Intercom, Inc.

JULY 26, 2022

Customer success is a business effort to help your customers achieve their objectives. . As the name implies, customer success involves working with your customer to discover how your products and/or services can best empower them to reach their goals and objectives. . That’s an example of customer success.

User Friction 129

User Friction Customer Experience Data Visualization B2C 129

UX Planet

MARCH 6, 2025

No matter whether youre designing B2C or B2B products, management will likely have one of the following priorities: Increase revenue, Decrease costs, Increase new business (i.e., Here is a format of a story that I suggest touse: The problem Clearly articulate the pain points or challenges that usersface. Good stories sell.

User Testing 100

User Testing Customer Feedback Customer Experience Management 100

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! What is B2B marketing?

B2B 105

B2B User Testing Research Software Analytic Tools 105

Userpilot

JANUARY 17, 2023

A frictionless customer experience ensures your customers stay with you for a long time. But it requires dedication and consistency to achieve a frictionless experience for your users. Interaction friction : Occurs when the product’s interface is confusing or not easily navigable for users.

Customer Experience 98

Customer Experience Analytic Tools Feedback Software Data Visualization 98

The Product Coalition

NOVEMBER 29, 2021

During discovery, user interview is a well-known practice to understand the customer requirement and pain-point, however other alternatives help understand the customer problem more effectively and efficiently. For example, pain points in the customer journey are backed by data insights.

Data Visualization 195

Data Visualization Feedback Software Agile Product Research 195

Product Innovation Educators

MARCH 25, 2019

I presented at auto shows and other B2C events and discovered that there was a whole B2B trade show world. The content should speak to how the product will address a customer’s pain points and end with a call to action. Not everyone knew the reference, That’s where I’ve been ever since. [8:02]

Presentation 185

Presentation Events User Testing User Friction 185

The Product Coalition

FEBRUARY 19, 2023

However, if you are a startup to execute such an idea, here’s what you want to know about all-in-one product challenges for B2B offerings. All-in-one product” as a marketing term usually refers to the combination of multiple features or products bundled into a single offering. Think of a “Swiss pocket knife.”

B2B 157

B2B User Friction Customer Experience Startups 157

Userpilot

MAY 20, 2024

Are you using B2B loyalty programs in your business? They are a great way to encourage and retain customers by offering rewards to help you create long-term relationships with new customers. TL;DR B2B loyalty programs reward businesses with tiers, points, cashback, and exclusive offers to foster long-term partnerships.

Feedback Software 101

Feedback Software Analytic Tools B2B Research Software 101

Userpilot

AUGUST 10, 2023

Are you trying to find your business’s average customer acquisition cost? In today’s competitive landscape, acquiring new customers is essential to any successful business’s or product’s growth. TL;DR Customer acquisition cost (CAC) measures the total sales and marketing expenses for acquiring new customers.

Customer Experience 96

Customer Experience User Friction Customer Feedback Onboarding KPIs 96

Userpilot

MAY 12, 2021

High churn rates and dissatisfied customers. Product analytics tools can provide key growth insights that help you solve user problems and provide killer user experiences at the same time. What Is the Hierarchy of User Friction? How to Reduce User Friction With Product Analytics Tools.

User Friction 52

User Friction Data Visualization Analytic Tools Feedback Software 52

UX Planet

JUNE 13, 2025

But over time, especially in engineering-heavy organizations, you start to miss the designer’s mindset: the creative workshops where ideas bounce freely, the casual but inspiring community meetups, the abstract discussions, and the shared references to the broader artistic and cultural world. A good question.

User Testing 66

User Testing Data Visualization Customer Experience Research Software 66

Product Management University

DECEMBER 13, 2022

Your product should be able to make customers measurably better at specific job tasks that are critical to their success, for sure, but does it do so easily and efficiently, and even more importantly, do those customers actually enjoy using it? Read on to learn more about product experience and how to improve it for your customers.

Customer Experience 147

Customer Experience Onboarding KPIs User Testing Customer Feedback 147

Userpilot

OCTOBER 23, 2022

A B2B SaaS customer journey map is key to creating a wholesome product experience for your customers. To get it right, SaaS companies must step back and see the product from the customer’s viewpoint. Starting from their first point of contact to when they subscribe and eventually become raving fans of your product.

