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Beyond launch day: How to plan successful B2B product rollouts

Mixpanel

For one, in an ideal scenario, any new feature release requires a healthy amount of testing and, unlike B2C companies which build for general consumers and might have millions of users, most B2Bs are lucky to have a few thousand people regularly using their products. B2B products often have to appeal to many different personas.

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5 Types of B2B Customer Insights for SaaS and How to Collect Them [+Best Tools]

Userpilot

Collect market research insights from industry reports, census data, Google trends, user persona canvas and surveys, social listening, discovery interviews , and customer reviews. For SaaS, these B2B insights can encompass data such as: Businesses that are most likely to use your software. User persona example: Product Manager.

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Skyrocketing Your Product Growth in 2021: The Ultimate Guide

Userpilot

One of the best product growth tools is Userpilot because it lets you implement contextual onboarding with its granular user segmentation features and no-code UI element styling engine. In both B2B and B2C, buyers want to self-serve. There was a big focus on how the software would fit into the company’s existing tech stack.

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Product Analytics Metrics: What To Track & How To Optimize Them?

Userpilot

B2C apps tend to have a higher DAU/MAU ratio than B2B apps. So, product managers and teams try to reduce time to value to ensure a higher customer retention rate. SaaS businesses’ product managers and teams try to maintain a high feature usage rate, as it usually leads to faster product adoption. Time to Value.

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Checklist to Maximize Conversion and Delight in B2B eCommerce Checkouts

The Product Coalition

The biggest differences between consumer buyers (B2C) and business buyers (B2B) is that the volume that is purchased and their preferences with pricing and being invoiced on payment terms over credit cards. As you gathered your new team members, you explained the WHY : Why should a company focus on B2B customers just as much as B2C?

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2021 in conversation: Learnings from the podcast

Intercom, Inc.

Amanda Renteria , CEO for Code for America. In February 2021 Intercom’s CEO Karen Peacock and recently appointed CRO Leandra Fishman spoke at an internal staff event event and we wanted to share some of the highlights with you. Code for America’s Amanda Renteria on defining the citizen experience.

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14 Can’t Miss Conferences for Product Leaders

ProductPlan

Product managers, product leaders, and product executives have no shortage of educational opportunities. From books , podcasts , and blogs to earning certificates and joining online communities , there is truly an abundance of options (read the short Guide to Product Management Resources to learn even more). Unplugging can be hard.