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From Downloads to Loyalty: How to Create a Winning Mobile App Engagement Strategy

Userpilot

According to a 2024 analysis , on average, over 95% of users who download a new mobile Android app abandon it within the first 30 days. Put simply, app downloads are great but insufficient. Map out the complete user journey Before moving on to the actual engagement strategy, pause to examine your app further.

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30 Steps to Mobile App Launch

Alchemer Mobile

As they wait for the downloads to come, they realize—all too late—the fallacy of this assumption. To make your job a little easier, we’ve curated a list of resources to the submission processes of the three most popular app stores: Apple App Store Review Guidelines. A certain amount of downloads? A high average revenue per user?

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Are Progressive Web Apps the Future of Mobile?

Alchemer Mobile

One of the big selling points of PWAs is that unlike native apps, they don’t need to be downloaded before use. They work like web pages in that respect, but they also offer functionality like push notifications, speedy caching, and much more to provide a slick user experience. This is the exact purpose of a PWA.

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Mobile App Analytics Best Practices: What Top Apps Are Doing Differently

Userpilot

Vanity metrics are numbers that look impressive but don’t predict user behavior or drive business decisions. These metrics make teams feel good about performance without revealing any insights on what users could do next. Constrain yourself to extremely specific, actionable metrics that can help boost user engagement.

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Watch: The State of Mobile Consumer Engagement 2021 Webinar

Alchemer Mobile

The report is meant to serve as a yardstick for companies seeking to understand how their customer feedback and engagement metrics stack up against the market, and includes mobile benchmarks across 10 main categories and 20 subcategories. Almost all apps experienced significant change in their DAU due to COVID-19. Transcript.

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How to Present Customer Insights to Product Managers, Engineers, and Executives

Centercode

Learn about delta testing Resources By Type  Blog  Ebooks & Guides  Events & Webinars  Case Studies  Podcast  Community Featured Content The Definitive Guide to Delta Testing What is delta testing and how are tech leaders using it to deliver customer insights throughout agile development?

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20 Customer Journey Touchpoints Examples + How to Optimize Them

Userpilot

And shows you how to optimize them for better conversions and higher customer satisfaction. TL;DR Customer journey touchpoints are moments or points of contact where customers interact with the product or brand. To identify the key touchpoints, first research customer expectations and needs. Let’s dive in.