Alchemer Mobile

FEBRUARY 14, 2023

First-to-market features drive deeper engagements to increase customer adoption, retention, growth, and advocacy. Independent market research says closing the loop is the biggest challenge facing CX and VoC professionals. Alchemer Workflow helps brands visualize and build continually closing feedback loops.

Product Research 130

Product Research Feedback Loop User Testing Feedback Software 130

DISQO

JULY 23, 2019

Any company that wants to survive the current consumer revolution had better strive for perfect product/market fit, because their competition definitely will. The whims of millennials are challenging established industries and forcing traditional brands to scramble. Is the solution simply to innovate?

User Testing 40

User Testing Branding Data Visualization Product Research 40

DISQO

JULY 23, 2019

Any company that wants to survive the current consumer revolution had better strive for perfect product/market fit, because their competition definitely will. The whims of millennials are challenging established industries and forcing traditional brands to scramble. Is the solution simply to innovate?

User Testing 40

User Testing Branding Data Visualization Product Research 40

DISQO

DECEMBER 18, 2018

Any company that wants to survive the current consumer revolution had better strive for perfect product/market fit, because their competition definitely will. The whims of millennials are challenging established industries and forcing traditional brands to scramble. Is the solution simply to innovate?

User Testing 40

User Testing Branding Data Visualization Research Software 40

Userpilot

OCTOBER 17, 2023

There are nine types of customer insights you can collect, and they include: Market research data to identify gaps, competitive advantages, growth areas , and, most importantly, the needs of your customers. Brand mentions to learn about user’s preferences, honest dislikes, and suggestions for improvement.

Data Visualization 103

Data Visualization Analytic Tools Research Software Feedback Software 103

Userpilot

DECEMBER 15, 2023

By screening your ideas before investing in their development, you reduce the risk of failure and can allocate resources to initiatives that satisfy customer needs and market demand. Common examples include market demand, customer willingness to pay , or scalability. The idea screening process starts with idea generation.

Data Visualization 105

Data Visualization Product Research User Testing Analytic Tools 105

Userpilot

JANUARY 8, 2024

As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. Leverage search engine optimization (SEO) in your marketing strategy Identify relevant keywords related to your product or service and optimize your website content accordingly.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Userpilot

SEPTEMBER 20, 2023

TL;DR Cost-plus pricing, or markup pricing, is where you add a set to a product’s unit cost, often overlooking competitive market prices. You can work out cost plus pricing simply with a formula, and it doesn’t involve extension market research. This approach might not be the most suitable for industries like SaaS.

User Testing 105

User Testing Research Software Software Review User Friction 105

Userpilot

APRIL 29, 2024

A market segmentation survey is a market research tool. This improves satisfaction, retention, and brand loyalty , and improves the performance of marketing strategies. Demographic segmentation divides the market based on statistical characteristics of the population such as age or gender.

Analytic Tools 104

Analytic Tools Research Software Feedback Software Product Research 104

Userpilot

APRIL 7, 2023

Collect market research insights from industry reports, census data, Google trends, user persona canvas and surveys, social listening, discovery interviews , and customer reviews. B2B and B2C clients also differ in terms of their customer base, data sources, sales cycles, and marketing approaches.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Research Software 98

Userpilot

JUNE 20, 2023

TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need. Next, it’s time for market research which focuses on industry trends , assessment of the competitive landscape, and evaluation of the financial viability of the solution.

User Testing 98

User Testing Product Research Feedback Software Customer Feedback 98

The Product Coalition

DECEMBER 11, 2023

This ensures efficient resource allocation and optimization of marketing efforts, leading to better overall returns on investment. Competitor awareness: AI-powered trend analysis and market research tools enhance competitor awareness. This strategic advantage enables them to maintain a competitive edge in the market.

Data Visualization 116

Data Visualization Artificial Inteligence Analytic Tools Research Software 116

Userpilot

OCTOBER 29, 2023

The key factors that affect the willingness to pay include the state of the economy, the quality of the product, your competitors, your brand image, and customer behavior. One way to determine the willingness to pay is through market and competitor research. What techniques can you use for market research?

