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A Guide to Customer Retention: Importance, Strategies & Metrics

Userpilot

You will also learn how to build a retention strategy, what metrics to track, and 10 bulletproof retention tactics for SaaS companies. It’s crucial for SaaS businesses because it drives revenue growth, increases customer lifetime value , reduces customer acquisition costs , and fosters positive word-of-mouth marketing.

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How to Scale Customer Success in SaaS: 10 Effective Tips

Userpilot

Wondering how to scale customer success in SaaS and drive product growth ? If you’re a leading SaaS company, you know that growth is directly tied to helping customers achieve their desired outcomes. This article discusses ten tips that can help you to effectively scale customer success teams in SaaS.

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What Is Secondary Navigation? [+ Examples]

Userpilot

Secondary navigation is essential to enhance feature accessibility, streamline the user journey , optimize space, and increase feature adoption. We go over 6 secondary navigation examples from other SaaS businesses: Userpilot’s combined secondary navigation blends seamlessly within the primary menu for contextual access.

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16 SaaS Account Management Best Practices

Userpilot

SaaS account management. With the emergence of software-as-a-service (SaaS) companies, the role of account managers has also evolved – and gotten harder. In this article, we will go over the responsibilities of a SaaS account manager and share tried-and-true strategies they can implement to drive product growth.

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10 Ways of Adding Value to Products in SaaS to Drive High-Margin Sales and Increase Profitability

Userpilot

10 ways to add value to products in SaaS. A value-added product is enhanced with additional features or characteristics to make it more convenient or helpful to customers. Measure product value with two surveys – product-market fit surveys and net promoter score (NPS) surveys. How to measure product value.

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Willingness to Pay in SaaS: Definition, Calculation, Factors + More

Userpilot

WTP helps SaaS companies choose optimum prices for their products to maximize profit. SaaS product teams also use it to prioritize features and evaluate the feasibility of new motions. Surveys enable you to collect vast quantities of customer data for more quantitative studies. What is the willingness to pay?

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14 User Behavior Trends For SaaS in 2024

Userpilot

Accessibility features are making UX design more inclusive. Personalized experiences are becoming standard in the SaaS world. More users are adopting micro-SaaS products for the specialized value and low cost that they offer. User behavior is primarily focused on SaaS platforms and how users leverage them.