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15 B2B Marketing Strategies to Drive Conversion and Growth

Userpilot

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! B2C marketing.

B2B 105
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4 Finance App Requirements for 2021

Alchemer Mobile

COVID-19 hit finance apps with a one-two punch, and many brands are still adjusting to find their new normal. Between heavy increases in usage as well as staggering drops in economic activity, 2020 was a roller coaster for banks, insurance companies, budgeting apps, and everything in between.

Finance 243
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Four Challenges Finance Apps Face and How to Conquer Them

Alchemer Mobile

Another challenge comes with the unique loyalty customers feel towards their financial institutions and banks. Most brands only hear from less than one percent of their customer base , so they miss out on critical feedback from the other 99 percent. In-app messaging provides an opportunity for you to connect with them one-on-one.

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Catch up with New at Intercom, our fall product launch event

Intercom, Inc.

Meet the five brand-new product innovations that will drive up customer engagement this fall – including our biggest messenger update yet. We’re excited to share five brand-new product announcements with you today. And finally, a new tooltips feature – our first ever customer-initiated message type.

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The Top Mobile In-app Feedback Tools of 2020

Alchemer Mobile

Apptimize, An Airship Company, helps brands rapidly iterate to make amazing user experiences across all their digital channels through A/B Testing and Feature Release Management with a mobile-first lens. mParticle is the customer data platform for brands leading the CX revolution. Core mobile in-app feedback tools & solutions.

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What is Omnichannel Customer Experience & Why You Should Invest In It

Userpilot

In this guide, we’re going to go over why the omnichannel customer experience is important and how you can build a consistent brand experience across multiple channels to keep customer satisfaction levels as high as possible! Why is omnichannel customer experience important? Build loyalty. User acquisition.

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Dunning Emails: Complete Guide with Examples

Userpilot

The dunning strategy starts by notifying the customer of the billing issue and then begins the payment recovery process. You can also use the same message to upsell the same sender by highlighting the benefits of other product plans. Failed payments. How to write a successful dunning email? Source: Baremetrics. Need any assistance?