Userpilot

OCTOBER 10, 2022

Is your product marketing strategy lacking inspiration? How did their product marketing strategy put their audience first? How did they successfully communicate value? Product marketing involves bringing a product to market and aligning its messaging with customer needs. It puts its focus strictly on customer acquisition.

Feedback Software 85

Feedback Software Research Software Product Research User Testing 85

The Product Manager Coach Blog

MAY 7, 2024

Communication Excellence: Possessing the ability to communicate complex ideas clearly across various organizational levels to ensure alignment and execution of strategies. Advanced Analytical Abilities: Excelling at dissecting complex data, identifying patterns, and formulating strategies based on comprehensive market analysis.

Product Management 52

Product Management Product Manager Data Visualization B2C 52

Userpilot

MAY 1, 2024

Successful brand communities are the ultimate goal, offering valuable insights and fostering customer loyalty. In this post, we’ll cover the most important things you need to know about building a successful community without wasting your precious resources. Why building a community is important for brand loyalty?

Feedback Software 71

Feedback Software Customer Feedback User Testing Customer Experience 71

The Product Coalition

OCTOBER 20, 2023

One of the main benefits of AI transformation in marketing is gaining a deeper comprehension of customer behavior. Using AI, you can continuously gain access to new or enhanced insights that can enhance your marketing efforts and how you communicate with people. How is AI used in marketing?

Data Visualization 104

Data Visualization Artificial Inteligence Reporting Tools Customer Communications 104

Userpilot

OCTOBER 30, 2022

There’s just one secret: keep the customer happy and satisfied at every point in their journey. That sounds basic, but it can get complicated as your customer base grows. Customer retention is a company’s ability to create experiences that drive repeat business. Adapt your tactics to the customer experience lifecycle.

Feedback Software 82

Feedback Software Data Visualization Customer Communications Customer Experience 82

Intercom, Inc.

MARCH 10, 2021

Avoiding burnout at work requires a lot of different strategies, with an emphasis on self-care – this is even more important in world of remote work, where the divide between work and life is more blurred than ever. The first step to communicating your process is making sure your project roadmap is transparent and visible to everyone.

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Strategy User Testing Product Research Research Software 245

Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. In-app strategies for converting free or trial users to paying customers. In-app strategies for converting free or trial users to paying customers.

Analytic Tools 96

Analytic Tools Research Software Feedback Software Customer Experience 96

Userpilot

JULY 31, 2023

Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product. A PMM needs to be aware of several key metrics and KPIs , including acquisition cost, activation , conversion , NPS , adoption , and customer lifetime value. But what exactly does this entail?

Product Marketing 81

Product Marketing Onboarding KPIs User Testing Marketing 81

Userpilot

JANUARY 16, 2024

Task ChatGPT with identifying and formulating the best pricing strategy for your industry. Task it with analyzing customer feedback, customer data, and more, to identify trends and patterns. Idea creation : Use ChatGPT to generate new feature ideas , campaigns, blog post topics, product differentiation ideas, and more.

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ChatGPT Data Visualization Onboarding KPIs Research Software 84

Mixpanel

APRIL 18, 2024

You don’t want to roll out a big feature to your entire customer base just to realize that there was a bug that the QA team missed. And other technical gotchas… We have to be ready with answers for any questions that our customer success, support, solution engineers, sales, and post-sales teams might get. Who is it designed for?

Data Visualization 101

Data Visualization B2B User Testing Customer Feedback 101

Userpilot

JUNE 30, 2023

Benefits of localized content for SaaS companies include extending the market reach and improving customer experience and satisfaction. SaaS companies can start localizing content from the beginning to attract global customers. Start building your localization strategy by identifying the right market.

Research Software 77

Research Software Analytic Tools User Testing Onboarding KPIs 77

Gainsight

FEBRUARY 8, 2024

In the ever-evolving landscape of SaaS, Customer Success (CS) teams are facing a paradigm shift. Once primarily focused on customer satisfaction and retention, CS teams are now being called upon to think more commercially and demonstrate their direct impact on business revenue. Check out the full video below. Want the highlights?

Customer Experience 52

Customer Experience Customer Feedback Customer Satisfaction Education 52

UX Planet

MARCH 17, 2024

The process typically involves the following steps: Write a text prompt: provide AI with written content, such as a script, blog post, prompt, or presentation outline, that you want to convert. Improved communication: it’s an effective way to communicate complex information in a more digestible format.

