Good Product Manager

MARCH 29, 2016

In this SiriusDecisions blog post , I share some insights from our research, including whether product managers and marketers felt they had a consistent process for understanding, prioritizing and applying needs, and what their roles and responsibilities were for uncovering needs. This is shaping up to be a very busy spring!

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The Product Coalition

DECEMBER 31, 2023

Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry. It is a well-established company, a leader in its domain, but it still needs to deliver new products to the market so product-market fit is a very relevant topic.

User Testing 102

User Testing Workshop B2B Leadership 102

NextBigWhat

JULY 30, 2020

Craftspeople product managers… These are folks that are really good at taking something existing and making it consistently better. The Craftsperson product manager is the main type of PM role you’ll find at a larger company. Same deal with the type of company (B2B vs B2C vs D2C vs industry).

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Product Management Product Manager B2C User Testing 52

Mixpanel

NOVEMBER 8, 2021

How could a product manager possibly dig into the data and pull up something that’s genuinely useful for activation and retention? Simple: Product analytics tools have become super easy to set up and use. Now, I encourage product managers to just start getting their hands dirty with the data and see what they come up with.

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Data Visualization Onboarding KPIs Analytic Tools Customer Feedback 116

Userpilot

JULY 30, 2021

What exactly is the product manager role? And the role of a product manager can vary drastically depending on the type of product manager. That’s why we’ve put together a comprehensive post on everything you need to know about the product manager role, including: Responsibilities of a product manager.

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The Product Coalition

AUGUST 6, 2023

Do we need to escalate any critical issues to company leadership? How do product managers lead standups? The above mentioned sounds simple enough, yet, we still find many stories online and on social media about challenges product leaders face when it comes to leading daily standups successfully.

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Research Software Reporting Tools Product Research User Testing 135

Product Bookshelf

FEBRUARY 13, 2017

Whether you’re new to product management, want to add to your skills, are hiring product managers, or creating a product management process this book has something for you. Product Management For Dummies by Brian Lawley and Pamela Schure. Product management as a topic is vast.

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Product Management Product Manager Management Management 81

Mind the Product

OCTOBER 19, 2016

How can a product manager make effective decisions about the direction of their product? And how do they make sure that any investment will adequately consider future movements of both the market and the competition? How do they adequately weigh up all the variables to select the best solution from the available options?

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Product Management Product Manager Technical Review Customer Experience 82

The Product Coalition

FEBRUARY 4, 2024

If you are in B2B, the profile is most likely a market segment (company sizes, industries, etc.). If you are in B2C it’s usually different personas. The description of the profile is important because you want to create a common understanding of what you mean. Next week I’ll talk about how to address them.

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Framework Reporting Tools Definition B2C 123

Amplitude

APRIL 11, 2019

It does not mean being “product manager led”. Great products emerge from empowered, fully Great products emerge from empowered, fully cross-functional teams. There’s no perfect, one-size-fits-all leadership model. It does not imply some sort of hierarchy between product and X (e.g. cross-functional teams.

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Data Visualization User Testing B2C Customer Experience 112

The Product Coalition

JUNE 17, 2019

Product Management Competencies I’ve always found the discipline of Product Management to be lacking in formal definition, beyond mere hyperbole and rhetoric. When I was a Product Manager learning the craft, this left something to be desired as I wanted to ensure I was focusing on the right skills.

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The Product Coalition

JANUARY 17, 2021

For a B2C startup (say a mobile app of some sort), the details are different but the idea is the same: initially, they will hear about you but won’t download the app. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an Now your pipe is blocked at the second R. your pipe is no longer blocked!

User Testing 109

User Testing Customer Experience B2B Reference 109

The Product HQ

APRIL 20, 2024

Looking to become a B2B Product Manager? This career guide offers a detailed overview of the best B2B product management training options. It also describes valuable skills you need to learn and career paths within product management, among other things. Well, you’re in the right place.

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B2B User Testing Research Software Analytic Tools 52

The Product HQ

FEBRUARY 6, 2023

Need help preparing for your next senior product manager interview? Senior product managers are executive-level professionals who fulfill an important role in large companies developing products and bringing them to market. Then you’ve come to the right place. Every question has a purpose.

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User Testing Research Software Feedback Software Data Visualization 52

Mironov Consulting

SEPTEMBER 14, 2020

Failure modes that often come up: Exec teams don’t know what Heads of Product do, or want someone who will “make development more efficient”. They don’t value experience running product management teams , instead overweighting narrow technical or market segment familiarity. Each department wants to hire in its own image.

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Mironov Consulting

JULY 27, 2023

 This post lays out a related challenge: finding a scalable way for product management to support sales organizations rather than individual sales opportunities. At scale, most enterprise companies have 10-20+ people in the sales organization for every product manager.  So  This is a must-close.”

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Information Weak Development Team Reporting Tools Technical Review 98

Userpilot

MARCH 6, 2020

As a team supporting diversity and women in tech – we decided to use the International Women’s Day as an opportunity to showcase some of the best talent in the industry – and interviewed the top female Product Managers, Product Owners and SaaS founders and CEOs. Women in SaaS.

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Research Software Analytic Tools Feedback Software Reporting Tools 133

Mironov Consulting

FEBRUARY 6, 2020

Many of underlying B2C assumptions don’t work for B2B: The buyer is the user. Products are easy to try or test before purchase. If we offer online surveys, which product marketing teams haven’t fielded a survey in the last quarter? But I find they don’t map well to enterprise companies.

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B2B Enterprise Onboarding KPIs User Testing 118

The Product Coalition

MARCH 21, 2019

From a stakeholder’s perspective, why should they defer a critical strategy decision to a product manager who doesn’t share their same goals and objectives? This is why product management exists?—?to There is no silver bullet or magic formula that will make all strategic decisions clear for everyone.

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Strategy Analytic Tools Technical Review Customer Experience 60

Split

DECEMBER 10, 2020

Back when I was a freshly-minted product manager, my boss sent me to a workshop led by Pragmatic Marketing. Each of us arriving at that class at the fancy waterfront hotel felt a little special, excited to have been entrusted with charting the course for our product. Your opinion, although interesting, is irrelevant.

User Testing 59

User Testing Customer Experience B2C Weak Development Team 59

Intercom, Inc.

MARCH 22, 2018

I joined as a junior product manager and focused on their local marketplaces and e-commerce businesses. million round of venture funding from First Round Capital and others, scaled the team, got somewhat of product/market fit, but ended up selling early to TaskRabbit. We raised a $1.5-million now Homeadvisor).

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