Alchemer Mobile

JUNE 16, 2020

From grounded flights to impatient customers to intensive cleaning protocols, everything looks different than it did a few months ago. One of the primary locations that travel brands interact with customers is through their mobile apps. This will help you understand the value of their feedback and input.

Travel 147

Travel Feedback Software User Testing Customer Feedback 147

Alchemer Mobile

MAY 27, 2020

Everyone is picking up new habits and hobbies, and therefore creating more demand for certain products during quarantine. So, what are retail brands to do? Download the 2020 Mobile Customer Engagement Benchmark Report for Retail Apps. Customer sentiment distribution. Customer sentiment distribution.

Feedback Software 147

Feedback Software User Testing Customer Feedback Customer Experience 147

Intercom, Inc.

JUNE 22, 2020

In-app messaging is a key component of a strong customer engagement strategy – one that reaches users at the right place, at the right time, and is consistent across platforms. With our recent launch of Mobile Carousels , we tapped into the possibility of creating and nurturing better customer relationships through mobile.

Feedback Software 235

Feedback Software Messaging User Testing Customer Experience 235

The Product Coalition

OCTOBER 6, 2023

Futurologists and trend researchers are optimistic that this will be the case in the future with emotion AI. Emotion AI, like any other AI technique, requires data to enhance performance and comprehend user emotions. Affectiva, a Boston-based Emotion AI company, collects user data such as responses to a specific advertisement.

Research Software 128

Research Software Reporting Tools Data Visualization Automotive 128

Intercom, Inc.

MARCH 28, 2022

Not only is this what customers want (and expect), but it also will have a significant impact on revenue for businesses going forward. Third, the lines between sales, marketing, product, and support are blurring. When a customer reaches out with a question while they’re on a free trial, is that a support issue or a sales issue?

Reporting Tools 228

Reporting Tools Data Visualization Customer Communications Research Software 228

Usersnap

FEBRUARY 14, 2023

Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important.

Research Software 52

Research Software Feedback Software User Testing Product launches 52

Userpilot

NOVEMBER 2, 2023

How is marketing-led growth different from product-led growth and sales-led growth? TL;DR Marketing-led growth is a strategy that relies on marketing efforts to drive product growth and retain users. TL;DR Marketing-led growth is a strategy that relies on marketing efforts to drive product growth and retain users.

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

Intercom, Inc.

SEPTEMBER 21, 2022

Because of the limited scale any business could operate in – a scale which was literally dictated by their location – it was relatively easy for them to build personal relationships with customers. And with that explosion in addressable market came an explosion in customer service requests. The challenges of customer support today.

Research Software 118

Research Software User Testing Customer Experience Vision 118

BrainMates

SEPTEMBER 4, 2023

How to Drive Product-Led Growth By KATHRYN SHEPHERD-KING If you’ve been in the product management world for any length of time, you’ll have probably heard about product-led growth. Product-led growth is a go-to-market strategy that relies on using your product as the primary vehicle to acquire, activate, and retain customers.

Data Visualization 52

Data Visualization Onboarding KPIs Customer Experience Customer Feedback 52

Intercom, Inc.

OCTOBER 13, 2022

We’ve just wrapped up another edition of New at Intercom to share our fall 2022 product launch with everyone. Meet the five brand-new product innovations that will drive up customer engagement this fall – including our biggest messenger update yet. The last year hasn’t been easy.

Feedback Software 118

Feedback Software Events Data Visualization Customer Communications 118

Intercom, Inc.

JULY 31, 2018

It’s rare that one product manages to solve all of your needs or the needs of your customers – no matter how extensive or well designed it is. Each product used is only one tool of many at our disposal. That’s why, today, we are excited to make several announcements for our partners, developers and above all, our customers.

Feedback Software 106

Feedback Software User Testing Customer Feedback Data Visualization 106

Userpilot

FEBRUARY 4, 2022

We’ll also go over how to improve essential SaaS sales metrics like customer acquisition cost, annual recurring revenue, average purchase value, and expansion MRR so you can make the most out of your SaaS product. A self-service SaaS sales process is best for companies with a simple and/or affordable product.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

Intercom, Inc.

APRIL 24, 2018

Today is a big day for our customers. With over 500 million conversations every month, we’ve long known that our Messenger provides a personal, mutually beneficial experience for both our customers and their customers. Why messengers are the future of business to customer communication. And it goes way beyond chat.

