The Product Guy

JANUARY 27, 2017

In our a recent live stream from one of our mentors of The Product Mentor , Krishna Madhuvarsu, lead a conversation around “Product Management in Startups vs. Enterprises”. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Signup to be a Mentor Today!

Analytic Tools 60

Analytic Tools Research Software Enterprise Startups 60

BrainMates

FEBRUARY 26, 2019

Having spent several years playing both Marketing and Product Management roles, I can confidently suggest that every Product Manager who wants to make a significant impact on the overall success of the business should switch to Product Marketing roles several times in his career. Both have to build the customer’s view of the world.

Product Marketing 75

Product Marketing Feedback Software User Testing Marketing 75

Mixpanel

APRIL 27, 2020

Neil Rahilly, Mixpanel’s VP of Product and Design, walks us through how product management leadership priorities change as you move from startup through scale up and all the way to enterprise. When you’re a startup and you’re looking for product-market fit, you need to be ruthless. Enterprise: think like a startup.

User Testing 89

User Testing Customer Feedback Differentiation Startups 89

The Product Guy

OCTOBER 9, 2018

We are rapidly approaching a company size where not all strategy can originate with the founder; we need to diversify markets, enter new markets, and have at least points-of-view on emerging markets and how we will address them. This framework covers five major questions: What do we aspire to be? Where do we play? How do we win?

Weak Development Team 130

Weak Development Team Product Strategy Strategy Development 130

The Product Coalition

MAY 11, 2022

Finally, “ Building for Business: Product Management in Enterprise Software ” is a truly B2B-focused Product Management book, written by Blair Reeves (Salesforce) and Benjamin Gaines (Adobe) for “all the ones who aren’t part of the Silicon Valley startup bread”. But why is working in enterprise software now different?

Enterprise 124

Enterprise User Testing Feedback Software Technical Advisors 124

Userpilot

JULY 17, 2023

Enterprise companies with multiple or complex products tend to have larger product teams made up of specialists, while startups often have to cope with smaller structures where members perform numerous roles. In larger organizations, they may work side by side with QA engineers, product marketers , data analysts , or product ops managers.

Analytic Tools 95

Analytic Tools Feedback Software Research Software Product Research 95

Mixpanel

APRIL 27, 2020

Neil Rahilly, Mixpanel’s VP of Product and Design, walks us through how product management leadership priorities change as you move from startup through scale up and all the way to enterprise. When you’re a startup and you’re looking for product-market fit, you need to be ruthless. Enterprise: think like a startup.

User Testing 59

User Testing Customer Feedback Differentiation Startups 59

ProductPlan

MARCH 17, 2020

A strategic product manager (PM) is responsible for shaping and sharing a strategic vision for a product, and yet—oddly enough—finding time for strategic activities can be a very real challenge. How can you take responsibility for the vision and shape the future of your product when you don’t control strategy at the corporate level?”.

Outbound 80

Outbound Product Management Product Manager Inbound 80

The Product Guy

JANUARY 18, 2018

All ideas were rated on some additional key criteria apart from financial gains/losses such as: customer value, regulatory requirement, ease of adoption, whether it was a differentiator for us in the market or not. Differentiator in the industry (On a scale of 1-5). 15% Differentiation. Expected Weekly Profit.

Differentiation 100

Differentiation Product Research Data Visualization Customer Experience 100

ProductPlan

FEBRUARY 22, 2023

The pressure doesn’t let up even after you decide on your product strategy and communicate your vision on your roadmaps. Creating a positive user experience is essential for innovative companies to retain customers, grow their user base, and differentiate from their competitors. Try Launch Management today!

Customer Experience 59

Customer Experience User Testing User Experience Customer Feedback 59

Intercom, Inc.

JULY 29, 2021

But looking at BrowserStack, looking at the product they had, the market, the growth rate, the customers they already had in Europe… And they were looking for somebody to scale out their enterprise business across Europe. We have SMB mid-market enterprise. And it was an offer that was too good to turn down.

Feedback Software 223

Feedback Software Reporting Tools Customer Experience Weak Development Team 223

Agile Velocity

MAY 20, 2020

As a coach, having worked with countless organizations and executives over the years, from fortune 100 level to start-ups, I’ve reflected on all of the patterns I’ve seen displayed by C-suite level leaders and what differentiates those that have helped create sustainable agility versus those that don’t. . Balancing the Agile Enterprise .

Agile 77

Agile Feedback Software Data Visualization Research Software 77

Intercom, Inc.

NOVEMBER 4, 2021

But, and perhaps more importantly, you have to figure out a way to evolve your brand, to make it resonate with an enterprise audience without losing whatever quirkiness made you unique in the first place. Going upmarket usually involves a rebranding effort to appear more enterprise-ready. As I said, they’ve been quite busy.

Branding 222

Branding Technical Review Customer Experience Systems Review 222

Intercom, Inc.

DECEMBER 13, 2018

Different products require different visions. Whereas Facebook’s overall vision relies heavily on third-party developers having access to user data, Workplace wants to be the app that’s connected to all your other apps and a highly curated marketplace that has the best SaaS applications in the world. What’s your differentiator?

Feedback Software 151

Feedback Software Data Visualization Customer Experience Certifications 151

Intercom, Inc.

NOVEMBER 21, 2019

Then, armed with these insights, you can create an empathetic, data-driven customer journey that helps your customers achieve their vision of success. No one knows this better than Sprout Social’s Director of Marketing Strategy, Tara Robertson. Referrals from happy customers are, after all, your best marketing.

