The Product Guy

JUNE 25, 2018

This article highlights a few ways to increase clarity and provide better role definition between a manager and a direct report as it pertains to daily situations involving escalations, blockers, and air cover. Definitions : First let’s go through some quick definitions to make sure we’re speaking the same language.

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Userpilot

JUNE 24, 2024

Effective customer communication management creates the foundations for building successful customer relationships. Let’s explore the definition and importance of CCM, its current trends, and the best practices for your customer communication strategies. But how can you ensure your communication strategies lead to product engagement ?

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Userpilot

AUGUST 28, 2024

Embarking on a career as a customer engagement manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful customer engagement manager. Customer engagement managers utilize various tools to enhance their work.

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The Product Coalition

JUNE 9, 2023

While the marketing strategy is typically not for you as a product leader to define, the unique value proposition definitely is. It definitely wasn’t the first handheld computer. This is a lengthy process — and that’s why you need to consider it very carefully, but it can definitely work.

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Product Innovation Educators

APRIL 3, 2023

Summary of some concepts discussed for product managers [5:53] What is the definition or purpose of marketing? 13:42] Have you seen any shifts from outbound (getting information to people, e.g., billboard, advertisement) to inbound (people coming to you, e.g., on social media) marketing?

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The Product Coalition

JANUARY 4, 2021

While the marketing strategy is typically not for you as a product leader to define, the unique value proposition definitely is. It definitely wasn’t the first handheld computer. This is a lengthy process, but it can definitely work. Each level requires a different marketing strategy. What about Facebook?

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Intercom, Inc.

MAY 13, 2022

At the end of each week, support team managers look at that data to see the areas where their teams might improve. You may serve a tasty dish – i.e., a great product or service – but if it does not meet expectations and issues aren’t resolved your brand will most definitely lose its luster in the eyes of your customer.

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Folding Burritos

JANUARY 25, 2018

” Including this type of questions into our “catalog” of internal communications definitely makes aligning different teams across the organization easier. Think about it as either inbound or outbound comms. ” “What are customers telling us?” ” “What’s working well and what isn’t?”

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Userpilot

JULY 1, 2024

The choice between these depends on factors like your budget, time constraints, and whether you need exploratory data or definitive answers. Another example is HubSpot, which conducted market research to understand the pain points of small to medium-sized businesses in managing customer relationships.

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Intercom, Inc.

NOVEMBER 7, 2019

As Head of Sales for Spendesk, Nico was initially inspired by the vision of founder Rodolphe Ardant who had spotted a gap for ‘spend management’ in the B2B market based on personal banking trends. I believe we did manage to do a good job, and now it’s a super exciting time where we are well-funded.

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The Product Coalition

MAY 10, 2019

Via distinct arrows, where thickness indicates number of navigations, user flows show you the inbound and outbound journeys for every screen and popup within your app. While this list is definitely not exhaustive, you’ll surely walk away with even more ideas of how to monitor and improve user journeys in your app. What is a user flow?

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The Product Coalition

OCTOBER 29, 2018

Here is where you should look for Product Manager jobs: Indeed ? —?this Oh, remember to flip on the profile setting that indicates openness to new opportunities to multiply your inbound recruiting. inbound) Recruiter ?—?depending Hiring managers see referrals as a filter for signal before they comb through piles of applicants.

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Intercom, Inc.

AUGUST 12, 2021

After all, as he points out, in a successful organization, the teams responsible for customer success and support tend to manage and influence more revenue opportunities than the field sales team – and if your customer service isn’t good or you’re not looking at CX from a holistic point of view, these chances of expansion are slim to none.

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The Product Coalition

JULY 22, 2019

It’s easy, especially as product teams (whether product managers or designers or developers) to jump into problems and try and solve them. If you are not familiar, Salesforce is a pretty powerful client relationship management tool. We were using it to manage clients, including interactions both inbound and outbound.

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Intercom, Inc.

JULY 29, 2021

They needed to be really quick coming up with a new, adapted learning management system: “It’s the equivalent of going into an old house and stripping it back to the walls and having to really start from scratch again. And I think you need to think about people management the same way. And you definitely felt that.

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The Product Coalition

JULY 3, 2018

With Support Hero, you can easily create, import, and manage our support resources. Most of them are pretty good to handle inbound support tickets, but when it comes to providing support materials to our users and avoid those costly support tickets, they didn’t do the job. Definitely new WordPress integration.

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Nulab

FEBRUARY 10, 2020

That’s why it’s of the utmost importance that your startup understands the fundamentals of digital marketing and traffic management. Definitions. There are a few basic definitions that you will need to know: A hit is when any file is served, where a file is a page and an image.

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Usersnap

JULY 11, 2021

In every field of your marketing activity, you’ll definitely deal with questions which need to be answered by customer care. On the other hand the perceived customer experience will definitely be one of the most important growth factors. And it will be a great inbound marketing channel for new prospects too. Salesforces.

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Userpilot

APRIL 25, 2024

For SaaS product managers, market research, including competitive analysis, is crucial. The choice between these depends on factors like your budget, time constraints, and whether you need exploratory data or definitive answers. It evaluates past strategies and gauges the potential success of new offerings.