Customer Communications 223

Customer Communications Customer Experience Outbound Customer Feedback 223

Intercom, Inc.

DECEMBER 6, 2019

And yet, most marketers don’t give push notifications the care and attention they deserve, despite the endless benefits they can yield for both company and customer alike. But push notifications that are personal, relevant, and well-timed can help users achieve their goals in real time. What are push notifications?

User Testing 138

User Testing Marketing Customer Experience Data Visualization 138

ProductPlan

MARCH 17, 2020

A strategic product manager (PM) is responsible for shaping and sharing a strategic vision for a product, and yet—oddly enough—finding time for strategic activities can be a very real challenge. So, how does a product manager take ownership of more than just backlog management? Developing a Product Strategy.

Outbound 74

Outbound Product Management Product Manager Inbound 74

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. If people aren’t looking for your solution, you have to educate them about the problem your product solves. Nico: Correct.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

Pragmatic Marketing

DECEMBER 20, 2019

Patrick Cuttica , the public-held company's director of product marketing, discussed scaling and positioning a product market team , especially in a growing organization, during an AMA that originally appeared on Sharebird —the place to see how people at top companies do product marketing.

Positioning 70

Positioning Product Marketing Marketing Analytic Tools 70

Pragmatic Marketing

DECEMBER 20, 2019

Patrick Cuttica , the privately-held company's director of product marketing, discussed scaling and positioning a product market team , especially in a growing organization, during an AMA that originally appeared on Sharebird —the place to see how people at top companies do product marketing.

Positioning 70

Positioning Product Marketing Marketing Analytic Tools 70

The Product Coalition

JULY 8, 2019

An insight into Product Marketing roles, responsibilities and KPIs after interviewing dozens of Product Marketing Managers. Everyone is hiring Product Marketing Managers (“PMMs”) and there is a great demand for expertise in this space, so read on for a strategic and tactical definition of “What is Product Marketing?”.

Data Visualization 60

Data Visualization Definition Product Marketing Reporting Tools 60

Gainsight

OCTOBER 23, 2019

Inbound marketing was the concept upon which we founded HubSpot: that outbound, interruption-based marketing was going extinct, and instead of interrupting people to get their attention, you needed to start attracting an engaged audience to grow bigger and better. The Importance Of Customer Success.

Inbound 55

Inbound User Testing Customer Experience Customer Feedback 55

Userpilot

AUGUST 23, 2023

A good grasp of the customer value chain is essential to product-led growth. Having a clear idea of how your solution adds value to your customers’ lives is the only way you’ll be able to clearly communicate the core benefits and get your value proposition across. What is the customer value chain concept?

User Testing 98

User Testing Customer Feedback Feedback Software User Friction 98

Userpilot

AUGUST 31, 2023

What is customer acquisition for SaaS, and how can you leverage it to drive sustainable growth ? The purpose of customer acquisition is to expand and make more revenue. Customer acquisition funnel stages in SaaS are Awareness, Consideration, Evaluation, Conversion. This article answers that and more.

Research Software 110

Research Software Feedback Software Analytic Tools User Testing 110

Userpilot

AUGUST 14, 2023

But since most online advice is either generic or meant for ecommerce businesses, where can you begin as a product marketer working at a SaaS? While first-party data is usually collected automatically by your platform or initiated by your brand through surveys, zero-party data comes from the user’s initiative.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Customer Feedback 98

Userpilot

APRIL 7, 2024

When it comes to boosting your product growth, user tracking tools can make your life a lot easier. They offer insights into product performance , what your users are doing inside your product, and why they are doing it. Userpilot is the best user journey-tracking tool for web analytics.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Intercom, Inc.

DECEMBER 3, 2020

On the last Built for You episode, we talked about how customer feedback informs the features we build at Intercom. For this virtual panel, we’ve gathered the team that made it happen: Thomas Creighton de Farias – Senior Product Education Producer. Alex Potrivaev – Senior Product Designer. Wal: And I’m Wal.

User Testing 152

User Testing Feedback Software Data Visualization Research Software 152

Intercom, Inc.

