The Product Coalition

OCTOBER 12, 2020

Why you should never settle for a vitamin in B2B In B2B, you need a champion in your prospect company, a champion who will make things happen so the deal moves forward; they will help convince the other decision makers. thanks to us. We were definitely not a pain point. We were a vitamin.

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Startups Data Visualization KPI Analytic Tools 169

NextBigWhat

NOVEMBER 8, 2021

With B2C products, startups can work with many standard metrics to define ‘success’ and find a pathway for growth that works for them. However, things can be a lot trickier with B2B products and Anjali shares her thoughts on how this issue can be tackled.

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B2B Startups B2C Technology 52

Intercom, Inc.

MARCH 11, 2021

On the surface, B2B customer support issues might look quite different from those of B2C. Typically, B2B issues can be more complex, require the collaboration of a lot more departments within the company, and are often in direct dialogue with the consumer, rather than a buying team or committee. Know your user.

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B2C B2B Reporting Tools Feedback Software 118

The Product Coalition

NOVEMBER 14, 2023

If you work at a B2B company and you need to hire a designer to work on an internal tool, your process probably doesn’t index as highly on portfolio design. What I look for in a designer portfolio 1. If you have any questions or suggestions on how I can improve my search criteria, post it in the comments!

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User Testing Startups B2C Product Research 125

Intercom, Inc.

NOVEMBER 20, 2018

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. For many B2B SaaS companies, inbound marketing represents a cornerstone of all marketing activity. Alan Gleeson is a B2B Marketing Consultant based in London with a passion for helping SaaS businesses to grow.

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Feedback Software Research Software Startups Product Research 178

Melissa Perri

JANUARY 4, 2020

Founders realizing they can't do it all on their own, that Product Management is a career, and an important skill for the executive team. -- 2011: "You are crazy for joining a startup, Melissa. How do we run it in B2B" Managers are less afraid of experimentation. What are you even doing there? What is Product Management?

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Data Visualization User Testing Research Software Feedback Software 388

Lenny Rachitsky

APRIL 11, 2024

Prior to Dropbox, Todd led product management for Twitter’s Content and Discovery teams after selling his startup, Cover, to Twitter in 2014. Before moving into venture capital, he played a crucial role as VP of Product and Design at Dropbox, guiding the company until its IPO in 2018.

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User Testing Framework Product Marketing Marketing 97

The Product Coalition

FEBRUARY 20, 2019

Dispelling 3 myths stopping B2B Product Managers using B2C product research tactics Product Managers of Business-to-Business (B2B) products keep telling me that “the tactics consumer product companies use just aren’t relevant for us in customer development”. something for Silicon Valley startup-kids but not for serious professionals.

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B2C User Testing B2B Product Research 60

Bryce York

MARCH 18, 2023

Navigating B2B product management world has its differences from B2C. The post 7 Ways to Better Understand Buyers & Customers in B2B Product Management appeared first on Bryce York - Startup Product Leader.

User Testing 40

User Testing Customer Feedback B2B Customer Experience 40

The Product Coalition

APRIL 27, 2019

Companies that have found success with a B2B business app are those companies who have a clear understanding of their requirements and how the app will improve the quality of their services. Are Your Competitors Using a B2B app? Mobile apps have made several business processes extremely easy and less time-consuming.

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B2B Reporting Tools User Testing Customer Feedback 60

Lenny Rachitsky

MARCH 21, 2024

. — Emilie Gerber is the founder and CEO of Six Eastern , a top PR agency that’s worked with over 100 tech companies, from stealth startups to publicly traded companies. Before starting her own firm, she worked at Uber, where she led PR for the business development team and B2B programs. VentureBeat: AI.

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Reporting Tools B2B Customer Experience Startups 90

Userpilot

APRIL 24, 2024

TL;DR Challenge : Lisa, our UX researcher, found it difficult to recruit participants for usability tests via email since B2B users are busy individuals with cluttered inboxes. However, as Lisa experienced, this was not the case in the B2B space. Learn how Lisa (and you) can quadruple your UX research response rates with Userpilot.

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User Testing Product Research Research Software Data Visualization 102

Userpilot

JUNE 17, 2022

In prior roles, Willem led product marketing and product management at both startups and major technology companies. He is also a three-time startup founder and CEO (one acquisition). Willem Maas is the Founder and President of Growth Velocity.

