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Definition Playbook

The Product Coalition

So I asked the team to share the playbook we’ve used to help prepare them to begin Definition. Read on for the Definition Playbook written by Rebecca Monfries and Nathan Bruce. What is Definition? In some organisations, Definition is an isolated process completed all at once for multiple features or initiatives.

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Customer Feedback Repository: Definition, Types, Tools, and How to Set One Up

The Product Coalition

A customer feedback repository is the place you keep all your feedback data. What is a customer feedback repository? A feedback repository is a central location where product teams can collect and organize customer feedback. Gathering customer feedback is crucial for creating successful products.

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Customer Engagement Marketing for SaaS: Definition, Strategies, and Examples

Userpilot

In SaaS, acquiring customers through marketing is not enough for sustainable growth. That’s why customer engagement marketing is an essential pillar, as it provides the building blocks for making customers stay, engage , and eventually become loyal advocates for your product.

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How to Build a Customer Experience Roadmap to Improve CX

Userpilot

With all the best practices out there, improving CX without a customer experience roadmap can get overwhelming. Building a roadmap can help you understand your customer’s point of view, determine the CX tactics you should apply, and prioritize the tasks with greater returns. Design the customer journey map.

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Value-Based Growth in SaaS: Definition, Strategies, and Examples

Userpilot

TL;DR Value-based growth is a strategy that prioritizes delivering value to customers. The approach makes your company more customer-centric , improves customer satisfaction and retention , and gives you a competitive edge. A robust customer success strategy enables customers to get the most out of the product.

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B2B Customer Journey Mapping Guide For SaaS

Userpilot

Interested in building a B2B customer journey map? At the very least, a journey map will help you easily analyze and make data-driven decisions to improve the user experience. It also helps align your teams by ensuring everyone is on the same page regarding customer interactions. What is a customer journey map?

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SaaS Product Management: Definition, Process & Best Practices

Userpilot

SaaS product management is about understanding user pain points, crafting features that solve real problems, and constantly improving the user experience. Develop the product roadmap. Build in-app flows to help users discover features. Gather user feedback and identify improvements.