Userpilot

NOVEMBER 2, 2023

How is marketing-led growth different from product-led growth and sales-led growth? You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. Paid advertising, like PPC or display ads, is another common marketing strategy used by SaaS companies.

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

Userpilot

MAY 1, 2024

Are you planning to build a community for your product but are intimidated by the amount of work needed? Building a community is no walk in the park, but creating a brand community around your product can be easy and even fulfilling as long as you stay focused on your goals. Why building a community is important for brand loyalty?

Feedback Software 102

Feedback Software Customer Feedback User Testing Customer Experience 102

Gainsight

DECEMBER 10, 2018

Before you say, “ thank u, next ” to 2018, check out Gainsight’s top blog posts, webinars, and resources of 2018. Top 5 Customer Success Blog Posts of 2018. CSM & Product’ Is the New ‘Sales & Marketing’. You can’t have a business without a product and you can’t maintain a customer base without Customer Success.

Webinar 71

Webinar Blog Customer Experience Customer Feedback 71

Userpilot

DECEMBER 19, 2023

SaaS account management. With the emergence of software-as-a-service (SaaS) companies, the role of account managers has also evolved – and gotten harder. In this article, we will go over the responsibilities of a SaaS account manager and share tried-and-true strategies they can implement to drive product growth.

Feedback Software 103

Feedback Software Analytic Tools Product Research User Friction 103

Userpilot

FEBRUARY 26, 2024

And how to do it with available product analytics solutions? TL;DR Marketing funnel analysis is the process of evaluating how customers progress from the moment they learn about your product til they convert to paid accounts , and beyond. Start building your marketing conversion funnels but creating all product user personas.

Analytic Tools 105

Analytic Tools Data Visualization Feedback Software Research Software 105

Userpilot

APRIL 21, 2024

Wondering how to build a conversion path for your SaaS product or e-commerce site? From the moment they learn about the product until they complete a desired action, like a demo booking, and beyond. Focus on their JTBDs, pain points , and gains from using your product. Userpilot is a product growth platform.

Research Software 104

Research Software Feedback Software User Testing Reporting Tools 104

Userpilot

JANUARY 8, 2024

Best practices for effective customer acquisition and product-led growth. Best practices for effective customer acquisition and product-led growth. Personalize your campaigns. This is particularly important in SaaS, where the CAC payback period is anything from a few months to over one year. This article shows you how.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

The Product Coalition

NOVEMBER 30, 2022

Voila: Improve the odds of discovering your product, make them aware it exists Build consumer understanding of your product beyond the name (what does it do? There’s nothing about community The ROI of community (having a group of users who know and love your product) is insane. why is it valuable? is it fit for my use case?)

User Testing 120

User Testing Customer Feedback Feedback Software Reference 120

Userpilot

JUNE 3, 2022

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Therefore, as a product marketer, you need to continually update your skills to remain relevant in a constantly changing industry.

Research Software 98

Research Software Analytic Tools Feedback Software Data Visualization 98

Userpilot

OCTOBER 31, 2023

Wondering how to increase free trial conversion for your software product? TL;DR A free trial is a sales strategy that allows prospective customers to use your product for a limited time. Types of free trial models in SaaS: opt-in and opt-out free trials, freemium , free trial after a demo, and free trial with gamified extensions.

Feedback Software 97

Feedback Software Research Software User Testing Onboarding KPIs 97

The Product Coalition

JULY 6, 2023

The competitive landscape is more intense than ever for technology businesses, particularly SaaS (Software as a Service) companies. Users will be vocal about the products they do, don’t like using, and don’t settle for less than the very best. Here when product-led growth comes into play. What Exactly is Product-led Growth?

Research Software 112

Research Software Feedback Software User Testing Product Research 112

Userpilot

APRIL 10, 2024

TL;DR A knowledge base is a centralized library that offers access to helpful information about a product or service. Your knowledge base should include articles, FAQs, checklists, video tutorials , links to customer support agents, product releases, and feedback widgets. Personalize the knowledge base content based on user segment.