Research Software 105

Research Software Feedback Software Analytic Tools User Testing 105

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market. If so, fantastic!

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview. Ready to dive in?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

DECEMBER 7, 2021

Customer-oriented marketing means tailoring your marketing strategy to fit your customers’ needs first, rather than focusing on your business goals only. With a customer-centric marketing strategy, you can improve your customer experience and easily drive product growth by helping new and existing users discover more value.

Feedback Software 98

Feedback Software User Testing Research Software Customer Feedback 98

The Product Coalition

APRIL 7, 2021

As a consequence of this, the mobile app development industry is on the rise now. Today, many brands realize the urgent demand for having their own mobile application to be tightly connected with their customers and run their businesses online more successfully.

Research Software 113

Research Software Feedback Software Artificial Inteligence User Testing 113

Userpilot

JULY 24, 2023

As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. TL;DR A product launch refers to all of a company’s coordinated marketing efforts to bring a new product to the market. Create a targeted go-to-market strategy for your launch plan.

Product launches 98

Product launches User Testing Product Research ChatGPT 98

Pragmatic Marketing

MAY 11, 2020

After being in the market research industry for nearly 30 years, I’ve been involved with research and insights through several recessions and other types of crises. For marketers, it’s easy to be unsure of what to do in an uncertain environment. Become a More Proactive Marketer.

User Testing 18

User Testing Market Research Customer Experience Product Research 18

PMLesson's Ace the PM Interview

MAY 19, 2020

Product Marketing is a very new role in the industry - it sits at the intersection of product and marketing but the function influences several areas of the organization including design, sales, support, and engineering. Product Marketing is one of the most collaborative roles within an organization.

Product Marketing 52

Product Marketing User Testing Marketing Technical Review 52

The Product HQ

MAY 10, 2024

According to AI trends from Finances Online , the CAGR growth rate for the market size of the AI industry exceeds 33% between the period 2019 and 2022. AI product management professionals help businesses profit from these markets by overseeing the planning, development, and success of AI products and innovative solutions.

Artificial Inteligence 52

Artificial Inteligence Technical Review Analytic Tools Research Software 52

PMLesson's Ace the PM Interview

MAY 4, 2022

Want to skip ahead and learn the most common product marketing manager interview questions and answers? Sneak Peak: - What is your favorite marketing campaign? Estimate the market size for a new product. If you have, you can thank an excellent Product Marketing Manager or PMM for their hard work. 🧠 Hey there!

Product Marketing 52

Product Marketing Marketing Data Visualization Technical Review 52

Userpilot

NOVEMBER 2, 2022

Measure product value with two surveys – product-market fit surveys and net promoter score (NPS) surveys. Adjust your marketing strategy and positioning to ensure you’re promoting the true value of your product. For example, start a weekly newsletter discussing the latest news or trends in your industry.

Feedback Software 98

Feedback Software Research Software User Testing Product Research 98

Userpilot

OCTOBER 26, 2023

TL;DR Growth initiatives are strategies aimed at expanding a company’s customer base, market share, revenue, or profitability. Market Development involves selling existing products to new markets. Market Penetration focuses on selling more existing products within the current market.

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

The Product HQ

MAY 10, 2024

This presents challenges to managers and teams in terms of marketing and selling the products they make. To take on this kind of role and juggle the responsibilities that come with it, you’ll also need to have business skills, communication skills, marketing knowledge, and more. You’ll also need sound budget management.

Artificial Inteligence 52

Artificial Inteligence Reporting Tools Research Software Technical Review 52

The Product HQ

MAY 10, 2024

Update Yourself With the Latest Industry Trends A lead product manager is required to lead new product development efforts. Therefore, they need to understand where the industry is heading now. You need to have strong market analysis, research and data analysis skills.

Customer Experience 52

Customer Experience Research Software Feedback Software Certifications 52

The Product Coalition

OCTOBER 26, 2020

Here is our list of the best and most trusted UX design companies in the world based on our market research. That’s why we have collected the top five user experience agencies in the world that have designed thousands of digital products for the most loved and popular brands. Would you like to learn more about it?

