Userpilot

FEBRUARY 24, 2025

B2B Product Managers with no B2C experience. Requirements 6+ years of Product Management experience with a proven record of successfully launching and scaling platforms. Professional interests Spencer is looking for roles focused on AI-driven product innovation, platform unification, and enhancing operational efficiency.

Analytic Tools 52

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The Product Coalition

DECEMBER 11, 2023

The journey to product-market fit might seem random, but it actually has a well defined high-level structure. Here is part two of the guide that will help you find your way to product-market fit. This is an important principle in the product-market fit journey. How many is a few?

User Testing 78

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The Product Coalition

JANUARY 24, 2021

In B2C companies, this often translates into initiatives with a very rough guesstimation of how much ARR will each initiative bring. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an This is especially true if you are trying to break down the OKRs along with the organizational structure as mentioned above.

Analytic Tools 200

Analytic Tools Customer Experience B2C Enterprise 200

Lenny Rachitsky

DECEMBER 12, 2023

I want to hone my product skills Fundamentals Mission → Vision → Strategy → Goals → Roadmap → Task 🎖️ How to develop product sense How to get better at product strategy (plus this and this podcast episode) How to get better at influence How to get better at communication: The Minto Pyramid Principle and (..)

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User Testing B2C Product Research B2B 114

The Product Coalition

DECEMBER 31, 2023

Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry. It is a well-established company, a leader in its domain, but it still needs to deliver new products to the market so product-market fit is a very relevant topic.

User Testing 144

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Userpilot

JUNE 19, 2024

Interested in product marketing manager roles? In this guide, we’ll explore the ins and outs of product marketing manager roles through detailed job descriptions and handy templates. TL;DR A product marketing manager is a professional responsible for promoting and selling their company’s products.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

APRIL 24, 2025

Your decisions will be backed by data-driven insights, leveraging A/B testing and user research to optimize the engagement loops and retention strategies that keep users inspired and returning again and again. An individual adept at owning and driving roadmap strategy and definition, with a track record of end-to-end product delivery.

Research Software 52

Research Software Analytic Tools Feedback Software Customer Communications 52

The Product Coalition

JUNE 17, 2019

Generally speaking, junior Product Managers whose day-to-day centers around the “heads down” Product Owner work for their scrum team will likely be strong in the bottom half of the skills, and if they’re working on a B2C product that likely leans to the bottom-left.

B2C 99

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Userpilot

SEPTEMBER 10, 2024

Research from Epsilon shows that 80% of customers are more likely to do business with a company that offers personalized marketing campaigns. This statistic highlights why market segmentation is important: it allows tailored product marketing customized to the needs of distinct market segments.

Research Software 104

Research Software Marketing Data Visualization Customer Experience 104

Userpilot

JANUARY 9, 2023

We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Product personas are fictional characters that represent real users. Product personas help product managers keep alignment between the product and its vision.

Feedback Software 98

Feedback Software Research Software Analytic Tools User Testing 98

Userpilot

NOVEMBER 16, 2022

B2B marketing automation helps businesses grow faster, while not breaking the bank. How do you effectively implement B2B marketing automation into your existing product marketing activities? In this article, we’ll cover: What B2B marketing automation is and how it benefits marketing and sales teams.

Feedback Software 98

Feedback Software Analytic Tools B2B Embedded Analytics 98

Product Management Unpacked

AUGUST 8, 2018

It’s a good concern and a great question, one that underscores that the product management function has matured and become more essential, and as he pointed out, the internet has made both B2B and B2C marketing more quantitative and complex. of product managers report to the CMO (the most), while 6.7%

User Testing 101

User Testing Product Management Product Manager Reporting Tools 101

Userpilot

JULY 30, 2021

The product manager role is responsible for understanding what customer problems to solve and what success looks like for a product. The different types of product managers include the traditional product manager, the product owner, the growth product manager, the technical product manager, and the platform product manager.

Feedback Software 98

Feedback Software Research Software Reporting Tools Product Research 98

Product Bookshelf

FEBRUARY 13, 2017

The breadth of knowledge you need to be an effective product manager is very complex. ” The book contains a lot of product strategy, positioning, and go to market content which is often missing in books that focus primarily on execution. The Whole Product.

