Certifications Market Research Vision 
Product Innovation Educators
SEPTEMBER 9, 2024
The Product Development and Management Association (PDMA) offers valuable resources and certification programs for product managers. He co-authored “Product Development and Management Body of Knowledge: A Guide Book for Product Innovation Training and Certification.”
Melissa Perri
JUNE 29, 2017
In fact, the 2017 learning objectives for their Certified Scrum Product Owner Certification by Scrum Alliance states, "Teach that the role of the Product Owner is typically played by the customer, or customer representative, such as a product manager." You should never be doing all this work at once.
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Userpilot
JULY 16, 2024
Technical product manager responsibilities include: Conduct user and market research to understand user pain points. Develop the product vision and expand on the strategy. Consider industry certifications like Certified Scrum Product Owner (CSPO) or Certified Associate in Product Management (CAPM) to upskill yourself.
The Product HQ
JUNE 1, 2024
Strategy Software product managers also have to work on the product strategy by bringing the product vision to light. However, some organizations don’t consider it necessary if you have the necessary certifications. The following duties, tasks, and responsibilities are what a typical software product manager job description includes.
Product Innovation Educators
MAY 23, 2016
42% have a graduate degree and 71% hold at least one professional certification. With 75% of their time on tactical activities, 25% is spent on strategic activities – creating business plans, conducting market research identifying potential future partners, and the like. Most have 10+ years of experience.
The Product Coalition
MAY 13, 2020
Together they talk through what they want to build, and then the POM handles some of the the more nitty-gritty tasks, like data gathering and market research. Vision and Strategy: PMs own the product vision, defining the north star that keeps teams aligned and focused on a common goal. Check out our certifications here.
Product Management Unpacked
AUGUST 17, 2018
• Conduct market research on user needs. Provide marketing support to sales. Build the strategic vision for your product. Like their products, product managers develop and improve over time, merging marketing savvy with technology prowess. Other would-be product managers seek out certificate programs.
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