Demo Messaging Positioning Training 
Product Management University
JULY 18, 2023
Does your product positioning need to be different than your sales narratives? The short and simple answer is no, but it’s highly dependent on how your product positioning is constructed. No salesperson would ever use our product positioning dialogues when talking with prospects and customers.
Product Management University
JANUARY 3, 2023
Sales demos are one of the easiest ways to boost your credibility with prospects and customers. A good sales demo creates that critical moment of differentiation that makes your product the obvious choice in a sea of competitors. What is a B2B Sales Demo Script? How to Create a Sales Demo Script. Create Scenarios.
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Product Management University
NOVEMBER 29, 2023
When it comes to positioning value, sometimes the simplest things are the hardest to say. Let’s forget about those for a minute and just focus on the message. There’s a lot that goes into positioning value and making it unique and compelling. Positioning Value the Simple Way I’ll share my secret. What can you do for me?
ProductPlan
APRIL 5, 2022
The first internal group to train is marketing. When training marketing staff on your new or updated product, you have to be clear on the new or updated product and its benefits because marketing will ultimately be the storytellers and message creators for the solution. Marketing needs to know the value of the new product.
Userpilot
MAY 30, 2024
Friction arises from differences in target personas , messaging misalignment, timeline conflicts, lack of clear ownership, and communication gaps. Leadership support , shared ownership of outcomes, cross-functional training, and celebrating collaboration can encourage PM-PMM alignment. Book a demo to learn more.
ProductPlan
APRIL 5, 2022
The first internal group to train is marketing. When training marketing staff on your new or updated product, you have to be clear on the new or updated product and its benefits because marketing will ultimately be the storytellers and message creators for the solution. Marketing needs to know the value of the new product.
Userpilot
MAY 27, 2024
Let’s explore what it is and how to measure it, then look at 10 ways to make customers look at your brand with a positive lens and increase product engagement ! Now let’s go over how you can improve and create positive customer perception: Personalize customer experience : Segment user base and design relevant product experiences for each.
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