s no magic number when it comes to conversions, but knowing B2B SaaS funnel conversion benchmarks can benefit any SaaS product manager. In this article, we will discuss the most common B2B SaaS conversion rate metrics and their benchmarks. Gainsight’s 2022 report shows free trials involving PQLs had 2.8X

Research Software 97

Research Software Analytic Tools B2B Reporting Tools 97

Userpilot

FEBRUARY 25, 2021

Creative email strategies and other outbound hacks, and of course, this playbook wouldn’t be complete without Product-led growth frameworks that have led to double-digit ARR growth rates. Outbound vs. Inbound. Inbound and Outbound Success Stories. Inbound VS. Outbound for SaaS Marketing. Content Marketing.

Research Software 70

Research Software User Testing Outbound Marketing 70

Userpilot

MAY 19, 2021

The B2B SaaS marketing space can feel a lot like an echo chamber. In this post, we’ll go over how to create a B2B marketing plan and how to execute it, which B2B Saas marketing tactics are working best in 2021, and some real-life success stories for each of the tactics. What do SaaS Companies spend on B2B Marketing?

Research Software 119

Research Software B2B User Testing Customer Experience 119