Remove Case Study Remove Technical Review Remove User Friction
article thumbnail

Case Study: Launching PayMe from HSBC

Mind the Product

We then identified and quantified the pain points around this core job to get our first cut and roadmap (see the process I’ve since developed here ). We validated the pain points using focus groups and user interviews, and we quantified them using a survey. It can be in social value – and this is how we won.

article thumbnail

Using Customer Empathy To Build Better Products

The Product Guy

This is largely caused due to not researching enough around the market you are building for understanding the target audience and spending enough time with your customers to build empathy for them and understand their pain points. How Products Fail Without Customer Empathy. First Principles of customer empathy.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

410: Getting attention for a product launch – with Ken Babcock

Product Innovation Educators

We thought about how we could shift that to a more positive experience and cut down on pain points. ” Make sure all those pieces are tight—you understand what you’re selling, the typical emotion, who your customers are, and how they find your product. We’ve remained diligent about thinking about the end user.

article thumbnail

The Customer Service Gap Model

BrainMates

The Customer Service Gap Model By ADRIENNE TAN In competitive markets, delivering superior customer value is a top priority. It’s not just about creating a great product—it’s about ensuring the entire customer journey, from initial interaction to post-purchase support, exceeds expectations.

article thumbnail

Maximize Your Conversion Funnel: 7 UX Design Secrets Every eCommerce Leader Should Know

UX Planet

I mean frictionless, user-obsessed, data-driven design choices that guide your customer from just browsing to Add to Cart without ahiccup. Ever wondered why some eCommerce websites seem to effortlessly turn casual browsers into loyal customers while others struggle to keep visitors engaged?

article thumbnail

Churn Rate: Solutions With UX Design? Case Study On Xeropan

UX Studio

In this case study, we show how we enhanced the user experience and gave solutions to reduce the churn rate for Xeropan. They realized a lot of users stopped using their product after downloading it and going through the user onboarding process. I led half of the ten user tests with Bence as an observer.

article thumbnail

Applying the ‘Target Customer Scenario Canvas’ to Cross the Chasm

The Product Coalition

Narrowing Down the Battlefield Figure 1 shows the ‘Technology Adoption Life Cycle’ for discontinuous innovations. Innovators have to build first reference customers in the mainstream market to prove having a promising business model and a compelling offering. As we do not have yet data available from live customers?—?or