Userpilot
MAY 30, 2024
Overlapping responsibilities and conflicting priorities are just a couple of the many friction points between product managers and product marketing managers – leading to inefficient workflows and potential product failures. Product marketing managers focus on getting the product in the right hands.
Userpilot
DECEMBER 6, 2022
Can marketing resource management help streamline your product marketing processes and workflows? The marketing department is one of the most crucial in any company. Sometimes, keeping track of all of these resources becomes a nightmare. Sometimes, keeping track of all of these resources becomes a nightmare.
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Userpilot
OCTOBER 16, 2023
Like any form of analytics, product marketing analytics is all about capturing key data and optimizing the customer experience using that data. Unlike marketing analytics which focuses on replicating marketing successes, product analytics focuses on improving the product. Product page analysis in Userpilot.
Userpilot
DECEMBER 21, 2022
Marketing analytics tools are a product marketing manager’s best friend. In this article, we cover: What are marketing analytics tools and why they are essential for marketing teams and marketing agencies? Key features to look for when shopping around for marketing tools.
Userpilot
MARCH 22, 2021
The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview.
Userpilot
NOVEMBER 6, 2020
In this post, we’re going to provide you with the best Product Marketing tools for each Product Marketing Job-To-Be-Done – which are critical for allowing your product marketers to do their work independently from your dev team or graphic designers! Conversational Marketing : Intercom.
The Product Coalition
DECEMBER 11, 2019
If you have that, it means you’ve managed to offer the market exactly what it needs or, in other words, achieved a product/market fit (PMF). What are the steps you need to take to identify your product/market fit? Let’s begin with the basics, and, first of all, understand the product/market fit definition.
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