Feedback Software 103

Feedback Software Analytic Tools Research Software Data Visualization 103

Userpilot

AUGUST 10, 2023

In today’s competitive landscape, acquiring new customers is essential to any successful business’s or product’s growth. Adopting a product-led growth strategy to improve customer retention and maximize customer lifetime value. Book a Userpilot demo to see how you can acquire customers more efficiently for your SaaS.

Customer Experience 96

Customer Experience User Friction Customer Feedback Onboarding KPIs 96

Userpilot

APRIL 3, 2024

Wondering how to create a resource center for your SaaS product? A resource center is a central hub of resources that helps your customers solve problems and learn more about your product. TL;DR A resource center provides tailored content to aid users in problem-solving your product. Then, you’ve come to the right place!

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

Userpilot

OCTOBER 30, 2022

Proven strategies to grow retention in SaaS: Refine the onboarding experience. Put personalization to work. It ensures new customers stay with your product and remain loyal over a long period of time. One common example of customer retention is hyper-personalization. Don’t neglect it. Choose a data-driven approach.

Feedback Software 98

Feedback Software Data Visualization Customer Communications Customer Experience 98

Userpilot

MARCH 17, 2024

Are you tracking SaaS metrics without knowing how to make the analytics process easier? It will give you a better understanding of the type of metrics to monitor in your dashboard and help you draw product growth insights from them. Analytics dashboards are visualization tools that give you an overview of key metrics.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Dashboard 98

Userpilot

APRIL 14, 2022

How users get to know your product is critically important (whether they are new employees or just using your product). We’ll look at Airtable user onboarding elements, plus ways to recreate these in your SaaS product without coding: The signup flow : simple, brief, and offers several options to reduce user friction.

Customer Experience 98

Customer Experience Analytic Tools Customer Feedback Data Visualization 98

Userpilot

AUGUST 31, 2021

What, how, and where you communicate the latest changes for your SaaS can be a massive source of user engagement. That's where using a release notes template can help you consistently show your users how to get more value out of your product. UiPath uses a Table of Contents to improve the navigation within their release notes.

Feedback Software 98

Feedback Software Analytic Tools User Testing Data Visualization 98

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Why it is important for your product management efforts. The typical stages in a product funnel are Awareness, Interest, Consideration, Purchase, Retention , and Loyalty.

Analytic Tools 104

Analytic Tools Data Visualization Research Software Onboarding KPIs 104

Userpilot

JUNE 19, 2023

What factors should you consider when choosing a SaaS learning management system to support your customers and employees? TL;DR A SaaS learning management system (LMS) is a cloud-based solution for delivering educational experiences. What is a SaaS learning management system? A SaaS LMS is a cloud-based LMS.

Analytic Tools 98

Analytic Tools Feedback Software Reporting Tools Systems Review 98

Userpilot

MAY 16, 2023

Looking to implement the top customer engagement trends in 2023 for your SaaS business? Staying on top of the engagement trends is a must for product growth and staying ahead of your competition. This article has compiled the top 13 SaaS customer engagement trends you should follow in 2023 to help you navigate the emerging trends.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

MAY 31, 2023

By leveraging AI-powered solutions, SaaS companies can unlock a myriad of opportunities to enhance customer satisfaction, engagement , and overall user experience. In this article we’ll look at 10 ways to leverage AI in SaaS, specifically focusing on how it can revolutionize business processes and improve the customer experience.

Analytic Tools 97

Analytic Tools Feedback Software Customer Experience Artificial Inteligence 97

Userpilot

DECEMBER 3, 2022

What role does customer lifecycle management play in SaaS? In this blog post, we’ll explore five stages of the customer lifecycle in detail and offer tips on how to boost engagement at each one. Read on to uncover product growth insights ! How do you increase engagement at each stage of the customer lifecycle?

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

Userpilot

JULY 31, 2023

Everybody in SaaS knows it’s relatively easy to attract users. 13 customer retention strategies for increasing the customer lifetime value: Use customer data to personalize the onboarding process. Looking to power up your retention marketing strategy? But look no further! Implement an onboarding checklist to drive activation.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

Userpilot

JULY 27, 2023

Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. In this article, we’ve outlined the major roles that move the needle in terms of product growth alongside their KPIs and current salary ranges. What is a SaaS business model?