Data Visualization 77

Data Visualization Analytic Tools Artificial Inteligence Generative AI 77

Userpilot

JULY 23, 2023

TL;DR A go-to-market strategy is a comprehensive plan for taking your product or service to target customers. Product Marketer: Develops and executes marketing strategy that promotes the product’s value proposition and drives customer interest and adoption. What’s a go-to-market strategy?

Research Software 70

Research Software Data Visualization User Testing Marketing 70

Userpilot

FEBRUARY 26, 2024

TL;DR Marketing funnel analysis is the process of evaluating how customers progress from the moment they learn about your product til they convert to paid accounts , and beyond. Marketing funnel analysis enables teams to assess the performance of their marketing efforts and choose the best marketing strategies for specific prospect segments.

Analytic Tools 87

Analytic Tools Data Visualization Feedback Software Research Software 87

Userpilot

JULY 18, 2023

TL;DR Product strategy tools assist product teams in defining, creating, and executing product strategies aligned with business objectives and user needs. Customer feedback tools facilitate the collection and analysis of user feedback for customer-centric decision-making. Let’s get right to it!

Analytic Tools 85

Analytic Tools Feedback Software Research Software Reporting Tools 85

Userpilot

NOVEMBER 17, 2022

There’s a science to successful customer onboarding, and following the client onboarding best practices in this article will set you on the right path. Read on as we explore client onboarding and how to combine creativity, thoughtfulness, and the right onboarding software to help customers ‘get’ your product. Less churn. Less churn.

Feedback Software 93

Feedback Software Customer Experience Analytic Tools Research Software 93

Userpilot

FEBRUARY 25, 2024

Predictive analytics are driving business decisions such as product and marketing strategy. This is the best way to encourage customers to create an account and boost your form conversion rate. Proactive support is now key to user satisfaction In an era where users are spoilt for choice, great customer service quickly stands out.

Analytic Tools 90

Analytic Tools Data Visualization User Testing Reporting Tools 90

Userpilot

OCTOBER 6, 2023

It attracts people (who’d otherwise be strangers) to become your customers. It helps you visualize the customer journey. Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. Which involves attracting the attention of potential customers through content and ads.

B2B 94

B2B Analytic Tools Feedback Software Data Visualization 94

The Product Coalition

JULY 6, 2023

This blog post will cover what precisely product-led growth is and how you can implement it. Think of software engineers within a company starting to recommend the version control tool they enjoy using the most or customer success members vouching for a new CRM (customer relationship management) tool.

Research Software 112

Research Software Feedback Software User Testing Product Research 112

Userpilot

DECEMBER 17, 2021

And this blog post will look at both concepts and answer every question you have about them. A product marketer’s job extends beyond the go-to-market strategy. It also includes positioning, generating demand using a mix of marketing strategies, onboarding new users , driving them to activation , adoption , and retention.

Feedback Software 93

Feedback Software Research Software Product Marketing Marketing 93

Userpilot

DECEMBER 10, 2023

Or perhaps you’ve managed to marry the two strategies and embraced product-led sales? TL;DR Product-led growth (PLG) uses product usage as the main driver of customer acquisition and account expansion. However, it’s not ideal for complex products or enterprise clients where customers aren’t the end users. Let’s dive right in!

Analytic Tools 92

Analytic Tools Feedback Software Customer Experience Data Visualization 92

The Product Manager Coach Blog

JANUARY 9, 2024

Although I strongly believe the role of product managers is indispensable to the success of a company, I also agree with Brian Chesky that product managers should be more strategic and active in what is often thought of as product marketing responsibilities, such as understanding market trends, customer needs, and the competitive landscape.

Analytic Tools 72

Analytic Tools Artificial Inteligence Feedback Software User Testing 72

Userpilot

DECEMBER 20, 2022

This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. A marketing funnel is a visualization of a customer’s journey with your business, from acquiring them to turning them into loyal brand advocates. What is a marketing funnel?

Feedback Software 88

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 88

Userpilot

DECEMBER 19, 2023

Managing customer accounts is a pretty tough job, but you know what’s even tougher? In this article, we will go over the responsibilities of a SaaS account manager and share tried-and-true strategies they can implement to drive product growth. Personalizing customer workflows according to their needs.