Product Management 81

Product Management Product Manager Management Management 81

The Product Coalition

FEBRUARY 11, 2023

Typically there are four steps to creating a detailed GTM Strategy. Product Market Fit (PMF) Knowing your Target Audience Competition & Demand Find the Distribution Channel Product Market Fit (PMF): A Product Market Fit (PMF) is a way knowing what problems your product will solve.

User Testing 78

User Testing Research Software Feedback Software Strategy 78

Userpilot

MARCH 6, 2020

As Head of Product, I lead 5 people cross-functional product team and work closely with the management team on product strategy. I am responsible for the Product Roadmap and I execute it in cooperation with all development teams. What are the biggest challenges you face in your daily work? Then I went freelance.

Research Software 133

Research Software Analytic Tools Feedback Software Reporting Tools 133

Intercom, Inc.

JANUARY 25, 2023

It’s a holistic strategy that basically combines go-to-market with product strategy. Mickey: We’re seeing the consumerization of SaaS, meaning that more and more B2B SaaS businesses are realizing they need to deliver a customer experience at the B2C level.

Analytic Tools 118

Analytic Tools Customer Experience User Testing B2B 118

Revulytics

DECEMBER 16, 2019

Other attendees tend to be from marketing, design, and engineering. A good mix of attendees from B2B and B2C software technology companies. Organized by Product School, these events only started in 2018 with San Francisco and quickly gained momentum in the community to expand to four additional U.S. Did we miss your favorite?

Analytic Tools 76

Analytic Tools CTO Coach Research Software Product Management 76

The Product Cafe

JUNE 18, 2024

That’s more time for the fun part—like nailing down that elusive product-market fit or crafting strategies that outmaneuver competitors. Developing a visionary product strategy, empathizing with user challenges, and leading dynamic cross-functional teams are areas where product managers shine.

User Testing 59

User Testing Data Visualization Product Research Product Management 59

The Product HQ

JUNE 10, 2024

Strategic Skills and Thinking Building a product strategy is one of the critical areas in product management. Often the bosses of B2B product managers ask them to prepare product strategies that most don’t know where to begin. This is why it’s essential to improve their strategic thinking.

B2B 52

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The Product Coalition

MARCH 21, 2019

In these cases, my observation is that the true failing was in the definition and communication of the strategy rather than than a cultural inability to execute. Through these failures, I’ve come up with a framework for defining, layering, and communicating an effective product strategy that can close the gap between strategy and execution.

Strategy 60

Strategy Analytic Tools Technical Review Customer Experience 60

Userpilot

NOVEMBER 9, 2021

Good examples of counter metrics include countering trial signup conversion rate with paid subscription conversion rate , Monthly Active Users with product feature usage, and Development velocity with the number of bugs found. B2B and B2C brands have different focal points when it comes to selecting North Star metrics.

Onboarding KPIs 52

Onboarding KPIs Data Visualization Analytic Tools Customer Experience 52

Userpilot

MAY 20, 2024

In-app surveys : With Userpilot, teams can collect user insights with the in-app surveys to inform their product-led growth strategy. You can customize different microsurvey templates such as Product-Market Fit , Customer Effort Score , and Customer Satisfaction Score , or build one from scratch. Source: HubSpot.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Amplitude

DECEMBER 6, 2020

They commit to your solution—by signing up, registering, adding items to a cart/list, or actually making a purchase: The purchase step includes the product selection and the overall conversion process. If your product marketing strategy and cohort engagement is successful, you’ll officially acquire this customer. .

Customer Experience 59

Customer Experience Analytic Tools User Testing User Friction 59

The Product HQ

FEBRUARY 6, 2023

Senior product managers are executive-level professionals who fulfill an important role in large companies developing products and bringing them to market. In light of this challenge, some senior product managers leverage their seniority within a company to liaise with the sales team to merge the sales and product pipeline.

User Testing 52

User Testing Research Software Feedback Software Data Visualization 52