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Building Resolution Bot: How to apply machine learning in product development

Intercom, Inc.

Case study: Resolution Bot. Support teams get a lot of repeated inbound questions, which get tedious to answer. I think the ups and downs of that year – the things we are proud of, and the things we messed up – provide a good case study for how to approach an ML project. Key takeaways.

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Before you go whaling – automate your sales follow-up for the long tail

Intercom, Inc.

With a high volume of inbound leads, you have a long tail of small accounts that individually are worth less in ARR but collectively could mean a big pay day for your company. ” Personalize the message with variables: I use variables in my messages to add the lead’s first name and company name.

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16 Best Product Marketing Campaigns To Inspire Your Own

Userpilot

Userpilot shares case studies as part of its product campaigns. Userpilot shares case studies throughout product marketing campaigns Case studies are a powerful form of social proof because they provide tangible evidence of a product’s effectiveness. Implementation and solution. Results and benefits.

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The SaaS Marketing Playbook for Exceptional Growth in 2021

Userpilot

Outbound vs. Inbound. Inbound and Outbound Success Stories. The most common content marketing assets are: Blogs Whitepapers Case studies Videos Infographics Webinars Software demos Customer Testimonials. You need to cover with your content all organic searches related to your brand name. Content Marketing.

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Andrew Chen on finding the “fresh powder” in growth

Intercom, Inc.

Andrew’s been an angel investor and advisor for a slew of name-brand startups; however, he’s most widely known for his invaluable essays on growth. By the time a case study has been published on Medium about something that works, it’s probably done. Brian and I have known each other for a long time.

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Bootstrapping To 10 Million – The Story Of Kovai.co

Userpilot

In the same year of its launch, Saravana closed on 5 inbound enterprise customers for BizTalk360. After developing and shipping more products, Saravana decided to choose an umbrella name for a parent company that would house all the products built by the team. Following the needed deliberations, he adopted the name Kovai.co.

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Best Resources for Retention Specialists

Userpilot

Their webinars often feature industry experts sharing best practices, case studies, and emerging trends in customer retention. HubSpot : The HubSpot blog is a well-rounded resource that covers various aspects of customer retention, from inbound marketing to customer service.