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Design Monthly Vol. 8

UX Planet

It also does not mean you can’t draw ideas and inspiration for your project by reading articles, brand stories, or tweets. ? Steve Jobs Archive — Ebook If you don’t know this lovely book website by now, where have you been? I highly recommend brand designers read pretty much all of his books (especially ‘The Brand Gap’).

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How to Conduct a Brand Research – Practical Guide with a Case Study

UX Studio

Still, how users react to your brand strategy lies relatively out of your hands. Words, logos, brand colours just trigger things – their power resides in associations. Previous experience with a specific brand deeply influences the way people perceive it. Let’s jump into branding research! Takeaways on branding research.

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Microcopy Matters – How We Improved Our UX Writing and You Can Too

UX Studio

That makes us improve constantly at UX Studio. I realized that even though writing copy forms part of our everyday, even as UX designers, we still don’t consider it an integral enough part of designing products in general. So, I decided to share the thoughts from the book with the guys at UX Studio. Explaining errors.

UX 101
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Business Website Design: How To Make It Awesome? (UX Case Study)

UX Studio: Product Management

This took ten months for the team including a UX researcher and a UX designer from UX studio, and a dedicated Trigo marketing team sharing responsibility for the development. The UX researcher held responsibility mainly for finding user needs (mostly usability wise) and aligning the needs with the business goals.

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How to Wow a Customer and Win Their Loyalty [With Examples]

Userpilot

TL;DR “Wowed” customers are more likely to be loyal to your brand and make additional purchases in the future. First of all, it strengthens the relationship between your brand and its customers. Users are fast to form opinions on brands and slow to change them.

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Four ways the healthcare industry is transforming digital experiences during COVID-19

Userzoom

In our brand new ebook, How COVID-19 is changing the digital healthcare landscape , UserZoom’s team of digital healthcare solutions experts provide a detailed look into how healthcare organizations are using UX research to rapidly adapt—and continue to hit business goals—during this crisis-driven economy. Download ebook.

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Product Management Skills: Influence Without Authority

The Product Coalition

You somehow have to bring together a rowdy bunch of tech professionals (data scientists, UX and UI designers , software engineers, etc) and make a valuable and functional product happen. Think about your personal brand Everything you do as say, especially in front of the people you work with day-to-day, affects their opinion of you.