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How Digital Customer Education Can Win You More Business

Gainsight

But training can pay dividends before a sale, leading to many more of them. How to Stand Out from the Crowd with Digital Customer Education So, how does training your customers help you stand out from the crowd and win more business, even in a down economy when buyers are slashing their budgets? Very little.

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How to Break into Product Marketing Management (PMM)

PMLesson's Ace the PM Interview

Given how new and versatile the role is, product marketing management is also probably the least standardized role in tech companies, which makes the process of becoming a PMM quite obtuse and vague. The part that makes product marketing management different from other marketing roles is the technical (aka “product”) piece to the equation.

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WalkMe vs. Whatfix – the Ultimate Comparison Guide + a few alternatives

Userpilot

WalkMe and Whatfix both market themselves to large companies with employee onboarding and training needs. Neither platform publishes its pricing information, but user reviews indicate that WalkMe starts at around $9,000 per year and Whatfix at about $1,200 per month. Set up basic contextual onboarding to differentiate user experience.

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14 Real-Life Product Adoption Examples for Every Stage of The Customer Journey

Userpilot

Providing live demos that include proper training for users and make the product stand out, like Airfocus. It illustrates the distribution of different types of technology users. of the market) are excited about trying products and testing new technology. Installing chatbots on your website to engage leads, like Hubspot.

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4 Product Management Certifications that are Worth Your Time

ProductPlan

Now, we’ve evaluated top picks based on course content, reviews, communities/groups around the certifications, and industry recognition. The Product Leader Certificate requires a little more PM experience and demands competence in DevOps, data analytics, and hard technical skills. We’ve scoured the certification landscape.

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Your First Days as Product Manager

Under 10 Consulting

Review the corporate pitch. Perhaps the fastest way to get up to speed on your company and its role in the industry is to review the product and corporate slide decks. Catch up on the latest blogs and articles. Take time to review the latest thinking in your industry. Fill out your technical expertise.

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Collecting feedback using 1 to 5 rating scale surveys

Usersnap

Semantic Differential Scale 5. Star Rating Ubiquitous in e-commerce and review sites, the star rating system is a visually engaging way to capture user opinions. Semantic Differential Scale This scale contrasts two opposite positive adjectives, and users rate where their opinion falls between them. Satisfaction Scale 2.