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B2B Data Visualization Roadmap Product Research 52

The Product Coalition

APRIL 25, 2018

3 years ago I decided it’s time for me to leave my product role in a large B2B software company and start my own B2C startup called Missbeez. I would like to share with you some of the insights of my journey so far and the key differences between leading a B2B product and a B2C one. But in most B2B products this is not the case.

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B2C B2B Feedback Software User Testing 60

UX Planet

JANUARY 18, 2024

This article delves into the importance of UI UX research, particularly for enterprise customers and B2B companies. The importance of UX research for enterprise customers and B2B companies cannot be overstated, particularly for mature SaaS providers and startups. What is UX Research in Design? Why Is UX Research Important?

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Data Visualization User Testing Research Software Product Research 98

NextBigWhat

SEPTEMBER 14, 2020

Over the last 10 years of building, running, and investing in numerous B2B businesses – I noticed some common patterns & key factors that can influence your startup journey’s outcome. The post SAAS Playbook: Learn from Gaurav of JustCall ($5mn ARR Bootstrapped startup) #GrowthTalkies appeared first on NextBigWhat.

Startups 59

Startups Workshop B2B Product Management 59

Lenny Rachitsky

JANUARY 16, 2024

B2B SaaS equations A B2B SaaS business sells cloud-hosted software on a subscription basis (that’s what makes it software as a service—SaaS) to other businesses (that’s what makes it B2B). B2B SaaS businesses typically monetize in one of two ways— per seat (e.g. Faire, Pachama).

User Testing 122

User Testing B2C Outbound Feedback Software 122

Bain Public

JULY 22, 2021

(Montreal, Canada) - Paul Ortchanian, Founder, CEO, Head of Product, Data and Strategy of Bain Public , will lead a workshop on July 22nd in collaboration with Forum Ventures , formerly known as Acceleprise -- an early-stage fund and B2B SaaS startup accelerator! About Paul Ortchanian.

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Workshop Startups Data Visualization B2B 52

First Round Review

NOVEMBER 9, 2021

After more than a decade of running B2B growth teams at PayPal and investing at 500 Startups, Matt Lerner now spends his days helping early-stage startups with growth. He's seen firsthand how changes in a handful of words can yield jaw-dropping differences in conversion — and accelerate a startup's course to product/market fit.

User Testing 136

User Testing Marketing B2B Startups 136

First Round Review

APRIL 30, 2018

As CEO of Entrepid Partners and First Round's Sales Expert in Residence, Gaffney works directly with founders and early sales teams to establish go-to-market strategies and growth plans. Here he shares his pricing principles and experiments so early-stage teams can generate foundational revenue. Continue reading at First Round Review »

B2B 112

B2B Startups Strategy Marketing 112

First Round Review

MAY 1, 2018

As CEO of Entrepid Partners and First Round's Sales Expert in Residence, Gaffney works directly with founders and early sales teams to establish go-to-market strategies and growth plans. Here he shares his pricing principles and experiments so early-stage teams can generate foundational revenue.

B2B 111

B2B Startups Strategy Marketing 111

The Product Coalition

APRIL 14, 2023

I’ve been at a startup where we knew there was a real problem, built plenty of features to address the problem, and no one works at that startup today. This is true in consumer and B2B product-led businesses. As a result, we’re seeing the most successful B2B companies of the past decade using motive-based strategies to succeed.

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Feedback Software User Testing Analytic Tools Customer Feedback 154

freshtrax

APRIL 18, 2024

Gustavo Trigos is known for his entrepreneurial spirit as the CEO and Co-Founder of his SF-based tech startup, Mentum. Trios shared his journey from aspiring to be an investment banker to founding a fintech company that aims to simplify B2B transactions in emerging economies.

Vision 104

Vision ChatGPT Healthcare B2B 104

Bain Public

JANUARY 24, 2021

(Montreal, Canada) - Paul Ortchanian, Founder, CEO, Head of Product, Data and Strategy of Bain Public , will be leading a workshop on February 4th in collaboration with Acceleprise : The B2B SaaS-focused accelerator. These online workshops will host startup founders from the Toronto, New York, and San Francisco cohorts!

Workshop 52

Workshop Startups Data Visualization B2B 52

Mironov Consulting

MARCH 15, 2024

Restaurant metaphors for software product companies vs software services companies and product strategies Why B2B/Enterprise companies are very different from B2C companies, and how important sales compensation plans are Omphaloskepsis (navel-gazing) Whether distance from Silicon Valley is the key driver of tech community maturity (My POV: it's (..)

