Remove Branding Remove Differentiation Remove Policies
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Why Great Ideas Fail in Finance: It’s Not the Digital Product, It’s the UX

UX Planet

For decades, banks competed through branch locations, branding and fee structures. The apps design, tone and overall feel should work in harmonytelling a clear, authentic story that reflects the brand and resonates with users values. Brand Authenticity Wins People can spot inauthenticity online from miles away.

Finance 99
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How customer expectations are rising – and what to do about it

Intercom, Inc.

According to a Microsoft Global State of Customer Service report , 90% of respondents said that customer service is an important factor in their choice of, and loyalty to, a brand. And if their support expectations aren’t met? Nearly two-thirds (58%) would sever their relationship with a business due to poor customer service.

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IBM’s Arin Bhowmick on designing ethical AI

Intercom, Inc.

The whole essence of this, I was a part of the journey to lead with design-based differentiation, and that was a huge draw. We do things like brand equity, evaluation, and user perception, because perception, in this day and age, goes a long way in user adoption. Fergal: Cool.

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CX expert Annette Franz on putting the ‘customer’ in ‘customer experience’

Intercom, Inc.

Then, you need to arrange your customers into groups or personas according to their pain points, their needs, the ways they interact with your brand. How do we really get to know the customer and their needs and expectations, the problem they’re trying to solve, the value they expect to receive from your brand?

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Strategies to mitigate AI security and compliance risks

Modus Create

This provides a detailed analysis of your security controls and policies, offering multiple options and timelines to improve metrics and report progress over time. This includes ensuring your data governance policies comply with regulations like GDPR, the EU AI Act, and industry-specific standards such as HIPAA.

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How to increase trust through UX design?

UX Studio

As a brand or company, design plays a fundamental role in building trust. Additionally, society is paying more attention to a brand’s reputation. Given all that, reliable brands are more likely to differentiate themselves and earn customer loyalty. Trust is, therefore, relational and involves communication.

UX 97
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California’s GDPR: The Impact of New Privacy Regulations on Product Teams

Pragmatic Marketing

Review (or define) your policies, roles and responsibilities for data management. Update your privacy policies (again). In a highly competitive market with little obvious product difference, maybe transparency and communication can differentiate your brand. Ensure that personal data is either encrypted or redacted.