Userpilot

MAY 2, 2024

It’s crucial for SaaS businesses because it drives revenue growth, increases customer lifetime value , reduces customer acquisition costs , and fosters positive word-of-mouth marketing. Educational webinars showcase new ways to leverage the product, fostering an engaged user community and generating new leads.

Onboarding KPIs 111

Onboarding KPIs Customer Experience Feedback Software Analytic Tools 111

Alchemer Mobile

AUGUST 6, 2020

Product managers are rapidly advancing their skills, and as a result, the industry as a whole has had to level-up to compete as the world’s biggest brands continue to adopt a mobile-first approach. In reality, our data shows that brands only hear from less than 1% of their customer base, which we call the “vocal minority.”.

Feedback Software 179

Feedback Software User Testing Data Visualization Product Research 179

Userpilot

NOVEMBER 14, 2022

Bringing it to the business world, reciprocity marketing is taking proactive steps to give something that evokes a positive response in customers. How does this help with product marketing , and what are some examples of brands that have succeeded with it? Increases interest in your brand and establishes you as an authority.

Feedback Software 98

Feedback Software Research Software Marketing User Testing 98

Userpilot

OCTOBER 6, 2023

Your job here is to provide content that positions your product as the best fit, so it stands out (e.g. This is by positioning your brand as an authority through thoughtful content marketing, effective SEO strategies, and targeted social media campaigns. Userpilot ’s blog. Userpilot ’s webinar invitation banner.

B2B 105

B2B Analytic Tools Feedback Software Data Visualization 105

Userpilot

AUGUST 18, 2022

There is nothing more important to a brand than making its customers happy. While customer satisfaction is essential to brand success, taking proactive measures toward turning these satisfied customers into advocates is key to business growth. Customer service is essential for nurturing positive customer relationships.

User Testing 98

User Testing Customer Experience Customer Feedback Feedback Software 98

Userpilot

OCTOBER 10, 2022

Product marketers define market positions, shape product messaging, and drive product pricing and customer retention strategies. Userpilot organizes webinars to teach users how to use new features. Traditional marketing aims to create brand awareness, drive demand, and attract more customers. What is product marketing?

Feedback Software 98

Feedback Software Research Software Product Research User Testing 98

Userpilot

MAY 22, 2023

TL;DR Customer loyalty is a measure of a customer’s willingness to continue doing business with your brand. As you build customer loyalty around your brand, you improve your customer retention rate , grow the customer’s lifetime value , and, ultimately, grow your income. Loyal customers are die-hard fans of your brand.

Customer Experience 96

Customer Experience User Testing Feedback Software Customer Feedback 96

Userpilot

JULY 31, 2023

Send webinar invitations to educate customers on advanced use cases. Loyal customers can become brand advocates, promoting your company through word-of-mouth , reviews, and referrals, leading to organic customer acquisitions. Provide self-service support with a resource center. Collect customer feedback to improve customer experience.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

Userpilot

JULY 15, 2022

Industry blogs, social media channels, influencers and subject matter experts, product review websites, and offline conversations contribute to the dark funnel. Make use of branded conference swag to promote your company at conferences and raise positive awareness. Some of these data sources include: Industry blogs.

Analytic Tools 98

Analytic Tools Research Software Feedback Software Data Visualization 98

Userpilot

JANUARY 30, 2023

Becoming aware of the product's existence through branding and marketing campaigns. Here are real-life product adoption examples from successful companies for each stage: Using social media ads to expand brand awareness, like Slack. Offering educational webinars showcasing the value of your product, like Userpilot.

User Testing 98

User Testing Feedback Software Research Software Onboarding KPIs 98

Userpilot

MARCH 6, 2024

It also helps organizations improve conversion rates and create a positive customer experience leading to higher satisfaction and loyalty. This could be from blog articles, social media posts, paid ads, or a recommendation from a colleague. Userpilot webinars. Product funnel. Congratulations! PPC and social media ads.

Analytic Tools 104

Analytic Tools Data Visualization Research Software Onboarding KPIs 104

The Product Coalition

NOVEMBER 30, 2022

At times, it felt like what was needed was a true back to basics positioning, where we are educated in not only the definition of demand generation, but what the point of demand generation even IS. Rather than just someone throwing a blog post out into the world and expecting everyone to be wowed, you have to care if they actually are wowed.

User Testing 117

User Testing Customer Feedback Feedback Software Reference 117

Userpilot

SEPTEMBER 12, 2022

Customer touchpoints are all customer interactions with your brand — direct and indirect. It may be reading articles on your blog, engaging with ads, leaving reviews, contacting the support team, and so on. Every customer touchpoint factors into brand perception and, therefore, impacts revenue so it’s critical to track them.