Feedback Software 77

Feedback Software Analytic Tools Product Research User Friction 77

Userpilot

JANUARY 23, 2023

A successful customer retention strategy starts with effective communication – the right message to the right audience at the right time. Segmenting customers into groups based on similar traits, allows you to still market highly relevant content to keep them engaged, and do so efficiently. Let’s get started.

Customer Experience 89

Customer Experience User Testing Feedback Software Customer Feedback 89

Userpilot

NOVEMBER 12, 2023

Customer intent helps product teams understand customer needs and build solutions that delight users. In this article, learn how to identify customer intent and maximize conversions at every stage of the customer journey. You’ll also learn: What customer intent means, along with the three major types.

Feedback Software 89

Feedback Software Analytic Tools Data Visualization Research Software 89

Userpilot

DECEMBER 7, 2021

Customer-oriented marketing means tailoring your marketing strategy to fit your customers’ needs first, rather than focusing on your business goals only. With a customer-centric marketing strategy, you can improve your customer experience and easily drive product growth by helping new and existing users discover more value.

Feedback Software 89

Feedback Software User Testing Research Software Customer Feedback 89

The Product HQ

APRIL 20, 2024

This guide shares key advice, tips, and strategies to help you become a SaaS product manager. This stage requires a high level of empathy from product leaders to identify the challenges that their users face as well as possible, lucrative solutions that work despite the complexities of their customer segment and market.

Research Software 52

Research Software Feedback Software Analytic Tools Customer Experience 52

The Product Coalition

SEPTEMBER 5, 2022

Taken from Teresa Torres’ blog, ProductTalk.org The Opportunity Solution Tree is a framework that breaks Product outcomes into opportunity streams so that stakeholders have a better understanding of what you are proposing and can better help you prioritize. If you’re interested in the core material, check out her original blog post.

Product Research 112

Product Research Software Review Data Visualization User Testing 112

Userpilot

OCTOBER 16, 2022

For customer-centric SaaS companies, customer intimacy is indispensable to driving product growth. In this article, we’ll discuss what exactly customer intimacy means and how you can nurture long-lasting relationships that result in retention. Customer focus is about researching and satisfying customer needs.

User Testing 93

User Testing Feedback Software Research Software Analytic Tools 93

Userpilot

FEBRUARY 7, 2023

In-app communication is one of the most effective ways to engage with your users since it allows you to send contextual messages at the perfect moment. TL;DR In-app communication shouldn’t be used interchangeably with push notifications since the two have very different use cases. What is in-app communication?

Feedback Software 92

Feedback Software Analytic Tools Customer Experience User Testing 92

The Product Coalition

JANUARY 12, 2023

. "Digital transformation" is the process of using technology to redefine processes, products, and services to create more value for customers and organizations. In this blog post, we’ll explore the different types of digital transformation you need to know about.

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Artificial Inteligence Data Visualization Analytic Tools Research Software 128

Userpilot

JUNE 3, 2022

As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. We’ve compiled a list of the best resources to get you started – from tools and blogs to courses. Product marketing managers need tools that automate, customize, and track their campaigns.

Research Software 85

Research Software Analytic Tools Feedback Software Data Visualization 85

Gainsight

JANUARY 4, 2021

As we embark on the New Year, now is the perfect time to catch up on Gainsight’s Customer Success resources from 2020. We compiled our best Customer Success resources from last year, from blogs to ebooks to webinars and podcasts. Here are over 65 Customer Success resources to catch up on and get you ready for the New Year.

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Feedback Software Customer Experience Customer Feedback User Testing 111

Userpilot

JUNE 29, 2022

Customers are more likely to remember your product if you tell them a compelling story. But as a product manager , creating a story that will capture a customer’s attention might not be in your wheelhouse. Great product stories communicate the purpose of the product, what problems it aims to solve, and how it will do so.

Feedback Software 92

Feedback Software User Friction User Testing Customer Experience 92

Indicative

OCTOBER 1, 2020

According to a Gallup poll , fully engaged customers represent a 23% premium over an average customer when it comes to share of wallet, profitability, revenue, and relationship growth. Enter: customer analytics. What is the LTV of your average customer? Who are your customers, how do they live, and what do they love?

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User Testing Data Visualization Customer Feedback Analytic Tools 141