JUNE 22, 2022

Today, we’re excited to launch Intercom SMS – increase engagement and encourage action with two-way SMS that connects you to your customers anytime, anywhere. For businesses looking for a reliable, fast, and effective way to communicate with their customers, SMS is a no-brainer. Boost your customer engagement with Intercom SMS.

Reporting Tools 211

Reporting Tools Analytic Tools Research Software Feedback Software 211

Intercom, Inc.

AUGUST 18, 2020

In the face of the massive change the support landscape is currently experiencing, the one constant is that many companies are receiving rising numbers of inbound customer requests. Our newest product upgrades solve three main challenges for support teams: 1. New reporting metrics for more detailed insights.

Data Visualization 197

Data Visualization Article User Testing Customer Feedback 197

Intercom, Inc.

APRIL 4, 2019

They relied on a great product, with a passionate userbase that helped kickstart an organic growth engine which sold the product for them. So how did they go from product-market fit to actually scaling a sales org around a repeatable sales process? How to bring formal sales into a growing startup. What’s not to like?

Weak Development Team 162

Weak Development Team Outbound User Testing Research Software 162

Intercom, Inc.

JULY 26, 2018

Intercom enables you to have better conversations with your potential customers and the best conversations of all lead to conversions. In the past month, we’ve shipped 13 new features to help our customers increase conversions on their websites and in their apps, and ensure they’re having the right conversations and collecting the right data.

Onboarding KPIs 112

Onboarding KPIs Embedded Analytics Feedback Software Data Visualization 112

Intercom, Inc.

NOVEMBER 10, 2020

Customers expect a seamless and personalized experience at every point of their journey, but managing all of these interactions across different channels, teams, and tools can often be difficult and inefficient. Get in front of your customers – without disrupting their flow. Here are a few highlights from this quarter.

Data Visualization 104

Data Visualization Customer Experience User Testing Research Software 104

Usersnap

JANUARY 20, 2023

When choosing an appropriate customer support tool, you want to make sure that it ticks all the boxes your team requires. After all, customer support interactions can be some of the most memorable opportunities to impress a user in need of assistance. You’re off to a good start by researching the available options.

Feedback Software 52

Feedback Software Analytic Tools Research Software Reporting Tools 52

Intercom, Inc.

JUNE 8, 2021

Not too long ago, customer support was viewed as a cost center, not a value driver. It was seen as a necessary part of a business, but not something that drove revenue or influenced customers’ buying decisions. Study after study shows how important a great customer experience is to today’s consumers. That time is over.

Reporting Tools 222

Reporting Tools Technical Review Data Visualization Research Software 222

Intercom, Inc.

MAY 24, 2018

In practice, that means an experimentation model is applied to all marketing activity, from content and demand generation all the way down to brand. Companies commonly make the mistake of using expired or partial data from a small subset of users to justify big decisions. Why does Matt see free products as a tool for growth ?

Data Visualization 182

Data Visualization Feedback Software Customer Experience B2B 182

Intercom, Inc.

JANUARY 19, 2021

Inconsistent product functionality, wildly differing UI components, and conflicting terminology – the slow creep of design debt can have far-reaching consequences for your business if left unchecked. A few years ago, we wanted to improve the A/B testing functionality in some of our targeted messages. User experience debt.

Framework 272

Framework Customer Experience Systems Review User Testing 272

Userpilot

JULY 24, 2023

We’re all familiar with the basics of SaaS product marketing such as attracting users to a SaaS product with a subscription business model. TL;DR SaaS marketing is the process of launching a product, building awareness, landing customers, retaining them, and increasing their lifetime value.

Analytic Tools 94

Analytic Tools Feedback Software Data Visualization Marketing 94

Userpilot

APRIL 30, 2020

All SaaS companies live and die by their ability to lead their customers to ongoing success. From a bird’s-eye perspective, this means ensuring two key things are happening within your organization at all times: Continuous product management and development. What Does Product Management Look Like for SaaS Teams?

Customer Experience 52

Customer Experience User Testing Feedback Software Onboarding KPIs 52

Userpilot

APRIL 30, 2020

All SaaS companies live and die by their ability to lead their customers to ongoing success. From a bird’s-eye perspective, this means ensuring two key things are happening within your organization at all times: Continuous product management and development. What Does Product Service Management Look Like for SaaS Teams?

Reporting Tools 99

Reporting Tools Feedback Software Onboarding KPIs Customer Experience 99