Customer Experience 34

Customer Experience User Testing Customer Feedback User Friction 34

The Product Guy

SEPTEMBER 27, 2016

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Research Software 148

Research Software User Testing Analytic Tools Product Research 148

Mixpanel

JANUARY 3, 2022

Engineers are always looking for ways to differentiate themselves. The more you understand the deep reasons behind why a specific set of events, funnels, or metrics are tracked by the product team, the more accurately you will be able to implement their vision. The same concept applies to the analytics piece of the puzzle. Next steps.

Analytic Tools 59

Analytic Tools Data Visualization Engineering Weak Development Team 59

The Product Guy

OCTOBER 25, 2016

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Analytic Tools 142

Analytic Tools Research Software CTO Coach Fractional CTO 142

Business of Software Conference

NOVEMBER 30, 2020

From pitches that drown customers in a word-soup of features, to high-concept vision pitches that leave customers confused and sceptical – many companies struggle to connect authentically with customers in a way that generates deals. Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week.

Research Software 64

Research Software User Testing Positioning Product Research 64

The Product Guy

OCTOBER 18, 2019

One of the most important skills for a product manager, and for the product itself, is developing a product vision and strategy. One of the most important skills for a product manager, and for the product itself, is developing a product vision and strategy. Vision – define the north star in one or two sentences.

Data Visualization 68

Data Visualization Strategy Product Management Product Manager 68

The Product Guy

JANUARY 5, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Analytic Tools 108

Analytic Tools Research Software CTO Coach Fractional CTO 108

The Product Coalition

AUGUST 7, 2023

How to Choose the Optimal North Star for a Roof Shingles Assessment Vision API Company How the Right North Star Metric Can Illuminate Your Business Path Introduction In recent years, many new API SaaS companies are emerging that provide AI-powered capabilities for processing text, audio, images and video.

Analytic Tools 114

Analytic Tools Feedback Software Data Visualization Vision 114

Department of Product

MAY 22, 2020

Marketing – how will you tell people that you’ve built something? Pricing, packaging and anchoring As many product marketeers know, anchoring plays a big part in how the value of a product is perceived. Marketing It’s a similar story for product marketing. Sales – how will you sell what you’re building?

Feedback Software 52

Feedback Software Customer Experience User Testing Customer Feedback 52

UX Studio: Product Management

OCTOBER 2, 2023

Our journey has led us to partner with startups and enterprises in more than 250 projects worldwide. These leave an exceptional first impression and differentiate our clients from competitors. They also provide expertise in brand naming, go-to-market strategies, and campaign development.

Research Software 65

Research Software Data Visualization User Testing Technical Review 65

The Product Guy

APRIL 4, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Analytic Tools 107

Analytic Tools Research Software CTO Coach Development 107

The Product Guy

FEBRUARY 18, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Analytic Tools 96

Analytic Tools Research Software CTO Coach Fractional CTO 96

ProductPlan

JUNE 14, 2022

For an organization to follow through and turn that idea into a viable product, the team needs both a product vision and a product strategy. Both of these play a critical role in motivating those responsible for bringing the product from concept to market. Product vision. Product vision examples. Product vision examples.

Vision 59

Vision Product Strategy Strategy Feedback Software 59

BrainMates

DECEMBER 12, 2019

They included the Australian Red Cross , World Vision Australia , Northcott , RSL NSW as well as the founders of new social impact startups – Humanitix and Communiteer. We inform the business on new market trends, customer needs and perceptions that our businesses need to respond to. As Product Managers, we are changemakers.

Product Management 52

Product Management Product Manager Reporting Tools Weak Development Team 52

The Product Guy

MAY 15, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Analytic Tools 90

Analytic Tools Research Software Product Strategy CTO Coach 90

The Product Coalition

OCTOBER 11, 2019

Tip: If you are looking to improve your PM soft skills, read these articles: How to get respect from your development team (as a Product Manager) How to sell your vision as a Product Manager #1 Coursera Coursera is the world’s largest platform for online courses. You can decide between two different plans (Team and Enterprise).

Analytic Tools 60

Analytic Tools Reporting Tools Certifications Data Visualization 60

ProductBoard

DECEMBER 4, 2017

Today, the pace of the market has accelerated dramatically. Take your colleagues in sales, marketing, and support. But while you and I are stuck with our same ol’ spreadsheets, our competitors have found a way to systematically capture user feedback from support, sales, and marketing, and use it to make better prioritization decisions.

Feedback Software 45

Feedback Software Research Software Reporting Tools User Testing 45

The Product Guy

FEBRUARY 2, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

The Product Guy

JANUARY 31, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Analytic Tools 60

Analytic Tools Research Software Customer Experience User Testing 60

The Product Guy

MARCH 2, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

Intercom, Inc.

JUNE 6, 2019

I invited Liam Boogar-Azoulay who heads up marketing at MadKudu to share his experience. You’re currently head of marketing at MadKudu. Liam: Very early on, we were definitely working with bigger companies with sizable data just because the problem’s more interesting, and that’s where we saw the opportunity and our vision.

Analytic Tools 190

Analytic Tools Data Visualization Customer Experience Inbound 190

The Product Coalition

MARCH 23, 2022

Introducing Product Management means to install a discipline and to make the company product led and vision oriented. You need somebody taking care of the marketed product and the interfaces to centralized Departments like Sales and Marketing. The communication and common vision is key to the success of a slicing like that.

Product Management 125

Product Management Product Manager Differentiation Agile 125

Intercom, Inc.

FEBRUARY 6, 2020

The story you tell to the market, the competitive moats you build, the pricing models fueling your growth – everything that got you to where you are needs to be reimagined for your new buyer. Analysts estimate that by 2022, global corporate eLearning will grow to be a $30 billion market. Yvonne swiftly flipped this story on its head.

Feedback Software 243

Feedback Software Analytic Tools Research Software Data Visualization 243