Analytic Tools 98

Analytic Tools Feedback Software User Testing Customer Experience 98

Userpilot

FEBRUARY 3, 2023

Have your customer success team conduct webinars where they answer customer questions, educate customers on industry trends, and cultivate more personal relationships as a result. Effective strategies for tertiary onboarding: Introduce users to brand-new features. To invite users to a webinar, use slideouts.

Onboarding KPIs 98

Onboarding KPIs Customer Experience User Testing Customer Feedback 98

Userpilot

JUNE 9, 2023

Webinars help boost feature adoption and re-engage customers by highlighting important features and finding improvement areas. You can send onboarding messages at each stage of the customer journey using welcome surveys , interactive walkthroughs , tooltips , checklists , modals, webinars, and customer surveys.

Messaging 94

Messaging Feedback Software Product Research Customer Feedback 94

Userpilot

SEPTEMBER 30, 2022

It’s the sum of a customer’s digital interactions with your brand. Good digital CX is important for businesses because it increases customer satisfaction , drives retention and brand loyalty , and sparks growth through word-of-mouth marketing. One of those improvements could be better in-app guidance.

Customer Experience 98

Customer Experience User Testing Data Visualization Feedback Software 98

Userpilot

FEBRUARY 21, 2023

There’re four phases for user adoption: 1) The AHA moment; 2) The activation stage; 3) Secondary onboarding; 4) Brand advocacy. Invite your user base to a webinar where they can learn to use complex features. It starts from the moment a user has their AHA moment and continues until they become brand advocates.

Analytic Tools 97

Analytic Tools Feedback Software Research Software Data Visualization 97

Userpilot

SEPTEMBER 14, 2022

Product marketing is responsible for market research, product development, branding, advertising, and pricing. Write a positioning statement- how is your product different? Write a positioning statement. All of this should be covered within the positioning statement and will help inform the rest of your product launch strategy.

Product Research 98

Product Research Feedback Software Research Software Product Marketing 98

Gainsight

JULY 31, 2023

With a member count of 500,000 and counting, this community has become a hub of knowledge, problem-solving, and brand advocacy. This sense of belonging fosters loyalty and builds a passionate user base that advocates for the brand organically. As a result, Sonos’ customers are passionate about engaging with other customers, too.

Customer Experience 52

Customer Experience Data Visualization Customer Feedback Webinar 52

Userpilot

OCTOBER 21, 2022

Customer confidence is the level of trust a B2B prospect has over your brand before feeling “confident” that they have enough information to move forward through their journey. High customer confidence leads to repeat purchases, increased customer lifetime value , and positive word-of-mouth. What is customer confidence?

Feedback Software 98

Feedback Software User Testing Customer Experience Customer Feedback 98

Userpilot

JANUARY 9, 2023

More than simply becoming repeat customers, loyal customers are delighted to offer positive feedback and recommend your product/service to others. You can provide this guidance via customized educational resources like personalized videos and webinars. Userpilot webinar slideout. Save resources on customer acquisition.

Feedback Software 98

Feedback Software Analytic Tools Research Software Customer Experience 98

Userpilot

FEBRUARY 21, 2023

There’re four phases for user adoption: 1) The AHA moment; 2) The activation stage; 3) Secondary onboarding; 4) Brand advocacy. Invite your user base to a webinar where they can learn to use complex features. It starts from the moment a user has their AHA moment and continues until they become brand advocates.

Analytic Tools 91

Analytic Tools Feedback Software Research Software Data Visualization 91

Userpilot

DECEMBER 19, 2022

B2B marketing expenses can vary wildly depending on whether you’re building a brand on social media, investing in content, or targeting enterprise customers with account-based marketing. Find your brand positioning. Brand identity is the first detail that you need to nail down.

B2B 105

B2B User Testing Research Software Analytic Tools 105

Userpilot

OCTOBER 16, 2022

Create communities around your brand to connect directly with customers. Host webinars to educate and interact with your audience. When customers feel understood and aligned with your product and brand values, your sales will increase—and thus, your conversion rates. Increased customer loyalty and retention.

