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Generative AI and Its Approach to Design

UX Planet

How New Heuristics Are Reshaping the Creative Process Between Humans andMachines Image generated byChatGPT When the wave of generative AI tools began flooding the market, I must confess my reaction was mixed: a sense of fascination for the possibilities and concern for the ethical challenges looming on the horizon.

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Y Oslo 2024: When It Comes to Discovery, Something is Better Than Nothing

Product Talk

I identify as a coach and not a consultant. How we build might change with generative AI. Maybe how we synthesize customer needs might change with generative AI, but those broad buckets, I think, are fairly stable. I’m really excited about generative AI. They didn’t know what to do when.

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503: AI is coming for your culture and product team – how to get ready – with Tiffany Prince

Product Innovation Educators

The Impact of Generative AI on Workplace Culture Generative AI, like ChatGPT, is a hot topic in many organizations. Uncertainty and Ambiguity in Adoption Integrating generative AI into existing work processes isn’t always straightforward.

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529: Is this the best AI-powered market research approach? – with Carmel Dibner

Product Innovation Educators

Joining us is returning guest, Carmel Dibner, who is a principal and co-owner at Applied Marketing Science (AMS), where she has helped companies uncover critical customer insights to improve products, services, and customer experiences.Before moving to consulting she was in brand management at Unilever.

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Announcing Intercom’s new AI features

Intercom, Inc.

Suddenly it seemed that generative AI might transform industries from education to marketing. A number of our customers love this feature and have had great success with it so far: “Intercom’s new Expand feature is a game changer for me and my team at Kala Burdo Consulting.

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510: How to use these AI tools to create a product brief – with Brian Collard

Product Innovation Educators

Market Research Techniques Brian explains how AI is revolutionizing market research, offering new ways to gather and analyze data. Persona Generation AI can help create more detailed and data-driven user personas, including the generation of synthetic personas based on market trends and user data.

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Personalized by Mark Abraham

NextBigWhat

In this book, Boston Consulting Group's Mark Abraham and Harvard Business School's David C. Show Me : Tailor unique content to be relevant to each customer, enabled by generative AI. To be done effectively, personalization must be a critical element of an organization's strategy.