Customer Experience 91

Customer Experience Research Software User Experience User Testing 91

freshtrax

APRIL 11, 2019

Often times, key areas of business such as marketing and development are not well-thought out, but should be part of the business plan from the beginning. Branding: Visualize Your Business with ZeBrand. They offer a quick and easy service that helps early-stage businesses develop a brand presence through visual assets.

User Testing 75

User Testing Startups Product Research Customer Experience 75

freshtrax

AUGUST 21, 2023

In this article, we will examine the future marketing potential of the entertainment industry from the perspective of fan marketing. In continuation of the first part of this series, this article will be presented in the form of a dialogue between two btrax team members: Ayaka, a marketer, and Mana, a business producer.

Entertainment 52

Entertainment User Testing Customer Experience Data Visualization 52

The Product Manager Coach Blog

SEPTEMBER 5, 2023

In this article, we’ll delve deep into the importance of networking for product managers, drawing upon years of experience and insights from industry leaders. When you’re connected, you have a broader spectrum of information to draw from, allowing you to anticipate market shifts, user needs, and potential threats.

Research Software 52

Research Software Feedback Software User Testing Product Management 52

Userpilot

MAY 8, 2023

TL;DR Software companies are facing a wider array of challenges due to the increasingly saturated and competitive nature of the SaaS industry. Getting the positioning, messaging , and product-market fit right will be one of the earliest determiners of whether or not a SaaS solution will find success within its target market.

Analytic Tools 98

Analytic Tools Research Software Data Visualization Onboarding KPIs 98

UX Studio

JUNE 30, 2023

A website that reflects their brand and meets the expectations of their target audience is just an example. San Jose, CA; San Francisco, CA $150 – $199 / hr Web Design, Corporate Identity, Graphic Design, Social Media Marketing, Animation, and Motion Design Propane Agency Propane Agency is a brand and digital experience agency.

Research Software 60

Research Software Feedback Software Analytic Tools Reporting Tools 60

Pragmatic Marketing

APRIL 27, 2020

The current resurgence of CPG industries as a safety bulwark against the community spread of infectious diseases is a reminder of the strategic importance of CPG products. In turn, this superiority helps build brand share, magnifies the positive effects of all marketing activities (e.g., The Golden Age of CPG. Relevant Universe.

User Testing 91

User Testing Product Research Customer Experience Testing 91

Pragmatic Marketing

APRIL 27, 2020

The current resurgence of CPG industries as a safety bulwark against the community spread of infectious diseases is a reminder of the strategic importance of CPG products. In turn, this superiority helps build brand share, magnifies the positive effects of all marketing activities (e.g., The Golden Age of CPG. Relevant Universe.

User Testing 91

User Testing Product Research Customer Experience Testing 91

Userpilot

SEPTEMBER 10, 2022

What differentiation strategies can a product manager use to make the product stand out in a saturated market? Product differentiation is about highlighting the features of your product that make it stand out on the market. Apart from the marketing team, this includes the customer support and success , sales and engineering teams.

Differentiation 98

Differentiation Feedback Software Research Software User Testing 98

Userpilot

JANUARY 31, 2023

TL;DR Product launch in SaaS refers to bringing a new or upgraded product to the market. A successful product launch helps SaaS companies establish themselves in the market, increase brand awareness, and drive more revenue. It includes marketing, advertising, and promotional activities to reach the target audience.

Onboarding KPIs 98

Onboarding KPIs Product launches Analytic Tools Feedback Software 98

The Product Coalition

AUGUST 2, 2020

How likely are you to recommend this brand to others,” which gives the brand a good idea if their CX efforts are creating positive experiences or not. Detractors Customer Satisfaction (CSAT) Customer Satisfaction (CSAT) is based on customer interaction with the brand. How was your overall satisfaction level with the brand”?

Customer Experience 78

Customer Experience User Testing User Friction Product Research 78