User Testing 98

User Testing Feedback Software Research Software Analytic Tools 98

Userpilot

DECEMBER 19, 2022

Your initial onboarding is critical because it’s the first interaction a customer has with your brand. Here are two steps on how to achieve that: Drive positive word of mouth. Your power users will be excited to help promote your brand. For instance, you can use webinars on specific use cases that need in-depth explanations.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 98

Userpilot

JANUARY 12, 2023

After-hours support also sets you apart from competitors, allows you to reach global markets, and helps you build a positive brand reputation. Establish a strong brand reputation. Customers who had a positive experience with your brand will leave positive reviews and recommend you to others. Case studies.

Embedded Analytics 98

Embedded Analytics Customer Experience Customer Satisfaction Software Review 98

Userpilot

JULY 9, 2023

TL;DR Usability focuses on the ease of use, efficiency, and effectiveness of a product, while user experience encompasses the overall satisfaction, joy, and value that users derive from their interactions with a brand. User experience , on the other hand, focuses on overall customer satisfaction when interacting with the brand.

User Testing 97

User Testing Product Research Customer Experience User Experience 97

UX Planet

DECEMBER 11, 2023

The last time I personally recommended learning resources— let’s just say a few brands weren’t particularly enthusiastic I left them off the list. Inga’s list in particular was the Medium blog post I would reference multiple times a week. As a student, you will also gain access to exclusive live webinars with prominent guest speakers.

Technical Review 75

Technical Review Certifications Software Review Feedback Software 75

Userpilot

DECEMBER 20, 2022

A marketing funnel is a visualization of a customer’s journey with your business, from acquiring them to turning them into loyal brand advocates. Key awareness stage KPIs are ad clicks, blog post views, and SEO rankings. Marketing funnels are even great for enhancing your brand’s communication with your customers.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 98

Alchemer Mobile

MARCH 18, 2021

While we encourage you to download the full guide and dive into the data, we also hosted a webinar revealing some of the key takeaways from the report if you prefer to digest information in video format. Brands shifted focus to improving long-term retention. Almost all apps experienced significant change in their DAU due to COVID-19.

User Testing 173

User Testing Webinar Data Visualization Feedback Software 173

Gainsight

SEPTEMBER 22, 2023

Three ways: It creates a competitive advantage, positions you as a thought leader, and speeds up—and streamlines—the buying process. Sure, they position themselves differently, and the feature sets aren’t carbon copies. Thought leadership can help raise your company’s profile and increase brand—and product—awareness.

Education 52

Education User Friction Customer Experience Customer Feedback 52

Userpilot

JUNE 29, 2022

Product storytelling vs. brand storytelling. A more similar concept to the concept of the product story is the brand story. Brand storytelling: The brand story has a similar purpose to the product story, but it emphasizes the human element of the brand. How do you feel about the product? What led you to trust us?

Feedback Software 98

Feedback Software User Friction User Testing Customer Experience 98

Userpilot

JULY 7, 2022

Without customer stickiness: You’ll find it impossible to generate brand advocates. Brand stickiness means the customer “sticks” with your brand because of convenience, emotional attachment, or because changing to a competitor is costly. What is brand stickiness? More brand advocates who’ll spread positive word-of-mouth.

Research Software 98

Research Software Feedback Software Customer Experience User Testing 98

Userpilot

NOVEMBER 2, 2022

Adjust your marketing strategy and positioning to ensure you’re promoting the true value of your product. Give them product training in the form of webinars, video tutorials , and help articles to guide them through the learning process. Position yourself as an industry expert to go beyond simple product education.

Feedback Software 98

Feedback Software Research Software User Testing Product Research 98

Userpilot

MARCH 19, 2021

Setting up customer behavior analytics for your product can give you great insight on how users interact with your brand and where you can start making changes that drive product-led growth. Outcome: They have been interacting with the brand/product less over time. Decrease in webinar attendances. Role: Admins. The result?

Data Visualization 105

Data Visualization Analytic Tools Customer Feedback Customer Experience 105

The Product Manager Coach Blog

SEPTEMBER 5, 2023

It’s trust in a product’s capability, trust in a team’s competence, and trust in a brand’s promise. Being top-of-mind through active networking often leads to referrals, be it for job positions, partnerships, or client projects. Drive brand awareness. Check out my blog post about my favorite PM groups.

Research Software 52

Research Software Feedback Software User Testing Product Management 52

Userpilot

AUGUST 10, 2023

These are the questions that Yaakov Carno , a PLG enthusiast and the founder of Valubyl , discussed in our recent webinar. Set realistic expectations and avoid creating a value gap to ensure a positive experience. By removing friction you reduce the time to value and create a positive user experience.

Onboarding KPIs 96

Onboarding KPIs Customer Experience User Testing User Friction 96