B2C 52

B2C B2B Enterprise Leadership 52

Andrew Chen

JUNE 6, 2017

I recently did a video interview on the topic of how your growth strategy changes from being a small startup versus becoming a larger company. New startups have to focus on underrated acquisition channels for early growth efforts [0:00]. Examples for b2b: the calendar, the browser. For consumer, there’s YouTube.

User Testing 88

User Testing Startups Feedback Software Customer Experience 88

The Product Coalition

OCTOBER 28, 2019

What No One Tells You About Being a Product Manager at an Early Stage Startup Over a year ago, I asked around, searched for books or articles, went to several talks but found very little advice on being a product manager at an early-stage startup. It’s important for an early-stage startup with limited resources.

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Startups User Testing Product Management Product Manager 76

Mind the Product

JUNE 21, 2021

In a small startup, product managers may find themselves wearing multiple hats. In this ProductTank Vienna talk, Nikolaus Horn and Sebastian Ratcliffe, product managers at Riskine, dispel some of the myths about what it means to be a product manager working in a smaller B2B business and explain how they needed to think outside the [.]

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Product Management Product Manager B2B Management 125

Oren Steinberg

JULY 13, 2018

The biggest asset any startup has is the time of its entrepreneurs and key talents. The success or failure of the startup often hinges on their ability to focus their efforts on the critical path at any given time. As the startup grows and faces scalability and growth challenges the issue of focus becomes even more challenging.

Startups 40

Startups User Testing Feedback Software Finance 40

Lenny Rachitsky

FEBRUARY 18, 2024

• LinkedIn Ads —Reach professionals and drive results for your business — Jason Lemkin created and runs SaaStr, the world’s largest community for B2B/SaaS founders, and is the managing director of SaaStr Fund, a $90 million venture capital firm specializing in early-stage enterprise investments. Simplify security.

B2B 109

B2B Reporting Tools Customer Experience Enterprise 109

Mind the Product

DECEMBER 12, 2019

At a time when so much of today’s B2B ecosystem is built around software products, I believe it has become incumbent on the people responsible for designing, developing, and building these products to take back leadership of how our companies are run, and lead us all back to a culture of responsible growth. Here I’ll discuss how.

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Weak Development Team User Testing Customer Communications B2B 123

Intercom, Inc.

APRIL 7, 2020

” To find out, we surveyed 400 support managers, directors, and executives across both B2B and B2C and affected industries like media, healthcare, and technology. According to our research, 54% of B2B support teams are seeing increased volume, along with 45% of B2C support teams.

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Customer Experience Reporting Tools Research Software Data Visualization 217

Product Innovation Educators

MAY 11, 2018

For larger organizations to create products like a startup, create a Growth Board. To address this, organizational leaders seek to “act like a startup” but how do they really accomplish this? New Podcast Episode for Product Managers & Innovators: Building B2B products – with Blair Reeves & Benjamin Gaines.

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Startups Product Management Product Manager B2B 58

Product Management University

FEBRUARY 14, 2023

Any company can create an MVP, from startups to fully developed organizations with large portfolios. You might also like: Product-Led Growth and Product Marketing’s Growing Influence on Product Design in B2B 5 Most Effective Techniques for Gathering Voice of Customer (VoC) Data in B2B Evolving to Product-Led Growth in 5 Steps

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Customer Experience User Testing Customer Feedback Feedback Software 130

The Product Guy

JANUARY 27, 2017

In our a recent live stream from one of our mentors of The Product Mentor , Krishna Madhuvarsu, lead a conversation around “Product Management in Startups vs. Enterprises”. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. Signup to be a Mentor Today! View the live stream….

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Analytic Tools Research Software Enterprise Startups 60

Lenny Rachitsky

DECEMBER 27, 2023

She is a founding member of All Raise, the nonprofit organization working to accelerate the success of women in the venture-capital and VC-backed startup ecosystem. . — Sarah Tavel is a General Partner at Benchmark and sits on the boards of Chainalysis, Hipcamp, Rekki, Cambly, and Medely.

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Framework Startups B2B Customer Experience 90

Roy Madden

JUNE 29, 2021

We’re looking for a hands-on Marketing Automation Manager with Hubspot expertise to help us level up our B2B marketing efforts. You have experience in B2B marketing. Remote working: Feedly is a remote-first startup, located in the San Francisco Bay Area. Work at feedly. apply for this positon.

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Analytic Tools Technical Advisors Research Software Data Visualization 133