Dark Funnel in SaaS: How To Confront Dark Funnel and Make It Work for You?
Userpilot
JULY 15, 2022
The dark funnel exists because third-party content platforms, social media channels, and offline conversations can neither be tracked nor controlled by conventional marketing systems. Due to the circuitous nature of this journey, analytics may be blind to some critical touchpoints influencing it. Product review sites.
Let's personalize your content