Feedback Software 75

Feedback Software Customer Feedback B2B Customer Experience 75

Userpilot

MAY 20, 2024

The customer sentiment score can help you tell how well-perceived your brand is. Let’s explore the customer sentiment score, how to measure it with user feedback , and what strategies you can execute to elevate the customer experience. But how can you measure and improve it? A good sentiment score varies by industry.

Data Visualization 105

Data Visualization Feedback Software Customer Feedback Customer Experience 105

UX Planet

JANUARY 18, 2024

It’s a beacon that illuminates user pain points and behavioral nuances, gleaned from direct insights. In any project, the user experience is paramount, and evolving this experience hinges on robust UX research. UX design, on the other hand, uses these insights to create intuitive, user-friendly interfaces and experiences.

Data Visualization 98

Data Visualization User Testing Research Software Product Research 98

Userpilot

JUNE 11, 2024

Looking at user journey map examples can help you come up with a visual representation of your customer’s journey. Customer journey mapping research also allows you to identify areas of opportunity in your processes and plan to reduce those friction points. To illustrate the customer journey in the present.

User Testing 105

User Testing Customer Experience Customer Feedback Data Visualization 105

Userpilot

MARCH 30, 2025

But it doesnt mean its not worth implementing product-led strategies to compel users to convert into paid customers and increase the reach of your app organically. Some ways to approach this strategy include: Offering a free trial or freemium plan to allow new users to realize the value of your app before they commit to a plan.

Research Software 65

Research Software User Testing Customer Experience Customer Feedback 65

Intercom, Inc.

SEPTEMBER 18, 2019

Your potential customers see dozens, sometimes hundreds, of marketing messages every day and everywhere: on social media, on their phones, on billboards as they drive down the street. Live chat messages can be customized and triggered based on a user’s search intent or completed events. It’s all about context.

Marketing 36

Marketing Research Software Customer Communications Data Visualization 36

Gainsight

SEPTEMBER 5, 2019

Four out of five B2B companies expect to compete based on CX alone. It should come at no surprise that compared to B2C, B2B lags in customer experience (CX). You capture direct customer feedback and respond when they are upset or leverage it when they’re happy. Tip 2: Automate customer interactions.

Customer Experience 49

Customer Experience B2B Customer Feedback User Friction 49

Userpilot

DECEMBER 3, 2022

What role does customer lifecycle management play in SaaS? How do you increase engagement at each stage of the customer lifecycle? In this blog post, we’ll explore five stages of the customer lifecycle in detail and offer tips on how to boost engagement at each one. What is the customer lifecycle?

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

Userpilot

APRIL 15, 2024

In this article, we look at how you can use AI to gain in-depth customer insights and how to leverage them to improve the product. We also share a few tools that can help you harness the power of AI to offer a better customer experience. Why is AI for customer insights important? Why is AI for customer insights important?

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

Userpilot

JANUARY 31, 2023

Wondering what customer satisfaction benchmarking is in SaaS and how your business compares to other SaaS companies? You can then make more informed decisions to improve customer satisfaction and retain more customers. In this article, we go in-depth about customer satisfaction benchmarks and how you can measure and improve it.

Customer Satisfaction 98

Customer Satisfaction Feedback Software Analytic Tools Customer Experience 98

Userpilot

OCTOBER 6, 2022

How can you analyze customer behavior in-app to deliver unparalleled in-app experiences? What customer data can you collect to derive valuable insights and improve retention? In this piece, we’ll cover everything you need to know about customer behavior analysis. Hotjar — for recording user behavior in-app.

Analytic Tools 98

Analytic Tools Feedback Software User Testing Customer Experience 98

Intercom, Inc.

OCTOBER 16, 2019

One approach to price setting is to think of pricing along a continuum with self-service pricing at one end of the spectrum (such as applications costing under $50/month, allowing customers to purchase with a credit card) through to enterprise pricing (such as applications costing $50-100,000 a year) at the other end. Gaining new customers.

Strategy 195

Strategy Customer Experience Inbound User Testing 195

Userpilot

NOVEMBER 8, 2022

This article covers all you need to know to create a solid GTM strategy for your SaaS startup or B2B business model. Unlike a go-to-market strategy, which focuses on the product launch phase alone, a marketing strategy refers to a longer-term approach toward achieving success with your brand.

