The Product Coalition
MARCH 25, 2023
Probably on par with “ speed to market. Speaking of markets, let’s take a look at the product management platform market. Within it, there is no shortage of products and services that claim they can help you optimize the organization, productivity and efficiency of your product development team’s performance.
Userpilot
OCTOBER 6, 2023
In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. Review stage (BoFu). What is a B2B marketing funnel? But how can you use it?
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The Product Coalition
AUGUST 8, 2022
The story of how the first product of the information age was created and found product/market fit. Because scribes display more diligence and industry than printers.” Source: Wikipedia Gutenberg’s Entrepreneurial Journey Under these conditions, imagine how hard it was to launch a world-changing product.
Usersnap
MARCH 19, 2019
Should the Voice of Customer influence product development? In Frost & Sullivan’s survey research on R&D/innovation and product development priorities, 84% of the respondents declare that they employ the voice of customers (VoC) in their product development cycle. Do you consider customer feedback?
Dear Strategy
JUNE 10, 2019
Dear Strategy: “Who decides the strategy, and should it be confidential? AND “Should strategy start at the ‘top’ or be a product management-level decision?”. . The main theme here has to do with where a strategy should be owned within a company; so that’s the bulk of what I’m going to focus on in this post.
Intercom, Inc.
JUNE 3, 2021
And so, now’s the time to start thinking about accelerating our business strategies and grabbing the opportunities it brings. That’s the advice of the Sequoia team in their last memo, “ COVID Accelerated the Future, Now Seize It ,” and for the last couple of months, that’s certainly been on the top of our minds here at Intercom.
Mixpanel
DECEMBER 3, 2020
If your product and marketing teams are the “brains” designing your experience, your technology stack is undoubtedly the “brawn” making it possible. . Mixpanel is a leader in this space and helps teams use real customer behavior analysis to develop products and grow loyalty. Strength in numbers.
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