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Intercom, Inc.

JULY 28, 2021

or “Phone and email support are inefficient and causing my team to get swamped with inbound conversation volume, how can I fix this?” With self-serve support, your team can be empowered to provide support to more customers than ever before – and still reduce your inbound conversation volume. Getting set up for success.

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Userpilot

JULY 19, 2021

In short, you use CEP software to manage and optimize product experiences along the user journey. At some point, you will most definitely crash. As we said at the beginning, customer engagement platforms help you to manage customer support. What is a customer engagement platform (CEP)? Analytics and tracking.

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Usersnap

SEPTEMBER 27, 2022

Project managers, developers, and testers need to communicate effectively when bug tracking. If you can increase your bug tracking speed, then you can definitely produce better products in less time. It’s an open source project management tool, wiki, and issue tracking system. But it definitely doesn’t lack any key features.

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Userpilot

FEBRUARY 4, 2022

This SaaS sales model is often reserved for high-ticket, specialized software — and sales techniques often focus on outbound marketing rather than inbound marketing. In addition to signing up, completing various onboarding tasks is necessary to qualify for the PQL definition. Finally, we have the enterprise model. Source: Kajabi.

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Intercom, Inc.

JUNE 6, 2019

One sure sign of a key brand is if the vast majority of your lead generation is from inbound, organic results. Liam: Very early on, we were definitely working with bigger companies with sizable data just because the problem’s more interesting, and that’s where we saw the opportunity and our vision. Liam: Definitely.

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Intercom, Inc.

OCTOBER 13, 2020

ML products also require us to manage relatively large technology risks – this is an area where, unlike in most other product development, technical limitations might render the entire design impossible. Support teams get a lot of repeated inbound questions, which get tedious to answer. Case study: Resolution Bot.

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Intercom, Inc.

FEBRUARY 22, 2019

It’s definitely true that chatbots help your customer service agents (we call them customer support representatives here at Intercom) do their jobs better. That similar phrasing can automatically be added to its knowledge bank, so future questions phrased in the same way — like “where do I manage users?” — are answered correctly.

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Intercom, Inc.

AUGUST 10, 2018

Will: Hey I’m Will and I’m a sales manager here at Intercom. It’s powered by Operator, our bot technology, and if your business has a website, this is definitely going to help you grow your customer base and make your sales, marketing, and support teams more efficient and hopefully a little bit happier as well.

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Mind the Product

NOVEMBER 10, 2017

By definition, a cohort is a group of people who have a common characteristic during a period of time. By analyzing the behavioral differences between these cohorts, product managers can spot patterns at multiple points in the customer lifecycle. Your cohorts may look something like this: Trial sign-ups in the past 30 days.

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Brian Balfour

OCTOBER 13, 2017

Those numbers didn't feel reasonable for our current definition of the market. This new market definition was much bigger and the Model Market fit equation made a lot more sense. . Content and inbound sales was the bread and butter of HubSpot's history. But in a company full of experts around the channels, it just didn't work.

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Pragmatic Marketing

OCTOBER 11, 2019

Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. You guys just did inbound like in the last couple of weeks. It's just not. It was last week.

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Pragmatic Marketing

OCTOBER 11, 2019

Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. You guys just did inbound like in the last couple of weeks. It's just not. It was last week.

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Product launches Research Software User Testing Product Research 70

Lenny Rachitsky

MARCH 12, 2024

For my podcast, you might think: how many nerds would listen to a podcast about product management? So I focused on making it the best podcast out there on product management for those people. Some of these inbound requests have turned into great episodes, but I find this channel to be the least helpful for finding great guests.

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Business of Software Conference

JANUARY 28, 2019

If you tore the page from them you couldn’t tell the difference between them and you were selling to a cynical audience of advertised buyers all of whom have bought and heard for years every line and amongst that, I managed to start – I realized the only way I would survive was to watch those people who were really good and to try and model it.

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Intercom, Inc.

APRIL 9, 2020

To learn more about what it takes to balance on the customer support tightrope, we assembled some of our top managers for a remote chat that ranged from why support needs to be supported to the importance of establishing a single source of truth. Bobby Stapleton , Senior Manager of Customer Support for North America: Based in Chicago.

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Intercom, Inc.

NOVEMBER 23, 2022

Everyone shared the same vision for the future, but what at first seemed like a match made in heaven brought its fair share of headaches – revisiting the integration plan over and over, dealing with curveballs and constantly putting out fires, managing expectations and frustration, aligning different ways of working. Patrick: Yeah.

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Mironov Consulting

DECEMBER 2, 2019

At workshops for product leaders, we often discuss different approaches to implementing major organizational changes within product management teams and adjacent groups (e.g. And services firms usually don’t have prod uct managers: instead, individual clients tell us what they each want and we profitably custom-build that.

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Intercom, Inc.

OCTOBER 29, 2020

And let me tell you, it was definitely not at all cool at that time, but it inspired me to realize that there are some things that humans are particularly great at doing, and then there are things that we can automate in ways that make people’s lives better. We were definitely early. At the time, we were all based in Dublin.

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