Feedback Software 98

Feedback Software User Testing Product Research Strategy 98

Userpilot

DECEMBER 3, 2022

The customer experience lifecycle paints the complete picture of a customer’s interaction with your brand. Optimizing experiences throughout this cycle to improve every interaction increases engagement and customer lifetime value. The five stages of the customer lifecycle. The five stages of the customer lifecycle.

Feedback Software 98

Feedback Software Customer Experience Analytic Tools Customer Feedback 98

Userpilot

JULY 10, 2024

Create product-led content like blog posts and eBooks to solve customer pain points and increase reach with SEO optimization. Create a referral program with incentives to boost customer acquisition and reward loyal users through word-of-mouth.

Analytic Tools 98

Analytic Tools Feedback Software Research Software User Testing 98

Userpilot

MAY 30, 2023

Good user personas are critical to any successful product marketing campaign. They help you decide what product or service to prioritize, streamline your advertising and marketing, and better connect leads with their goals and pain points. Put simply, user personas impact your entire business model.

Data Visualization 98

Data Visualization Analytic Tools Research Software User Testing 98

Userpilot

FEBRUARY 19, 2024

The drop-off rate is one of the key product metrics to track to improve the customer experience. TL;DR The drop-off rate is the percentage of users who start an action or process but don’t complete it. In contrast, the exit rate refers to the percentage of users stopping their journey on a particular page.

Analytic Tools 105

Analytic Tools Data Visualization Onboarding KPIs User Testing 105

Userpilot

NOVEMBER 20, 2022

Customer experience is so important for product growth and retention. Digitize customer experience to meet customers where they are – online. In this article, we’ll cover: What digital customer experience is and why you should do it. Important steps to digitize your customer experience.

Customer Experience 98

Customer Experience User Testing Customer Feedback Embedded Analytics 98

The Product Coalition

JUNE 4, 2016

Spectacular & Dangerous Road on Earth- Tianmen Mountain Road, Zhangjiajie, China ( [link] ) When we talk about product management in tech, usually we don’t explicitly distinguish between B2C and B2B. For type of product, B2C and B2B is just the first layer. Inside B2C / B2B, it can still be very different. This is very true.

B2B 60

B2B User Testing Technical Review Customer Feedback 60

Userpilot

JANUARY 9, 2023

We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Product personas are fictional characters that represent real users. Customer and market research that goes into building product personas also drives feature development.

Feedback Software 98

Feedback Software Research Software Analytic Tools User Testing 98

Usersnap

DECEMBER 20, 2024

Release notes aren’t just a list of changestheyre a key touchpoint in the customer journey, reinforcing why users chose your product by consistently delivering value, building trust, and showing that youre invested in their success. Every update is a chance to show youre listening to your users needs. But dont lose heart!

Data Visualization 52

Data Visualization Feedback Software User Testing Customer Feedback 52

Usersnap

MAY 21, 2019

No matter what type of business you’re in, you have to deal with customers. Putting a heavy focus on customer needs will help you in many ways, one of which is to create strong customer advocacy. According to Harvard Business School Press, just a 12% increase in customer advocacy can bring 200% growth in revenue for companies.

User Testing 74

User Testing Customer Experience Customer Feedback Product Research 74

Userpilot

SEPTEMBER 5, 2024

Why you may need a Fullstory alternative: Limited user engagement and feedback modules. Not specifically tailored for B2B/SaaS. No dedicated customer support. Unlike Fullstory, Userpilot goes beyond passive observation and enables you to actively improve user satisfaction through contextual experiences. Avoid bias.

Analytic Tools 103

Analytic Tools Data Visualization Feedback Software User Testing 103

Userpilot

JULY 13, 2023

TL; DR The company’s growth rate refers to the measurement of variables that indicate a company’s growth over time. Conversion rate measures the percentage of users who take a desired action, such as converting from free trials to paying customers. What is the company’s growth rate?

Onboarding KPIs 98

Onboarding KPIs Feedback Software Customer Experience Customer Feedback 98

Usersnap

SEPTEMBER 21, 2021

How badly do you want to know if your customers are truly satisfied with your services? A customer satisfaction survey is a lynchpin to developing a loyal, returning, and referring customer base. This article details everything you need to know about the ins and outs of successful customer satisfaction surveys.

Customer Satisfaction 94

Customer Satisfaction User Testing Feedback Software Product Research 94