The Product Guy

MARCH 16, 2018

Guest Post by: Marissa Fong (Mentee, Session 5, The Product Mentor) [Paired with Mentor, Bill Gourlay]. Product management requires product strategy. These are all key questions addressed as part of product strategy. What are your customers’ needs? How do you best solve for these needs?

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The Product Coalition

DECEMBER 11, 2023

The journey to product-market fit might seem random, but it actually has a well defined high-level structure. Here is part two of the guide that will help you find your way to product-market fit. Photo by Quang Nguyen Vinh on Pexels When I first started my consulting business , I attended a sales coaching workshop.

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The Product Coalition

JULY 31, 2022

If you are on the journey toward product-market fit, you know it’s not easy. Every new product has its own fit to find. One of the hardest challenges of any product and any startup is of course reaching product-market fit. product-market fit under the hood. So here it is?—?product-market

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The Product Guy

MAY 15, 2017

In a recent live stream from one of our mentors of The Product Mentor , Dustin Levy, lead a conversation around “Product Strategies for Non-Strategists”. We are always looking for more product mentors from all around the world. About The Product Mentor. Jordan Bergtraum VP Product Management, ServiceChannel.

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Product Innovation Educators

MAY 1, 2023

Using product ops to standardize product management processes Today we are talking about product ops—what it is, if you need it, and how to get started. He is an author, speaker, and product coach. His market and technical savvy allowed his career to develop from Product Manager to Chief Marketing Officer. 

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The Product Coalition

JUNE 18, 2023

Photo by cottonbro studio on Pexels When I started Infinify, I told the world I am shifting to product consulting. I knew what I really wanted to do, and the way I understood the term ‘product consulting’ described it quite well. The market, however, understood it differently.

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The Product Coalition

JULY 28, 2020

According to Customedialabs , the typical bounce rate for good performing e-commerce and retail products is 20%?—?45%, 45%, for B2B products it is 25%?—?55%, Interestingly, the bounce rate tells a lot whether you are close to your product/market fit or not. 55%, and for lead generation websites it is 30%?—?55%.

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User Testing Product Research Product Marketing Testing 114

ProductBoard

SEPTEMBER 17, 2019

Written by Dan Olsen, Product Management Consultant and Author, for our ebook, The Path to Product Excellence: Stories and Advice From the Field. When Instagram first launched, there were already many photo sharing mobile apps on the market. Why was Instagram’s product so successful?

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The Product Coalition

JUNE 14, 2020

Using Sean Ellis Test For Measuring Your Product/Market Fit Sean Ellis, who is the author of “ Hacking Growth ,” as well as the first marketer at Dropbox and the guy who coined the phrase “ growth hacking ,” has a simple technique that helps product teams to measure whether they reached their product/market fit or not.

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User Testing Product Research Product Marketing Testing 89

The Product Guy

DECEMBER 15, 2019

The Product Management Awards (#TPMAS) are the leading international award honoring excellence in Product Management. The Best Product Person & The Best Product Leader. In this role, Gaudio drives the strategy behind roadmap management, agile product development, and cross-functional communication.

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Product Innovation Educators

SEPTEMBER 6, 2021

What product managers need to know about positioning products to create value. Today we are talking about how market segmentation is done and how it impacts product pricing. To help us with the details, a product strategy and pricing expert is joining us, Dan Balcauski. 2:05] What is product strategy?

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The Product Coalition

DECEMBER 19, 2021

The first product manager in a startup is a critical role with immense impact on the startup’s success?—?both Photo by Tolga Ulkan on Unsplash When I joined Twiggle as their first VP Product I was the thirteenth employee. Shortly after I started, the CEO surprised me by saying I should hire a product manager.

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The Product Coalition

JULY 16, 2023

In recent years it seems that product management is all about execution and delivery. Photo by Kea Mowat on Unsplash When I moved into product management, almost 20 years ago, it used to be a very senior role. The discussion was about whether or not someone is senior enough to move into product management.

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Userpilot

JULY 18, 2023

It takes a fair bit of effort and time to keep up with the constant innovation in the product management software space. The tools are constantly evolving and changing their pricing plans, so it may be difficult to ensure that your product team is using the right tools and getting the best value for the money.

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Analytic Tools Feedback Software Research Software Reporting Tools 90

bpma ProductHub

FEBRUARY 13, 2017

Actuation Consulting has been conducting research on what separates high performance product teams from the pack. Over the last five years our surveys, coupled with regression analysis by an independent statistician, have helped us to identify over 25 statistically significant contributors to success on product teams.

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Reporting Tools Data Visualization Product Research Research Software 195

Product Management University

MARCH 18, 2019

This product manager job description is written specifically for B2B. What makes the product manager role unique in B2B? There are two key differences between a traditional text book product manager and a B2B product manager. Product Manager Job Description. Download the PDF.

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Userpilot

MAY 1, 2024

There is a ton of product management advice out there, but most of it is generic tips repeated over and over again. With a self-named newsletter and podcast, Lenny is a widely followed product expert. Lenny is a newsletter writer, podcast host, angel investor, and product consultant.

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Userpilot

MARCH 8, 2022

Women are still underrepresented in the Product Profession – with only 33.3% of US Product Managers being female in 2021, according to a metastudy of 30 million profiles conducted by Zippia : Source: [link]. Melissa Perri – Speaker, consultant, and teacher in Product Management.

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Technical Advisors Product Research Analytic Tools User Testing 112

Userpilot

JULY 9, 2021

What are the best product management books to add to your 2021 reading list? We’ve put together a list for you with a few staples from every product manager’s bookshelf and some new releases too. New in – Best New Product Management Books in 2021. out of 5 stars. 54 global ratings. Where to buy?

