Mixpanel

FEBRUARY 23, 2021

Every business is unique, and metrics frameworks apply differently 5. Over the course of our conversations, we were pointed to several measurement frameworks for finding product-market fit, with differences depending on the product category, and industry. Every business is unique, and metrics frameworks apply differently.

User Testing

Brian Balfour

JULY 18, 2017

This is part four in a series about 4 Frameworks To Grow To $100M+. In the B2B world you also have B2B products like MailChimp, Slack, or SurveyMonkey that live on this end of the spectrum as they take advantage of viral and paid channels to drive most of their volume. Subscribe to get the rest of the series.

User Testing

Intercom, Inc.

JANUARY 31, 2019

April: I think the best thing B2B SaaS vendors can do is stay really focused on their differentiators because there are things about your solution that your best customers really love about you, and the rest of it really doesn’t matter. Then we also look at inbound as a separate function. I’m weak here.”

Customer Experience

Userpilot

JULY 19, 2021

In addition, the same research shows that companies that successfully engage their B2B customers achieve 63% lower churn, 55% higher share of wallet, and 50% higher productivity. – think Pirate metrics framework here and the stage you are trying to have an impact on. Reduces customer support demands.

Analytic Tools

Userpilot

JULY 21, 2024

Some essential tools for retention specialists include Userpilot for user journey optimization, ClientSuccess for B2B customer success management, and ChurnZero for churn prediction and customer health scoring. Tzuo argues that subscriptions are the future of business and provides a framework for building successful subscription models.

Data Visualization

Userpilot

AUGUST 19, 2024

It provides a framework for measuring and managing customer equity to drive long-term growth. The HubSpot Blog : This blog covers a wide range of marketing and customer engagement topics, including inbound marketing, content marketing , and social media marketing. It’s a must-read for anyone serious about understanding the field.

Analytic Tools

Userpilot

JULY 11, 2024

Tzuo argues that subscriptions are the future of business and provides a framework for building successful subscription models. HubSpot Academy : HubSpot is a well-known name in the marketing world, and its academy offers a variety of free webinars on customer retention strategies , inbound marketing, and customer relationship management.

Data Visualization

Userpilot

JUNE 28, 2024

Best tool for marketing automation – HubSpot : This tool helps users to grow traffic, convert more visitors, and create an efficient inbound marketing campaign. Design Thinking (Various providers) : While not a product strategy certification specifically, design thinking is a framework highly valued by product strategists.

Research Software

Userpilot

JULY 20, 2024

Retention specialists can leverage platforms like Userpilot for understanding user journeys, ClientSuccess and ChurnZero for B2B customer success and churn prediction, Baremetrics for subscription analytics, etc. Tzuo argues that subscriptions are the future of business and provides a framework for building successful subscription models.

Data Visualization

Userpilot

JULY 28, 2024

Tzuo argues that subscriptions are the future of business and provides a framework for building successful subscription models. HubSpot Academy : HubSpot is a well-known name in the marketing world, and its academy offers a variety of free webinars on customer retention strategies , inbound marketing, and customer relationship management.

Data Visualization

Userpilot

AUGUST 30, 2024

It provides a framework for measuring and managing customer equity to drive long-term growth. The HubSpot Blog : This blog covers a wide range of marketing and customer engagement topics, including inbound marketing, content marketing , and social media marketing. It’s a must-read for anyone serious about understanding the field.

Analytic Tools

Userpilot

AUGUST 28, 2024

It provides a framework for measuring and managing customer equity to drive long-term growth. The HubSpot Blog : This blog covers a wide range of marketing and customer engagement topics, including inbound marketing, content marketing , and social media marketing. It’s a must-read for anyone serious about understanding the field.

Analytic Tools

Userpilot

AUGUST 28, 2024

It provides a framework for measuring and managing customer equity to drive long-term growth. The HubSpot Blog : This blog covers a wide range of marketing and customer engagement topics, including inbound marketing, content marketing , and social media marketing. It’s a must-read for anyone serious about understanding the field.

Analytic Tools

Intercom, Inc.

MARCH 19, 2019

Our Director of Demand Generation, Brian Kotlyar likes to describe the three primary reasons for B2B customer churn this way: Marriage : This happens when one of your customers acquires another, or two merge into a new company. It’s sometimes called “inbound marketing” because it’s meant to bring people “inbound” to your website.

Customer Experience

Intercom, Inc.

NOVEMBER 23, 2022

And then from there, creating a framework, which is just a fancy or jargony way of identifying the things that affect that path, finding the data, looking at the data, and then, based on that data, choosing to prioritize how you’re going to get to that thing you’re trying to go for. What are we trying to figure out?

Research Software