Customer Success, Jobs To Be Done (JTBD) and Quantifying Customer Value
Product Management University
JUNE 8, 2023
Quantifying customer value can turn the “what have you done for me lately ” question into a productive conversation that results in higher renewal rates and higher sales of add-on products/services. If you’re a customer success manager, it’s a familiar scenario. The time for renewal is fast approaching on one or more accounts.
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