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The Product Coalition

NOVEMBER 19, 2020

Strategies for switching into a product management role when you don’t fit the cookie cutter qualifications. Getting into product when you’ve already started your career Product management requires, above anything else, good judgment. It shouldn’t be a prerequisite for product management jobs either.

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The Product Coalition

AUGUST 14, 2022

Theoretically you would think that a consulting business isn’t impacted by the time of the year, but I learned that that’s not true. Since I deal with strategic consulting , many companies reach out to me when they start to think about next year, which happens sometimes in H2. That’s why the product strategy is so important?—?it

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User Testing Feedback Software Product Research Customer Feedback 127

ProductPlan

FEBRUARY 1, 2021

Companies had to shift their product strategy. They had to shift their product strategy. But crisis management is an unfortunate part of any company’s lifecycle. Thus, she began delegating her consulting-focused client interactions to the rest of the team. “My We had never run a meetup digitally.

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ProductPlan

FEBRUARY 4, 2021

Companies had to shift their product strategy. They had to shift their product strategy. But crisis management is an unfortunate part of any company’s lifecycle. Thus, she began delegating her consulting-focused client interactions to the rest of the team. “My We had never run a meetup digitally.

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Product Strategy Strategy Leadership Consulting 52

bpma ProductHub

APRIL 30, 2017

These words couldn’t be more relevant to product management. Such a trait is crucial to Product Management roles if you want sales, marketing and engineering to trust and follow your direction. She summarized her frameworks through her first book, “Software Product Management Essentials”, first out in 2003.

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Userpilot

AUGUST 26, 2021

You know how when you log into a SaaS product, you often notice the UI has changed or there are new options that weren't there before? That's SaaS product management hustling in the background to give you the best experience.

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Feedback Software Analytic Tools Research Software User Testing 98

Mind the Product

AUGUST 9, 2017

While the Amazon Echo Show is an impressive addition to the repertoire of voice and video monitoring systems in this growing market, it’s not the product features that are drawing attention. Rather, it is Amazon’s smart home product strategy. The global smart home market is expected to grow at a CAGR of 14.5%

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Artificial Inteligence Research Software User Testing Product Management 133

The Product Coalition

OCTOBER 28, 2019

Groupon and CarMax Discuss Mobile and Digital Product Strategy at the Open Mobile & Digital Experience Summit (Nov 7–8, San Francisco) In 2019, an exemplary customer experience strategy will be the difference between your brand and your closest competitor. How is Groupon differing their mobile experience for 2019?

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The Product Coalition

JULY 2, 2023

I’m sure you know this quote and see it a lot in product management. Give you the theory but deal with reality and the real challenges that come with it in everything we do — our courses, the CPO Bootcamp , strategic consulting , and this blog. If you have mediocre marketing and sales people, it wouldn’t work.

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User Testing Customer Experience Product Strategy UX 110

The Product Coalition

JULY 10, 2020

While some may say that a Product Manager is ‘the CEO of the product’, that’s not entirely true. As a Product Manager, you have very little authority. While the buck stops with you when it comes to product decision making, the overall health of the company doesn’t rest on your shoulders.

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Product Management Product Manager Management Management 101

Mind the Product

DECEMBER 13, 2018

He works as a coach, consultant, and keynote speaker helping companies bridge the gaps between business agility, digital transformation, product management, and human-centred design. Sherif Mansour, Distinguished Product Manager at Atlassian. Sherif Mansour, Distinguished Product Manager at Atlassian.

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Innovatemap

JULY 12, 2021

There is no shortage of options: development firms, consulting firms, innovation firms, marketing agencies, and freelance networks may come to mind. But a company model that encompasses the services of many of those partners may offer a more transformative approach: a digital product agency. What is a Digital Product Agency?

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The Product Guy

SEPTEMBER 27, 2016

Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed product management lessons and Q&A. Jordan Bergtraum VP Product Management, ServiceChannel.

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Research Software User Testing Analytic Tools Product Research 148

Mind the Product

NOVEMBER 13, 2017

Jordan Bergtraum is a management consultant with over ten years of experience in the B2B SaaS industry, mostly as a head of product for various organizations in the legal, education, facilities management, and pharmaceutical spaces. Sarah manages implementations, client success, and the help desk. This is normal.

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Research Software Product Management Product Manager Management 123

The Product Guy

APRIL 4, 2017

In a recent live stream from one of our mentors of The Product Mentor , Chris Butler, lead a conversation around “Business Development vs. Product Management”. We are always looking for more product mentors from all around the world. About The Product Mentor. Jordan Bergtraum VP Product Management, ServiceChannel.

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Analytic Tools Research Software CTO Coach Development 107

ProductPlan

FEBRUARY 8, 2022

Product operations is a hot topic for product management thought leaders, but not everyone fully understands what it is and how it might help their organization. Product operations isn’t a product team’s first or second hire. However, it begins making more sense as the team grows and products mature.

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Data Visualization Reporting Tools Feedback Software Analytic Tools 84

Userpilot

JULY 30, 2021

What exactly is the product manager role? And the role of a product manager can vary drastically depending on the type of product manager. That’s why we’ve put together a comprehensive post on everything you need to know about the product manager role, including: Responsibilities of a product manager.

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The Product Coalition

JULY 30, 2023

Much of the learning is about the market and the needs you all have. It happens through applying strategic product discovery processes (the same ones I advise my clients to use) and constantly listening to the market. They could be market changes — now is a great time to offer AI-related training services, for example.

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