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Product-Led Growth Is a Misleading Name

The Product Coalition

Photo by cottonbro studio on Pexels When I started Infinify, I told the world I am shifting to product consulting. I knew what I really wanted to do, and the way I understood the term ‘product consulting’ described it quite well. The market, however, understood it differently.

Naming 128
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The appliance of science: Mark Roberge’s formula for scaling

Intercom, Inc.

It’s an approach that’s served him well along the road to building the HubSpot sales team, where he was CRO for nine years. This has created large amounts of data for running teams. . Mark’s latest ebook, The Science of Scaling , outlines a precise framework for success. I think that’s message-market fit.

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Why The Product Demo Is a Dangerous Selling Tool

The Product Coalition

Because over time, the Structured Data group (that I was Head of Product at) developed smarter, AI-based systems, that were meant to replace the back-office work or make it more efficient and create a better product catalog at the same time using things only machines can do. The superpower became a weakness.

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From Product Management Back to Strategy

The Product Coalition

In my first official product role, which I got to after managing large dev teams and a business-related role, I managed alone a product with a development team of ~40 people. One of the first things I did, for example, was to work with the salespeople on how to sell the product.

Strategy 138
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How to Give Your Product Managers Negative Feedback (Part 3)

The Product Coalition

Photo by Jess Bailey on Unsplash I was a manager long before I was a product manager. In one of my roles as an R&D manager, I inherited an employee from one of the other teams on the day I joined. This employee got me to crying (literally, not figuratively) multiple times, and had a negative impact on the entire team.

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Hiring Your First Product Manager

The Product Coalition

Photo by Tolga Ulkan on Unsplash When I joined Twiggle as their first VP Product I was the thirteenth employee. Along with the founders (the CEO and CTO), most of the employees in the company at the time were developers. Once you decide you need to recruit a product manager, who should it be? go with the good product manager.

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Building a Multi-Dimensional Roadmap

The Product Coalition

As such, it cannot be limited to include only the product-related parts like features and product KPIs. As a product leader who is creating this roadmap, you need to treat it as a compass and plan not only for your team and the technology team but rather as the direction that the entire company needs to go in.

Roadmap 151