Intercom, Inc.

OCTOBER 13, 2022

We’ve just wrapped up another edition of New at Intercom to share our fall 2022 product launch with everyone. Meet the five brand-new product innovations that will drive up customer engagement this fall – including our biggest messenger update yet. I’m Paul Adams, our Chief Product Officer here at Intercom.

Feedback Software 118

Feedback Software Events Data Visualization Customer Communications 118

Usersnap

FEBRUARY 14, 2023

Instead, you can follow this hands-on guide for go-to-market strategy and product launch plans. The marketing strategy for product-led growth is more inbound and you let the product speak for itself. This part outlines the methods you’ll use to mobilize your brand.

Research Software 52

Research Software Feedback Software User Testing Product launches 52

Userpilot

OCTOBER 25, 2022

To define the product vision , product managers need to take their market research results along with the company objectives and use them to outline what they want the product to be like in the future. Goals are important aspects of the product strategy. They tell the product management team what they need to achieve.

Product Research 90

Product Research User Testing Customer Feedback Research Software 90

ProductPlan

MARCH 17, 2020

How can you take responsibility for the vision and shape the future of your product when you don’t control strategy at the corporate level?”. Developing a Product Strategy. As a PM, you can’t passively wait for the promise of a rare meeting-free Friday afternoon to catch up on months’ worth of essential strategic activities.

Outbound 80

Outbound Product Management Product Manager Inbound 80

Userpilot

MARCH 15, 2022

Successful product launches stand on the back of an effective GTM strategy. Your go-to-market strategy is simply a roadmap for how you’ll take your product to the market. It is a detailed plan that helps you figure out the right way to launch. Let’s get started! This is where a go-to-market strategy comes in.

Research Software 84

Research Software Strategy Customer Experience User Testing 84

Userpilot

MARCH 29, 2024

What do we learn from the best brand activation examples? Brand activation is about driving product growth by connecting emotionally with people on a personal level. In this article, we take a deep dive into the concept of brand activation and go over 13 great examples that will inspire you to create your activation strategy.

Branding 92

Branding Analytic Tools Feedback Software User Testing 92

ProductPlan

SEPTEMBER 28, 2022

Datadog , a monitoring and security platform for cloud applications, offers a free trial to get grassroots support from developers who use the product daily. The marketing team, meanwhile, changes its approach to inbound marketing to be educational. They also have a sales team to sell large contracts to executive-level buyers.

Reporting Tools 59

Reporting Tools Customer Experience Feedback Software User Testing 59