Research Software 98

Research Software Feedback Software Analytic Tools Onboarding KPIs 98

Userpilot

JULY 11, 2023

TL;DR The best customer experience videos about user onboarding include: A Userpilot video about SaaS onboarding (with an AI-generated avatar). If you run a SaaS, feel free to book a Userpilot demo to see how you can offer outstanding customer service. One of which is about creating the best SaaS onboarding experience.

Customer Experience 97

Customer Experience Customer Feedback Feedback Software User Testing 97

Userpilot

JUNE 30, 2023

Content localization is absolutely essential for SaaS companies. It enables them to reach audiences across the globe to drive market expansion and product growth. Our article provides guidance for SaaS teams on how to effectively localize their content. Let’s get right to it. The process includes translation.

Research Software 98

Research Software Analytic Tools User Testing Onboarding KPIs 98

Userpilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers.

Analytic Tools 98

Analytic Tools Research Software Data Visualization Onboarding KPIs 98

Userpilot

DECEMBER 20, 2022

SaaS business models depend on repeat purchases to grow revenue and meet profit goals. So let’s find out how you can leverage data to streamline your product marketing decisions and secure a steady route to success. Key awareness stage KPIs are ad clicks, blog post views, and SEO rankings. Marketing funnels in SaaS.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 98

Userpilot

APRIL 29, 2022

Wondering what the value gap is and how it affects your SaaS product? The value gap can be one of the main reasons why new users stopped using your product after testing it. Conducting a value gap analysis will help you get a better understanding of your product’s performance, and take action to improve it.

Analytic Tools 98

Analytic Tools Data Visualization Customer Experience Customer Feedback 98

Userpilot

NOVEMBER 14, 2022

How does this help with product marketing , and what are some examples of brands that have succeeded with it? Add a touch of personalization. 8 reciprocity marketing examples that were a success: Spotify: Premium free trial to let users experience the product’s value. Make it memorable.

Feedback Software 98

Feedback Software Research Software Marketing User Testing 98

Userpilot

NOVEMBER 19, 2022

Curious how effective engagement through segmentation and personalization can contribute to your product growth ? By dividing your users into segments and then personalizing the experience for each group, you can create frictionless customer experiences. What is personalization? " moment faster. What is segmentation?

Feedback Software 98

Feedback Software User Testing Customer Experience Customer Feedback 98

Userpilot

JANUARY 23, 2023

Real-time personalization is what your users have come to expect from their customer experience. Everyone has their own goals and challenges, and they want their product experience to be tailored to what they need. In this article, we cover: What real-time personalization is and why it’s beneficial for SaaS.

Customer Experience 98

Customer Experience Analytic Tools Feedback Software Data Visualization 98

Userpilot

JANUARY 27, 2023

The success of your product, the future of your company, and your future as a PM depend on paying customers. However, it would be naive to expect customers to part with their hard-earned cash without first trying out the product. As a SaaS product manager , how do you give users a chance to experience your product value?

Feedback Software 98

Feedback Software Analytic Tools B2B Data Visualization 98

Userpilot

FEBRUARY 18, 2021

Personalization in SaaS is such a minefield. There’s a thin line between being personal and being creepy. Done right, personalization can be absolutely critical for new user activation, engagement and retention. I’ve recently noticed several big B2C and B2B brands have jumped on the personalization bandwagon.

Analytic Tools 98

Analytic Tools Software Review Data Visualization Customer Experience 98

Userpilot

MARCH 31, 2023

How do you build a successful free-to-paid conversion strategy for your SaaS? 15% is a good free trial conversion rate for SaaS products. 15% is a good free trial conversion rate for SaaS products. There are four different types of free trial models in SaaS: freemium, opt-in, opt-out, and reverse trial.

Feedback Software 98

Feedback Software Onboarding KPIs Strategy Customer Experience 98

Userpilot

JANUARY 12, 2023

So let’s jump straight to the article to uncover product growth insights with the help of behavioral analytics. The 4 principal ways to monitor user behavior in SaaS include tracking feature usage, custom behavior tracking with events, using heatmaps , and user funnel analytics. What is user behavior analytics?

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software Customer Feedback 98